Senior Product Manager [Consumer NB & Gaming ] • ASUSTeK Computer Indonesia
Jul 2022 - Dec 2023 | Jakarta, Indonesia
Key responsibilities & Achievements - #business management #business development #team leading #cross-functional organizing #vendor management
- Orchestrated cross-functional initiatives across Product Management, Sales, and Marketing departments, strategically developing and executing robust go-to-market strategies amidst a challenging post-pandemic market downturn. Collaborated closely with teams to achieve exceptional outcomes, including exceeding the industry average by 5%, elevating market share to 45%, and surpassing forecast by 12% with an annual revenue of $350 mio+.
- Implemented rigorous project management methodologies to navigate complexities and ensure the seamless execution of go-to-market plans across diverse teams, resulting in a 20% increase in project efficiency and a reduction in time-to-launch.
- Conducted thorough market analysis leveraging data-driven insights to identify opportunities and threats, informing strategic decisions and resource allocation. Implemented innovative market segmentation strategies that led to a 5% increase in customer acquisition.
- Demonstrated exemplary stakeholder management skills, fostering strong relationships and alignment toward common objectives. Led negotiations resulting in a 200% increase in partnership revenue.
- Provided visionary team leadership and mentorship, empowering team members to excel in their roles and contribute to overall success. Implemented leadership development programs resulting in a 50% increase in employee satisfaction and retention.
Product Manager • ASUSTeK Computer Indonesia
Jul 2019 - Jun 2022 | Jakarta, Indonesia
Key responsibilities & Achievements - #PLM #GTM #design thinking #channel expansion #data analysis
- Strategically managed the entire product lifecycle of consumer notebooks, from ideation to end-of-life, ensuring timely launches, feature enhancements, and product retirements. Conducted comprehensive competitive analysis to identify market trends, competitor strategies, and consumer preferences, informing product roadmap decisions. Implemented dynamic pricing strategies to maximize profitability and maintain competitive positioning in the market. Resulted in a 10% increase in market share, a 2% improvement in profit margins, and a 50% improvement in time-to-market efficiency throughout the product lifecycle.