Avatar of 劉心瑜.

劉心瑜

Trade Marketing Assistant
Edrington
NATIONAL CHENGCHI UNIVERSITY
Taipei City, Taiwan

Skills

Assisted
Stakeholder Management
Adobe Premiere Pro
Marketing Strategy
Project Management
Product Marketing
Clinical Trials
Design Thinking
Trade Marketing
Marketing Plan

Work experiences

Trade Marketing Assistant

Edrington

Aug 2021 ~ Jun 2022
11 mos
•Communicated with design vendor and marketing department to create Points of Sales Materials for 20+activities •Directed vendor to install 60+ signboards of trade partners to attract customers •Coordinated with stakeholders to host product launch events •Handled 73+ trade marketing expenditures to close the check •Corresponded with logistics, marketing, and business department to deliver tasting samples and sales materials to trade partners

Marketing Intern

Merck Sharp & Dohme

Jun 2020 ~ Jun 2021
1 yr 1 mo
•Completed 70+ product marketing materials, brochures, and videos with five design vendors •Assisted with medical review of marketing materials by reviewing 50 clinical trials results and studies

Time Study Intern - Business and Marketing Department

Swire Coca-Cola

Jul 2019 ~ Aug 2019
2 mos
Visited 1, 500 B2B clients with sales representatives to study effects of policy changes on field sales Provided managerial recommendation for sales managers and director by analyzing sales representative behavior in the field Analyzed market visit data and created reports that were referenced in adjusting field sales policies

Campus Ambassador

Philips

May 2015 ~ Jun 2016
1 yr 2 mos
Developed a 9-day marketing plan with a budget of NT$100, 000 for the father's day promotion at RT-MART and Carrefour Achieved record high sales in a single day of NT$120, 000

Educations

NATIONAL CHENGCHI UNIVERSITY

Intellectual Property Management

2019 - 2022

NATIONAL CHIAYI UNIVERSITY

Bachelor of Business Administration

2013 - 2017
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