ANIWARE (www.aniware.ltd) is looking for a Digital Marketing Manager for its flagship product CardioBird (www.cardiobird.com). ANIWARE strives to elevate animal healthcare with technology. This is your opportunity to be a part of this mission. Come and join us if you have / are:

• Love for animals, passionate in technologies and striving to make a difference with the aid of data science
• Interested to make an impact to this world by helping veterinarians elevating their clinical efficiency
• Enjoying working in a high-speed environment with international teams of talented, creative and determined people who share goals and accomplishments
• Striving to perform, progress and achieve more

Job Description

Fully responsible for our digital marketing activities that includes:

• Lead and drive user acquisition via an integrated approach which consists of SEO, Inbound Marketing, Content Marketing, and Direct Marketing.
• Develop digital content and manage online presence on official websites, social media, SERP, and online vertical media & communities.
• Monitor the digital sales funnel with analytics tools and derive insights from the data to enhance UI/UX and conversion rate.
• Closely work with agencies including SEO, creative, advertising, and website design to ensure high-quality deliveries under defined timeline and budget.
• Collaborate with the Product Marcom to develop marketing copywriting, key visual design, POSM, and online/offline promotional campaigns to build consistent product image across different marketing channels.
• Optimize and monitor all digital marketing activities. Prepare monthly reports with detailed analytics and actionable recommendations.
• Brainstorm new and creative growth strategies.
• Other duties assigned by supervisors.