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Morly

Business Development Manager
-Experienced Creative Director bringing 8+ years in the field with a solid background in marketing, event planning, business development & leading campaigns for key clients both within Europe & Asia. -Project leader & reliable self-starter with a strong multicultural background contributed by a lifelong international education & immersive experience abroad in the UK & Taiwan. Bilingual fluency in English and Mandarin.
Lootex
King's College
Taipei, 台灣

Skills

Managing Client Relationships
Identifying Opportunities
Planning

Languages

English
Native or Bilingual
Chinese
Native or Bilingual

Work experiences

Business Development Manager

Lootex

Oct 2021 ~ Present
-Develop & maintain efforts coordinated with the director of business development and marketings. -Identifying opportunities for campaigns, media, press and distribution channels leading up to ICO launch. -Managed all vendor relationships, lead pipeline and direct marketing sale campaigns. -Oversaw new global business leads and assist with regional new pitches when necessary.

Creative Director

OTS Group

Mar 2017 ~ Oct 2021
4 yrs 8 mos
-Develop & execute influencer marketing strategies & creative campaigns as well as building relationships with prominent influencers, KOLs & thought leaders. -Responsibilities included liaising between internal and external cross-functional teams to assist with numerous large-scale projects, directly managing client relationships and expectations during proposal and planning phase from creative output to execution. -Develop 100+ engaging marketing and promotional advertisements to generate sales revenue and grow customer base.

Video Producer

Black Buddha Media Group

Oct 2016 ~ Feb 2017
5 mos
-Tasks include editing & producing social cuts for social media & clientele : MSN. - Assisting & coordinating shoots across Asia, storyboard planning and scriptwriting for commercial client-based projects.

Marketing Executive

Havas Worldwide

Jul 2015 ~ Dec 2015
6 mos
-Leading the content creation from photo-shoot through to copywriting & briefing design with support from senior account executives for relevant clients. -Tasks included writing weekly & monthly action reports for each of the clients across social media & PR. -Apply the methods for developing long and short-term sales plans and marketing goals for the business. -Researched competitive solutions and maintained competitive market comparisons and evaluations.

Educations

King's College

Digital Asset & Media Management MA

2014 - 2015

Royal Holloway University

Digital Production BA

2011 - 2014

Taipei European School

International Baccalaureate

2009 - 2011
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