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廖唯霓 Liao Weini

Ralph Waldo Emerson said - "Every artist was rst an amateur"
From now on, I want to start creating beautiful things as an artist


Taipei Special Municipality, TW
[email protected]

Work Experience

IINNOO GALLERY, Coordinator, Oct 2019 ~ Present

Planning and execution of exhibition projects, Including:
-Exhibitions coordination and arrangement.
-Organize and translate the text and image of the exhibition and archive the exhibition materials.
-Sponsorship negotiations and activities planning.
-Developing a project schedule and budget.
-Editing and publishing.

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Media Sphere Communications LTD, Art Project Manager , Aug 2017 ~ Present

Oversees art exhibition projects, decide how to present photographs, animations, graphics and other artwork to target audience. Analyzes target markets and considers the artistic requirements of clients. Including:
-Determining the scope and objectives of the project.
-Determining project due date and major milestones to be accomplished.
-Indentifying the major components or activities that make up the project.
-Determining the necessary people, materials and supplies for the project.
-Developing a project schedule.
-Developing a project budget.

Projects of the past 2 years:The 30th anniversary of the Orsay Museum, Egyptian Mummies from the British Museum–Exploring ancient lives, FUNTASTICO–Jaime Hayon, The Legacy of Chen Uen: Art, Life & Philosophy, Andy Warhol Pop Art, Reshaped Reality, 50 Years of Hyperrealistic Sculpture, 10th Quanta Culture & Education Foundation 10th art education project, 2020 Taiwan Lantern Festival etc.

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MEIBE KOREA, Marketing Manager, Feb 2016 ~ Jun 2019

-Developing strategies and tactics to boost the company’s reputation and drive qualified traffic.
-Deploy successful marketing campaigns and own their implementation from ideation to execution.
-Experiment with a variety of organic and paid acquisition channels like content creation, content curation, pay per click campaigns, event.
-management, publicity, social media, lead generation campaigns, copywriting, performance analysis.
-Produce valuable and engaging content for our website and blog that attracts and converts our target groups.
-Measure and report on the performance of marketing campaigns, gain insight and assess against goals.

Performance:From 2016 to 2019, the number of fans on our Facebook fan page is around 50K, and the affinity category is 38%. Compared with the competitor, we got a good result. The number of fans on Instagram is 12.1K, and the average number of 'like' on the post is 150. The number of subscribers on Youtube is 1,641, on our channel we have created 17 videos by ourself. About the website, it's up to 28 people per minute online at the same time. The number of members is around 30K and daily freshness members ratio is 42%. Average monthly turnover is 1.5M-2M and quantity of order is around 1K.

Website:tw.meibe.kr / us.meibe.kr

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Belle et Blanche (skincare), Products Manager, Mar 2011 ~ Aug 2017

Products Development:Responsibilities to manage from concept, to design, sample production, testing, forecast, cost, mass production, promotion, support, and finally product end of life. Totally developed 12 products.

Delivers The Operating Plan:Achievement of growth objectives including market share, revenue, profit and return on investment for all the channels/categories of business and/or key customers. During the in-service, we have developed 15 of cosmetic surgery clinic and SPA (including USA, Singapore and Vietnam) , also have cooperated with 5 E-commerce platform. Average monthly turnover:450K.

Website:http://belleetblanche.com/

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Education

National Chengchi University, Master’s Degree, Communication, 2018 ~ 2020

Currently enrolled in master's degree.

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Chinese Culture University, Bachelor’s Degree, Advertising Advertising, 2009 ~ 2012

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