• Over ten years of website/platform building experience.
• Understand Html, CSS, JQuery. Familiar with website/platform-related know-how such as website information architecture, SEO, e-commerce, UI design, logistic, payment, usability, and user experience concepts.
• Good at communicating and cooperating with designers and programmers.
• Rich experience in B2C & B2B digital marketing.
• Assisted overseas teams in social marketing and advertising on Facebook, Linkedin, and Youtube.
• Video editing and marketing material production support.
• Official websites rebuilding and optimization.
• Newsletter establish and effectiveness analysis.
• Social media as Facebook, Youtube operation, and management.
• Member activities execution and developing.
• Cross-industry alliance implementation.
• Marketing department KPI formulation.
• Gaming platform structure planning and wireframe design.
• Gaming marketing activities execution.
• E-commerce platform consumer-electronics products commodities recruitment and shelves maintenance.
• Promotion activities execution.
Queensland University of Technology (2010 – 2011)
Information Technology, (Digital Environment) (Master degree)
Chinese Culture University (1997 – 2001)
Advertising (Bachelor's Degree)
World Business Strategist Association mid-level marketing planner certification
Web Design, Digital Marketing, E-commerce, Social Media, B2B Marketing
• Html, CSS, Bootstrap
• Balsamiq , Axure RP (Wireframe design)
• Mailchimp (Newsletter tools)
• Magento (eCommerce platforms solution)