WORK'S TRACES OF GUSTIA MARTHA PUTRI

January 2022 - March 2023

CONTENT STRATEGIST

Handling Blog Article:

Conceptualize, Produce, and Supervise

As a content strategist, I am responsible for the blog content on the LummoSHOP website. Starting from creating themes and topics, giving SEO-appropriate titles, editing article scripts, as well as co-writing for special articles, such as about product releases, reviewing LummoSHOP user merchant success stories, and so on.

Produce Monthly E-book

I am responsible for the process of creating an e-book as lead generation that is published once a month. In the process, I start from exploring as many ideas as I can to find themes and topics that match with what the target needs. Creating the content outline, finding the right writer, and assisting the image editing process until the e-book is ready to be published.

March - December 2021

SENIOR COPYWRITER

As a senior copywriter, I am responsible to make the idea generation, creating compelling ad copy, script for video marketing, presenting to the stakeholders, briefing the team, and accompanying the entire process until all the advertising assets are published. I also analyze the results the ads to know how much influence the advertising material created has.

Thank you for your attention to my work's portfolio at Lummo, and it would be much greater if you want to know more about what I did at my work along 10 years experience on my Linkedin profile

linkedin.com/in/gustiamarthaputri/