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Pranshu Singh

Product Manager

Noida, India
skype - sampranshu

About me


I have over 4 years of experience in Product Management. I love to build things from scratch and transform ideas into useful and tangible products and have a firm understanding of WHY, WHAT, and HOW to launch a tech product to the market.

Key skillset


  • Experience in B2B & B2C product management
  • Entrepreneurial, Self-driven and Passionate about building things from 0 to 1 
  • Closely work with the business, design, development, and QA team to ensure success of the product. 
  • Experience in managing / prioritising product roadmaps and effective stakeholder engagement 
  • Produce detailed Specs for products / features. Including wireframes, user flows, scenarios, business case, product  roadmap, performance metrics etc. 
  • Deep understanding of UI/UX of mobile based product

Sample Wirefarming/ PRD/ PPT

Projects

Bhaskar.com - Hindi News app


Objective 

       Bhaskar.com is a Hindi news media group and I was working with a team of 30 developers, QA           & Designer. My task was to revamp the entire app of Bhaskar.com. The overall purpose of this           task is to increase the engagement of app and provide a smooth user experience 


My role

       As a Product manager, I was working with a team of 30 developers, QA & Designer


My responsibility 

  • Managed Android/iOS No. 1 Hindi news app
  • Introduced Video gallery - Worked on Video streaming services and achieved 5 Millions video views per month. 
  • Increased video view from 5-6 video view/user to 10 - 13 video views/user
  • Introduced Loyalty program - Incentive based game where user will get point on article reading, 
  • Increased Unique Visitor and app by - 1.5x, by bringing features in the the product.
  • DAU/MAU ratio increased from 20% to 33% through various UI and product changes
  • Integrated banner ads of Google and Facebook


Stats

        10 Million plus app downloads || 7 Mn MAU || $10K Ad revenues

CarDekho.com - Buy/Sell New & Second-Hand Cars, Prices


Objective 
          CarDekho  caters to all your second hand car needs with over 1 lakh used cars listed for                    sale. My responsibility was to increase seller and buyer onboarding through various product                features and provide smooth user experience while browsing the app

My role
        As a Product manager, I was working with a team of 20 developers, QA & Designer  


My responsibility 
  • Own the iOS product end to end, including sprint management, bug tracking, app performance, and product parity. 
  • Increased count of seller on boarding up to 70% , Buyer calls & Enquiry up to 40%. 
  • Rating increased from 4.0 to 4.4 Introduced Truecaller login, AI based conversational chat & XMPP based chat solution 
  • Conduct consumer surveys and distill into unbiased data points. 

 Stats 
       5 Million plus app downloads || 1 Mn MAU || 50k second hand Cars listed


Gaanap.com - Musical gaming app


Objective

           Gaana Pehchaana, music app is the perfect entertainment destination for all Hindi Film Music lovers.My             responsibility was to introduce Gaming and revamp the design of whole app 

 My role

          As a Product manager, I was working with a team of 10 developers, QA & Designer

My responsibility 
  • Improved product UI/UX, set up product analytics, worked with leadership in Product Roadmap and Strategy
  • Introduced new gaming module and Leaderboard 
  • Worked with digital marketing team to promote the app and drive app installs
  • Worked on app engagement part and introduced referral system

Stats
          10k+ App download || 100k times song played || 50k Games played

Ohire.com - Tiktok style video resume app


Objective

         To introduce a new platform where opportunity seekers can you showcase their skill                           through video resume  and employer can directly connect with them without any long process


My role

       As a Co-founder, I was working with a team of 6 developers, QA & Designers.


My responsibility 

  • Research, planning, wireframing of new idea
  • Worked along with developers on Video streaming, Realtime chat feature
  • Implemented analytics and marketing automation based on user behaviour 
  • Involved in offline and digital marketing along with other co-founders
  • single handedly managed entire technology & operation part of product 


Stats

        10k+ App download || 1000+ Video CV || 100+ Recruiters


Tools


  • Project Management -                         JIRA, ASANA, Trello
  • Prototype tool -                                    Proto.io, Figma, balsamiq 
  • Analytics & Event Tracking -               Firebase, GA, Clevertap, Mixpanel, Fabric  
  • Marketing Automation -                     Clevertap, One signal, , Mo-Engage
  • Email Marketing -                                 Elastic Mail, Mailchimp, Zoho

Education 


Bachelor of Technology in Computer science -2013

Nagpur university