• Led the annual cross-functional branding project by collaborating with marketing, engineering, content, financial and customer service departments, which achieved around a 40% YoY growth in revenue and a 200% growth of registered participants. • Planned and executed the weekly live broadcasting show project, which generated over 36% YoY growth of average unique users and over 10 million annual revenue. • Initiated one of the very first online course projects in the company, defined all of the format and specifications by coordinating internal and external stakeholders. • Worked closely with an engineering team to develop the new version of the live broadcasting platform for better user interface and experience. • Generated insightful content and refined key selling features, marketing materials and 2B/2C sales kit for all hands-on projects to drive sales performance with effective multi-tasking, budget and timeline management skills.

• Created compelling content for all marketing communications efforts. • Conducted SEO focused articles and video materials for Meet.jobs column and social media. • Planned and implemented a quarterly offline event "Speed Interview" to better reach out to our users and help them to match the ideal jobs efficiently. • Collaborated with the marketing departments to conceptualize and develop new and interesting methods of communicating with users. • Executed web and digital marketing tools: Google Analytics, Google Tag Manager, email marketing etc. • Brand communication and media exposure.

• Researched the latest issues of technology and internet industries, such as the Trade War, 5G, digital economy innovation, came with impact analysis in the weekly report. • Proposed and conducted cover stories for Business Weekly, which is the most influential business magazine in Greater China. • Interviewed CEOs and founders of tech giants, such as Acer, Asus, Sea Ltd., Niantic, Qisda, dig into the stories of business success, strategy and transformation. • Lead team to organize the most high-end branding forum in Business Weekly, generated around 20 million revenue and 750 participants in three sessions across 1.5 years.

・Reported daily news of start-ups, internet and electronics industries on websites. ・Executed cover stories for a monthly publication, and always brought out the best selling cover story of the year.

・Reported daily news of semiconductors and conducted a cover story monthly. ・Operated seminars covering the issue of the latest knowledge of semiconductors to OEM/ODM readers.