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Hong, Tzu Yuan

摩羯座的台中人,總是要求自己穩扎穩打的把每件事情做到最好,喜歡在條理秩序中體驗新事物。曾至歐洲冒險、印度服務、上海工作,能迅速適應新環境,更能遊走在跨文化溝通的橋樑上。擔任過儲備幹部,在營運管理部門中了解公司整體運作,並有效跨部門溝通以改善營運流程。擔任行銷企劃專員時,為零售實體店組織大量的活動規劃、檔期企劃,與供應商組成戰友關係,共同擄獲消費者的心。
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藍天集團,百腦匯中國投資有限公司,樂之自營事業中心
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HOF UNIVERSITY OF APPLIED SCIENCES
台灣台中

Professional Background

  • Current status
    Employed
  • Profession
    Project / Product Management
  • Fields
    Consumer Electronics
  • Work experience
    2-4 years (Less than 1 year relevant)
  • Management
  • Skills
    word
    powerpoint
    excel
    Cross Functional Communications
    Planning & Organizing Skills
    Teamwork
    Paperwork
    Marketing & PR
    Planning and Implementation
    Sales & Customer Service
  • Languages
    English
    Fluent
  • Highest level of education
    Bachelor

Job search preferences

  • Desired job type
    Full-time
    Interested in working remotely
  • Desired positions
    品牌企劃、專案管理、事業開發
  • Desired work locations
    Taipei, Taiwan
    Taichung City, Taiwan
    Bangkok, Thailand
    Hong Kong
    Singapore
  • Freelance

Work Experience

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行銷企劃高級專員

Jan 2019 - Feb 2020
1 yr 2 mos
• 專案負責規劃線下行銷活動,以提升門店銷售業績。策略合作品牌包含:DJI大疆、Shure舒爾、BOOX文石、Aftershokz韶音等3C、時尚家電品牌。 Planned several activities online or offline for our business strategic partners. Such as brand DJI, Shure, BOOX, Aftershokz, etc. •橫向整合集團內部事業單位資源(電子賣場及餐飲事業單位),以及合作10家以上的品牌資源,規劃與執行線下活動。 Partnered internal business units (consumer electronics merchandise department store and food and beverage industry) and external business partner resources to implement activities. •有效與其他部門溝通活動、檔期支援商品與價格,更主動向外尋找異業合作,例如:健身房、補習班等,增加活動曝光面向,有效提升招募人數。 Coordinated and communicated effectively with other departments and cross-industry alliance. •擔任活動負責人的同時,多次主持與串場。更在新媒體上有所產出,曾在一週內拍攝兩隻抖音短片,帶入品牌與商品,多方嘗試以新增關注人數。 Produced videos twice a week on Tiktok and gained 150% followers more than before. •於2019年時舉辦超過50場活動,曾為門店增加10%的銷售量。 Planned over 50 activities in 2019. Had increased 10% sales performance. •透過活動規劃與文案撰寫,並與設計溝通活動主視覺設計,運用自媒體進行活動宣傳,活動報名率最高曾達120%,活動實際參加人數曾超標160%。 By Using We media to recruit 120% customers more than goal.
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Management Trainee-Operating Management

Jul 2018 - Jan 2019
7 mos
•於總部作為跨域店舖(廣州、上海、天津)營運後勤支持,於1個月內檢視公司所有進、銷、存流程,多方與各部門溝通後優化並改善公司內部領用流程。 Supported three consumer electronics retail stores and head office to refine many kinds of processes such as purchase, sales and inventory process, internal recipients process. •作為各部門ERP 系統改善需求統整窗口,每週與IT部門追蹤討論調整ERP系統的優化與開發。每個月改善並實際運行至少3項需求。 Collaborated with IT department to remodel ERP system. (Worked with 5 IT members, 3 stores and other 2 departments.) •統整每週業績數供主管於週會檢討使用,並於重要會議擔任會議記錄人員,在一週內完成所有需追蹤事項,並於下次會議簡報之。 Minuted weekly meeting, followed up with other 4 departments and reported it on the next meeting.
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Shipping Department Intern

Jul 2015 - Aug 2015
2 mos
•熟悉商業英文書信應用、協助船期安排與溝通、盤點與工廠出貨事宜。 Recorded the shipment, confirmed and coordinated the delivery time to factory and customer.

Education

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Other
International Management
2016 - 2017
Description
•一年國際企業管理交換學程,全英語學習環境 One year international management exchanging program •獲教育部選送優秀學生出國研修獎學金補助 Got Ministry of Education Scholarship for Excellent Students to Study Overseas Internships. •組織國際學生中心活動,其間獨自背包旅行多國。 Participated in international students activities with good interpersonal communication and traveled to 10 countries alone as backpacker.
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Bachelor of Business Administration (BBA)
Business Administration
2012 - 2016
Activities and societies
•專題實作:規劃改造南投恆誠農場,提供農場生態體驗旅遊經營模式,研究如何向外推廣自然生態法耕作的同時營利。參與台灣勞動部社會創新創業比賽得佳作。 Practice:Researched on the Social Enterprise and simulated in a natural farming tea garden in Nantou City, Taiwan. Participated in Social Innovation& Entrepreneurship Competition hold by Ministry of Labor. •課外活動: 1. 微客海外國際志工:印度北部Shingla帶隊領隊,領導隊員前往偏鄉從事教育服務,並全英文與當地組織溝通、協調團體食宿與授課細節。 2.世界公民島有任務的旅行:團隊提案並成功向企業募資約台幣三萬五千元,成為第四屆荷蘭旅行家,到荷蘭視察智慧城市議題 ,返國後反饋予企業報告之,以供參考。 Extracurricular activities 1. International volunteer for Wake:Being leader of educational volunteer worker, led 16 volunteers to devote to education equity. Worked with Indian local non-profit organization which supports countryside school in north India. 2. Smart city investigator in World island organizaiton: Successfully raised NTD$256,000 funds for the plan, investigating smart city issue in Amsterdam, Netherland for 1 month, and reported to relative enterprises.
Description
•主修:企業管理學系 ; 專長:生產與作業管理 ; 輔修:英語菁英學程 Bachelor Of Business Administration & English Elite Program