Avatar of Rice Tseng.

Rice Tseng

Senior Product Designer
Hi, I'm Tseng, Yun-Ju. Have 7 years of product design experience and highly skilled in mobile UX, interaction design, and prototyping. A big fan of hackathon. I'm a big cat lover as well. I love sharing sth on Medium and Dribbble. My portfolio: http://www.ricetseng.com/
Logo of Grab Singapore.
Grab Singapore
National Chengchi University
Singapore

Skills

UX Design
Product Design
UI
Interaction Design
Prototyping
Visual Design

Work experiences

Logo of Grab Singapore.

Senior Product Designer

Grab Singapore

Aug 2016 ~ Dec 2018
2 yrs 5 mos
- Led UX design for Grab’s projects: passenger redesign, Grab Platform homepage revamp, multi-stop rides, GrabFood merchant app version 1. - Delivered UX/UI Design for Grab passenger app, Chat experience, GrabFood passenger experience, and Merchant app. - Defined entire interaction guideline for our passenger experience. - Designed UX, user journey map, visual, interaction & prototyping. - Iterate & validate products based on qualitative and quantitative analysis. - Figured out our user pain points and transfer user insights into actual design. - Conducted design workshop with core team members to identify key problems and make sure everyone on the same page.
Logo of Yahoo Inc.

Product Designer

Yahoo Inc

Jan 2015 ~ Jul 2016
1 yr 7 mos
- Delivered UX/UI design for shopping app (Best new apps, Shopping app no 1 in App store) and movie feature. - Conceptual design project such as dictionary app. - Collaborated with cross-functional teams - Involved in workshop ideation, interaction design, prototyping, user research, and usability testing.
Logo of Trend Micro.

UI Engineer / Visual Designer

Trend Micro

Jan 2014 ~ Dec 2014
1 yr 0 mos
- Responsible for Mobile Security 6.0 optimizer design (Battery, Memory & History monitor) and data usage design (Cellular, roaming & wi-fi). - Proposed the Trend Micro design language for all consumer product. - Delivered UI/UX design for the 165 security app.
Logo of D-link.

Interaction Designer

D-link

Nov 2012 ~ Jan 2014
1 yr 3 mos
- Built prototypes, high fidelity mock-ups, detailed UI and visual design for the D-link Cloud service such as camera, NAS and rounter.
Logo of Interaction Design Intern.

Yahoo!

Interaction Design Intern

Jul 2012 ~ Nov 2012
5 mos
- Yahoo! Asia Youth Social Communications Research Project

Educations

National Chengchi University

Master of Science (MS)
Digital content & technologies

2010 - 2012

Tam Kang University

Bachelor of Arts (BA)
Department of Information and Communication

2006 - 2010
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