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吳郁婷(NIKKI)
茶廠旅遊體驗:台灣的珍珠奶茶
茶廠旅遊體驗:台灣的珍珠奶茶
茶廠旅遊體驗:台灣的珍珠奶茶
By
吳郁婷(NIKKI)
・
Taoyuan City, Taiwan
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茶廠旅遊體驗:台灣的珍珠奶茶
相關資訊: https://reurl.cc/51pgM7
● 與研究所老師協作2022年出版的Routledge Handbook of Tea Tourism的一個章節,研究主題為"
Tea Factory Tourism Experiences: Pearl milk tea in Taiwan
",研究地點位於宜蘭的
奇麗灣珍奶文化館,
探討消費者在茶觀光工廠的體驗及目前的行銷策略,並提供企業相關的優化建議。
● 負責資料收集與分析、實地參訪紀錄(文字和照片)、分析線上評論及現場觀察的資訊,並撰寫結論。
與研究所老師協作2022年出版的Routledge Handbook of Tea Tourism的一個章節,研究主題為" Tea Factory Tourism Experiences: Pearl milk tea in Taiwan "
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吳郁婷(NIKKI)
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Published: Jun 8th 2023
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吳郁婷(NIKKI)
國立屏東科技大學四健會社團