Kevin Yeh

Product Marketing & business developer based in Taipei, Taiwan.

[email protected]




  Capilano Uniersity (N.Vancouver - B.C. Canada) 2002~2006
  Bachelor of Business Administration and Tourism Management



Brand Marketing

Product Marketing

Business Development

Marketing & business strategy

Project Planning


Business Development & Product Marketing Specialist 

                        Gazelle Optical Corporation – Present)          

Connect new businesses and new global account management 

Manage process of scope definition, estimating and negotiations of contract.

Provide appropriate tracking and reporting per plan to management.

Drive market analysis and prioritizing customer requirements, work with product designers, and development team to define the market opportunity and business plan in support of company goals.

Product Marketing Manager/ Business Development

                        Sonnenschein Co.,Ltd. – )

Business plan and sales strategies and marketing actions/ materials to introduce in USA.

Brand development with online marketing communications. 

Created training material to dealers, sales force and customer.

Marketing projects planning, organized international trade shows.(CES) 

Executed website: “Stilopen” active stylus. 

Analyzed research data and adjusted marketing plans. 

Identified and grew brand image within territory and collaborate with sales teams to ensure growth attainment.

  Marketing Executive/ Lab equipments

                          Panasonic Healthcare Taiwan – 

Brand marketing projects. (Panasonic Lab equipment) 

New product promotions and analyzed marketing data. 

Assisted local distributors/channels to achieve sales goal. 

Trained new employees and local distributing channels.

Planned and attended national medical seminars.

Sales Account Manager

                                   AXUS Microsystem. -ASUS Group (December 2008 - June 2010)

New Account Management

Manage USA customers

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