圖書產品經理 

博客來數位科技股份有限公司

十二月 2021 - Present
Tainpei, Taiwan

〔廠商經營〕

• 每月新品進貨與行銷資源安排，負責廠商業績規模排名前五
• 流通品庫存管理、銷售狀況追蹤
• 規劃執行廠商年度品牌特展，達成年度業績目標
• 年度供應商合約談判，成功降低重點廠商進貨成本

〔品類行銷企劃〕

• 線上策展：按主題規劃選品、價格策略、視覺、陳列、行銷
• 部門大型書展：擬定跨部門工作排程、選品與價格策略、行銷方案規畫執行、網站設計與動線安排，有效維持毛利率、達成業績成長目標。

〔閱讀社群經營〕

• 主持每月選書單元：協調評選會議、書評撰寫與編輯、整合曝光資源
• 與出版社合作宣傳線上新書分享會，帶來20%的參與人數成長
• 於華山文創園區舉辦首次大型閱讀講座活動，參與人次120+
• 主動串聯外部單位合作線上書展，創造跨品牌宣傳效益

Product Manager

BOOKS.COM.TW Co.,

Dec. 2021 - Present
Taipei, Taiwan

〔Vendors Management〕

• Managed monthly new product procurement and marketing strategy. 

• Oversaw inventory management and tracked sales performance.

• Planned and executed annual brand exhibitions for vendors.

• Conducted annual supplier contract negotiations.

〔Merchandise Management〕

• Curated online book exhibitions for designated topics, including books selection, pricing strategies, online display and marketing strategies.

• Led large-scale cross-departmental book exhibitions : coordinating work schedules, integrating multi-category products, pricing strategies, setting up a website and executing marketing plans. 

〔Reading Community Management〕

• Hosted “Books of the Month” project : organizing discussion meetings, book review writing and editing, and online promotion.

• Partnered with publishers to promote online book launch events, helping increase 20% of participants.

• Organized annual reading festival in Huashan 1914 Creative Park.

Co-Founder &
Operation Manager

a break cafe

Jan. 2016 - Nov. 2021
Tainan, Taiwan

〔 Financial Management 〕

• Recorded transactions and prepared monthly & annual financial report with cost analysis for performance evaluation.
• Cooperated with local audit firm to claim all the required business tax.
• Built up relationship with local bank and successfully applied the Startup Funding for Young Entrepreneurs.

〔 Store Management 〕

• Managed a cafe shop based in Tainan and trained a 4 employees team to deliver friendly service, excellent foods and drinks. 
• Strengthened customer engagement through Facebook, Instagram, email marketing.
• Won the 2nd place in a Tainan local social media vote event：The Most Reconnmended Independeant Cafe in Tainan.

〔 E-Commerce Management 〕

• Built up offical online store selling coffee beans, books, seasonal gift box and etc, generated 25% of annual revenue.
• Controlled inventrory level and made logistic plan for order fulfillment. 

〔 Event Coordination 〕

• Organised 100+ cultural and civic engagement events such as  book launch party, NGO meet-up, documentary screening. Over 4,500 participants have joined our events.

Teacher

Taoyuan Municipal Jieshou Junior High School

Aug. 2014 - Jul. 2015
Taoyuan, Taiwan

〔 Classroom Teacher 〕

• Taught English for seventh grade and Civics for eighth grade. 
• Used multi-media tools, gaming method to enhance students' learning interest.

〔 Homeroom Teacher 〕

• Monitored the progress and well-being of a 24 students class and won the champion of annual talent show.