Hugues Joublin – 6 Potential Risks of Social Media for Your Business

As a business owner, you are likely always looking for new ways to reach your target market and grow your business. Social media is a great tool that can help you connect with potential and current customers, but it also comes with some risks. Hugues Joublin of Salience Communication has mentioned a few potential risks of social media for your business.

How Social Media Can be Dangerous For Your Business per Hugues Joublin

Data Breaches

According to Hugues Joublin, managing personal data has become a very sensitive topic for regulators. Regulation has become a burden that should not be considered lightly. If you collect any customer data through your social media platforms, there is a risk that this data could be accessed by hackers. This could lead to identity theft or other fraud.

Data breaches can also occur if you or your employees click on a malicious link or open a phishing email. This can give hackers access to your social media accounts and the data you have stored there. Read full article.