About Infodeck.io: Infodeck.io is a leading SaaS company specialising in smart facilities management and intelligent Building Management Systems (iBMS). We harness the power of cloud/edge computing to offer real-time data processing, scalability, and robust security measures.

Job Description: We are seeking an experienced and results-driven Digital Marketing Manager to shape our digital marketing ventures. This role includes developing and managing marketing campaigns, creating engaging content, and implementing strategies to boost our online presence.

Responsibilities:

• Develop, implement, and manage marketing campaigns that promote the products and services of our company.
• Enhance brand awareness in the digital space.
• Drive website traffic and acquire leads/customers.
• Identify and evaluate new digital technologies and use Web analytics tools to measure site traffic to better optimize marketing campaigns, email marketing, social media, and display and search advertising.
• Leverage AI tools to automate and improve efficiency of marketing operations.
• Collaborate with internal teams to create landing pages and optimise the user experience.
• Utilise strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch-points.
• AARRR SaaS metrics.

Qualifications:

• Bachelor's degree in Marketing or equivalent experience.
• Proven working experience in digital marketing, particularly within the industry.
• Demonstrable experience leading and managing SEO/SEM, marketing database, email, social media, and/or display advertising campaigns.
• Solid knowledge of website and marketing analytics tools (e.g., Google Analytics, NetInsight, Omniture, WebTrends).
• Experience in setting up and optimizing Google Adwords campaigns.
• Experience with AI tools for marketing automation and optimization.
• Strong analytical skills and data-driven thinking.
• Up-to-date with the latest trends and best practices in online marketing and measurement.

How to Apply: Please submit your resume and a cover letter explaining why you would be a great fit for this role. Don't forget to mention any relevant SaaS and AI tool experience or knowledge you have.

Infodeck.io is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees.

Education:

• Bachelor's degree in Marketing, Business, or related field.

Experience:

• Minimum of 3 years of experience in a digital marketing role, preferably within the SaaS industry.
• Demonstrable experience leading and managing SEO/SEM, marketing database, email, social media, and display advertising campaigns.
• Proven experience in developing and implementing effective marketing strategies.

Skills:

• Proficiency in using website and marketing analytics tools (e.g., Google Analytics, NetInsight, Omniture, WebTrends).
• Expertise in setting up and optimising Google Adwords campaigns.
• Experience with AI tools for marketing automation and optimisation.
• Strong understanding of current online marketing concepts, strategy, and best practices.
• Excellent analytical skills and data-driven thinking.
• Exceptional communication and writing skills.
• Strong project management skills, with an ability to manage multiple projects simultaneously.

Other Requirements:

• Up-to-date with the latest trends and best practices in online marketing and measurement.
• Ability to work in a fast-paced environment.
• A positive attitude and willingness to learn new tools and technologies.
• A team player with a customer-oriented approach.