Team building: Cultivate a great team culture by coaching and guiding your team members along in their professional development. Seek and hire extraordinary talent to build our multidisciplinary creative group. Leadership and logistics: Work with all capabilities (product, tech, marketing, etc.) to prioritize and allocate projects, ensuring the team is running efficiently and effectively. Advocate for the team’s needs, and model the behavior they will need to be potential leaders themselves. Cultivating cross-functional relationships: Promote a culture of partnership with team members across engineering, product, marketing, and beyond to build impactful products together. Engage partners, unblock teams and rally to consensus. Setting design and research direction: Through guidance, strategy, modeling, and advocacy, help the team create awe-inspiring and useful work. Define the creative vision for who we are and who we want to be. Develop and drive the user experience vision for multiple products and platforms, and garner support for this vision among your organizational peers.

Create high-quality experiences that achieve uniformity and a high-level of polish. Plan and conduct user research and user testing. Notable clients include IEHP, American Heart Association, Loot Crate, UCSF (hospital), WITH Foundation. Leads workshops for TMCx and Quake Capital. Speaking at SXSW 2019.

Strategized several successful student-directed marketing campaigns for dining and housing improvements and updates. Promoted positive sentiment and active communication between students and the university’s housing and dining program. Designed flyers, merchandise, and social media graphics. Utilized data analytics to improve upon social media strategy in real time.

Designed and implemented a digital learning experience for a preschool’s literacy lab. Designed and delivered a funder-facing presentation to connect donations to the foundation’s impact and mission. Worked hands-on with ESL preschool students at the Gabriella Mistral Center for Early Childhood Education