Vanessa kho
Business Development Specialist
Taipei City, Taiwan
As a highly motivated and creative professional with a genuine passion for marketing, I also possess a strong enthusiasm for business development. I enjoy the process of connecting with people and contributing to the growth of their business.
I have more than 1 year of experience doing an internship in a marketing agency and more than 2 years of experience creating content on TikTok, Instagram, YouTube, and LinkedIn. Additionally, I also have some experience in design and editing software such as Photoshop, Adobe Illustrator, Canva, Adobe Premier, and Capcut.
Work Experience
九月 2023 - Present
Business Development Special TenMax 騰學廣告科技
• Managed end-to-end sales process, from prospecting to negotiation and closing
• Developed and presented compelling proposals and pitches to clients
• Conducted a webinar with a total of 200+ registered participants
五月 2023 - 六月 2023
Content Manager Modular 獨家製造數位行銷有限公司
• Conducted market research to identify trends and optimize content strategy for Instagram, LinkedIn, and YouTube
• Produced short vertical videos to enhance social media presence
• Utilized Photoshop to create a visually appealing LinkedIn carousel post
二月 2023 - 五月 2023
Business Development Representative Modular 獨家製造數位行銷有限公司
• Conducted research for social media marketing strategies on Linkedin and Instagram
• Contacted 50+ potential B2B and B2C clients on LinkedIn
• Assisted in the preparation of business development reports
• Participated in client meetings and presentations
九月 2022 - 二月 2023
Assistant Operation Manager Modular 獨家製造數位行銷有限公司
• Assisted the operations manager in developing and maintaining operational guidelines for the organization
• Determined staffing recruitment & work assignments
• Created an SOP E-book for the company and increase team performance effectiveness
四月 2022 - 九月 2022
Assistant Art Director Intern Modular 獨家製造數位行銷有限公司
• Collaborated with the Art Director to develop creative concepts and 20+ video content ideas for clients' social media marketing projects every month
• Created engaging and compelling scripts for short social media video content
• Utilized Adobe Illustrator and Photoshop to redesign graphics, resulting in a nearly 2x increase in YouTube viewership
五月 2022 - 七月 2022
Social Media Manager Garden Plastic (Indonesia)
• Created engaging content for Instagram and TikTok
• Stayed updated with emerging video trends and platform algorithm changes to continually innovate and adapt the video content strategy
• Collaborated closely with the content creators to provide guidance, feedback, and direction to ensure the delivery of high-quality video content
• Achieved a remarkable +3,086% increase in Instagram reach
• Increased up to 1000 TikTok followers within the first month
十一月 2019 - Present
Owner & Social Media Manager Vanez Florist
• Managed Instagram and TikTok account to increase brand presence and drive sales
• Created video content to drive audience engagement
• Successfully executed collaborations with key opinion leaders (KOL) and brands to achieve traffic goals
• Grew TikTok account to over 11k followers through content creation and engagement strategies
• Boosted sales by 20% by leveraging Instagram ads
• Increased sales by over 80% through TikTok organic content
Education
2019 - 2023
Ming Chuan University 銘傳大學
Journalism & Mass Communication
Social activity: Indonesian student association, basketball team, & choir team.
GPA: 4.0/4.0
• Guest speaker for Integrated Marketing class, sharing insights on my flower business in Taiwan
• Student speaker at MCU & American Institute conference, addressing disinformation issues in Indonesia's digital landscape
• Received academic awards in 2020, 2022, 2023
• Thesis: Celebrity Endorsement in Thailand
July 2020 - Aug 2020
National Taiwan Normal University 國立臺灣師範大學
Chinese Summer Program
• Completed a 2-month intensive summer Chinese language course, gaining proficiency in reading, writing, and conversational skills
Awards
• Received the IOCA Scholarship in recognition of academic achievements in 2021-2023
• Second place for academic performance in class in the first semester of the 2019-2020 & 2021-2022 academic year
• Received an honor cord as a top-three student from the graduating class of 2023
• Received an honorable mention in Ming Chuan's 34th English creative writing competition
Skill
- Social media marketing
- Marketing strategy
- Content marketing
- Content Strategy
- Content Creation
- Adobe Illustrator
- Adobe Photoshop
- Video Editing
Language
- English — Professional working proficiency
- Chinese — Limited working proficiency
- Indonesian — Native proficiency