- Optimized SEO and created content marketing campaigns that educated job seekers, contributing to 5000+ unique page views - Built content tracking systems and branding guidelines that improved teamwork effectiveness and efficiency - Directed marketing campaign for 2020 Tech Career Fair through social media and email marketing, attracting 1500 paid attendees

- Executed content marketing on website, e-newsletters, social media and printed materials through strategic planning, researching, copywriting and visual designing - Supported events such as startup workshops through coordination and social media marketing

- Supported PR campaigns for global financial and technology firms (Morgan Stanley, PIMCO, BNP Paribas) through media reports, market research, PR event coordination and proposal development - Developed practical skills and experiences on marketing and communication strategies

- Coordinated ‘NTU Startup Demo Day’ that exhibited 32 startup teams, attracting 318 participants - Organized and executed internal events, including opening and closing ceremony, happy meal, and graduation ceremony - Developed event coordination skills from idea development, project management, social marketing and event execution