Social Media Associate, McGraw-Hill Education, Nov 2015 - Present

• Led business unit to best-in-industry follower growth (+120% first year) & engagement rate (primarily paid social). Trended in the USA for 4 hrs.
• Owner of PreK-12 SEO strategy and execution, including agency management. 
• Business unit lead for Adobe Analytics, Adobe Target, and assisted with comprehensive website strategy (AEM + Elastic Path). 

Digital Marketing Manager, Crane Renovation Group, May 2015 - Nov 2015

• Business lead for all digital marketing channels + lead generation. 
• Dominated local SEO in three national markets, accomplished substantial growth (top three) in three others.

Digital Marketing Strategist, Crane Renovation Group, Aug 2014 - May 2015

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