Jerry Weng
B2C | B2B | Marketing | Business Development | Partnership
⦿ A passionate marketing and sales professional with 15 years of proven track record.
⦿ 10+ years of experience in new business development in the fields of AI, EC, Consumer Electronics and blockchain.
⦿ 7+ years of experience in team management and leadership.
⦿ Full of entrepreneurial spirit and always ready for new challenges.
Skills
Languages
Chinese
・
Native or Bilingual
English
・
Professional
Work experiences
Executive Director (Blockchain-themed media)
None Group・Full-time
Apr 2023 ~ Present
- Establish and spearhead Taiwan's most entertaining blockchain-themed media outlet.
- Leverage current popular short videos, combined with YouTube, podcasts, social media, and articles, to share the latest Web3 news.
- Manage a diverse team of over 10 professionals across video production, text editing, community growth, and business development sectors.
Marketing Director (Layer 1 Public Blockchain)
ThunderCore 閃電核心科技・Full-time
Jan 2022 ~ Jan 2023
・
1 yr 1 mo- Planned and executed a global marketing strategy for a renowned Layer 1 blockchain project, enhancing brand visibility and community loyalty through media exposure, content marketing, community management, and establishing strong ecosystem partnerships.
- Assembled and led a global Web3 marketing team of more than 10 members.
Business Director, B2B (Enterprise e-Learning Platform)
Hahow 好學校・Full-time
May 2020 ~ Mar 2021
・
11 mos- Formulated a business model and Go-To-Market strategy for the enterprise e-learning market.
- Held full responsibility for the Profit and Loss (P&L) and operations of the B2B team.
- Led and motivated a team of 9 direct reports.
Regional Director of Sales And Marketing (AI Wearable Devices)
Mobvoi 出門問問 (台灣出門問問股份有限公司)・Full-time
Aug 2018 ~ Oct 2019
・
1 yr 3 mos- Developed and deployed a Go-To-Market strategy and channel penetration tactics for the smartwatch and wearable product line within the Taiwan market.
- Held full responsibility for the Profit and Loss (P&L) and operations of the local business team.
- Led and motivated a team of 5 direct reports.
Business Development Manager (Cross-border B2B e-Commerce)
香港商阿里巴巴有限公司台灣分公司・Full-time
Mar 2016 ~ Aug 2018
・
2 yrs 6 mos- Established a cross-border B2B e-commerce ecosystem for Taiwan's international trade companies through partnerships with logistics, payment, and marketing service providers.
- Collaborated cross-functionally with sales, legal, finance, and marketing teams to meet business objectives.
E-Commerce Project Manager (AI-driven Used Car Platform)
Taikoo Motors 太古汽車・Full-time
Aug 2014 ~ Nov 2015
・
1 yr 4 mos- Crafted and executed a strategy for a used car platform, integrating O2O with AI and Big Data to boost sales and enhance customer service, aligning with company goals.
- Responsible for managing the department's Profit and Loss (P&L).
Product Marketing Specialist
Sony Taiwan Limited・Full-time
Jul 2012 ~ Jul 2014
・
2 yrs 1 mo- Formulated and executed comprehensive strategies encompassing product development, pricing, distribution channels, and marketing initiatives.
- Managed the Profit and Loss (P&L) responsibilities for product categories in the Taiwan market.
Co-Founder
Petmory・Full-time
Nov 2010 ~ Jul 2012
・
1 yr 9 mosCrafted and executed a strategic business plan to establish an online media outlet focused on pets and fashion, while overseeing daily operational activities to ensure organizational efficiency and growth.
Assistant Account Manager
Edenred 新加坡商宜睿智慧股份有限公司台灣分公司(法商)・Full-time
Jan 2007 ~ Oct 2010
・
3 yrs 10 mosDevised and executed online CRM/PRM strategies to help clients strengthen relationships with customers/partners and increase sales.
Educations
University of Bradford
Master of Arts (MA)・International Business and Management
2005 - 2006
National ChengChi University (NCCU)
Bachelor of Arts (BA)・Advertising
1999 - 2003
