Head of Marketing
Property Simple Inc.
I oversaw the company’s marketing team, social media promotion, and advertising efforts to drive sales and build brand awareness. My responsibilities included developing an overall marketing plan, approving campaigns, creation, monitoring, and reporting of KPIs, hiring, onboarding and training of the marketing team.
*Led both in person and remote marketing teams.
*Implemented social media, branding, and lead generation strategies.
*Hired and trained marketers.
*Created training and reviews programs for the marketing team.
*Created cross channel campaigns for product launches.
*Growth the team from 3 to 8 marketers.
*Generated 25% of the inbound leads.
*Generated more than 200 sign ups every month.
*Led the development of one of the main features of the product, creating a new revenue line for the company.
*Planned, reviewed and worked together with PR firms for the development of the CEO’s personal brand.