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黃茗羽 Vina Huang

A contents Specialist with nearly 3 years of experience running Facebook Fanpage and contents websites.

Able to tailor made contents for different Social Networking platforms, marketing activity and articles can increase traffic by 20% within a year.

Marketing Specialist
Taipei,TW
[email protected]


Work Experience

Taiwan Mobile - myfone EC shopping, Content Specialist, Oct 2020 ~ Present

• Executing multiple on-line campaigns and write a monthly new 3C products unboxing article and helped to increase operating margin by 5%.
• Planning and executing annual KOL program precisely to increase the weight of Google for content websites and grab the first page of search results.
• Planning and Shoot all kinds of publicity, interviews, events and community videos.
• Experienced in using Google Analytics, Facebook ,Instagram.
• Monitor performance and user engagement in E-commerce social media, such as FB brings more than 25,000 per month, and bring nearly $600,000 profit in total.

BenQ - Foundation , Marketing and Content Planning, Jan 2019 ~ Aug 2020

• Planning and editing monthly EDM and promotional content.
• Keep abreast of trends on social media and industry developments, and leverage on such trends and developments to optimise campaigns.
• Manage and integrate online and offline marketing channels, including newsletters, Facebook , crop harvesting activities, creatives market.
• Editing government projects to get the higher budget income.

Education

國立台灣藝術大學,National Taiwan University of Arts, 美術碩士(MFA), 廣播電視學系應用媒體藝術研究所, 2015 ~ 2018

• Planning a graduation exhibition “Dazzling with paper and gold” in 2018. 

• Filming a documentary about Taiwan's traditional culture in 2018.

國立東華大學 | National Dong Hwa University, 學士學位, 藝術創意產業學系, 2012 ~ 2015

• Major in art curation, glass and pottery handmade. 

• The graduation panel is responsible for brand logo image curation, copywriting promotion, and community planning.

Skills


Work

Communicating with KOL 

GA data analysis 

SEO Power Marketing strategy


Software

Photoshop 

Illustrator 

Premiere 

Final Cut Pro


Language

Chinese 

Taiwanese

English

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