Led the UX initiatives and agile strategy, overseeing the product roadmap, version management, and design system for an AI content creation platform that adapts to various screen sizes. The role involved closely monitoring development progress and milestones to uphold usability and accessibility standards, fostering seamless collaboration with the Dev team. Notably, the efforts resulted in a remarkable 200% surge in User Conversion Rate, a 29% enhancement in NPS, and a 20% boost in retention rate.

Oversaw a comprehensive brand overhaul, including a redesigned logo, engaging social media content. Achieved a remarkable 100% increase in customer reach through competitor analysis. Managed stakeholder expectations and facilitated clear communication.

Adapted sales strategies to new market conditions, resulting in a remarkable sales performance rate of over 30% during the Covid-19 pandemic.

Dedicated to understanding and addressing client needs. Supported the leaderships in sales negotiation, closing deals worth more than 3 million NTD.

Managed marketing and sales operations for three upscale business hotels, developing innovative strategies to drive customer engagement and retention.