Personal Branding2023-04-06
What is a Personal Brand? Personal branding is a package of character and capabilities that make you who you are and help you define yourself. It’s an ongoing process of developing and maintaining a reputation and impression. In many cases, it takes hard work, time, and vulnerability for a person to open up. Most would rather prefer to wear a mask to cover up what they consider as imperfect. However, that imperfections and vulnerabilities makes your audience relate and... Read more
Personal Branding2019-04-08
help you to get more clients and become more popular. People have a tendency to go by the brands these days. So, it is necessary for a person to build up a brand. In order to build a strong personal branding, you need to follow the tips mentioned below: Build Your Own Platform: You must have your own website. It should be in your own name and contain all the relevant information about you. You should also have social media... Read more
People Operations2023-02-14
Created by CakeResume In this article, we’ll cover: What Is Employer Branding? Employer Branding Strategies Employer Branding Examples Tips for Employer Branding When hiring, recruiters not only have to select candidates based on their qualifications, skills and experience, but also envision how they would fit with the existing team. Writing detailed job descriptions and having open communication with candidates improves efficiency in hiring; however, improving employer branding is a unique way to attract high quality candidates. Employer branding strategies... Read more
Personal Branding2020-08-20
What’s the impression that others have after an interaction with you? That’s personal branding. Think of it as your own personal calling card, your trademark. In an ever-evolving workplace where competition is fierce, it’s why people will want to work with you, hire you, hear your ideas, support you. Here are five expert-approved tips for branding yourself in 2016. 1. Put Pen to Paper Now is the time to sit down and figure out what... Read more
People Operations2023-04-26
to attract talent to your company is by developing your brand. A solid brand will passively but effectively attract talent to your organization by carving out your niche. If you’re not sure about attracting and retaining top talent via branding, try these tips: Brand narrative : Your brand narrative is what makes you unique. An easily recognizable brand narrative will attract talent, making you a forerunner in your industry. Authenticity : For your brand to be authentic, you should focus on... Read more
Events2024-03-06
seminar ini, mahasiswa mendapatkan akses informasi dan trend terbaru seputar dunia kerja dari Steffie Mayrelin dan Rachel Tristan, Content Marketing Specialist dan Marketing Strategist CakeResume, yakni: Tren rekrutmen di era digital Cara membuat CV yang menonjolkan skill Cara punya professional branding yang bagus Hacks & tips untuk stand out dari kandidat lain Ketekunan dan rasa ingin tahu yang tinggi mahasiswa terlihat selama seminar dan sesi Q&A. Hal ini menunjukkan pentingnya peran seminar karier CakeResume dalam memenuhi wawasan terbaru mengenai dunia... Read more
Events2024-03-06
Fellexandro Ruby Hadir dengan Tips Bangun Personal Branding di Dunia Kerja. Sebagai langkah untuk mendukung dan mempersiapkan para pekerja dalam berkarir, CakeResume mengundang Fellexandro Ruby, content creator dan Co-Founder Thirty Days of Lunch Podcast, untuk berbagi tips membangun personal branding agar mampu bersaing di job market di era digital ini. Webinar karir yang dibawakan Fellexandro Ruby kali ini bertemakan How to Build & Maintain Reputation as a Professional for Career Growth , dan sebanyak 1400+ peserta antusias menghadirinya. “Personal branding itu... Read more
Events2024-03-06
tips membangun dan menjual personal branding secara efektif untuk menunjang perkembangan karir. Bagi yang ketinggalan mengikuti webinar Fellexandro Ruby di Virtual Career Fest CakeResume 2023 , kamu bisa menyimak rekapnya di artikel ini. Daftar Isi: Siapa itu Fellexandro Ruby? Mengapa Personal Branding itu Menarik? Bagaimana Cara Membangun Personal Branding? Sesi QnA dengan Fellexandro Ruby Cara Membangun Personal Branding Ala Fellexandro Ruby Siapa itu Fellexandro Ruby? Fellexandro Ruby adalah content creator dan influencer yang sukses menerapkan personal branding untuk mengembangkan karirnya. Pria... Read more
Portfolio2022-03-09
Created by CakeResume In this article, you will learn about: What Is a Logo Design Portfolio? How to Make a Logo Design Portfolio - What to Include Best Websites for Logo Design Portfolio Tips on How to Make a Logo Design Portfolio Logo Design Portfolio Examples A logo design portfolio is like a resume for logo graphic designers. It is a place for logo designers to assemble their best work and exhibit their creative style and skills. A logo portfolio is... Read more
Personal Branding2019-04-08
Using personal branding, business owners can attract new customers and increase their loyalty. Although the competence in the market is constantly growing, and it’s harder and harder to stand out, a personal brand can be an effective crisis management tool for businesses and professionals who provide services. Moreover, such a brand may guarantee the quality of services that in its turn creates credibility and attracts new clients. What is a Personal Brand? There are a lot of definitions, but... Read more
Personal Branding2019-04-08
Are you struggling to generate enough traffic to your website or blog? Or, perhaps you’re generating traffic, but it’s not the right type of traffic that you need to grow your business? If so, there’s no need to feel defeated, as these pain points are very common amongst many business owners and marketers. In this article, we are going to help you start driving more quality traffic to your website with one of the best online marketing... Read more
Personal Branding2019-04-08
Content marketing in the form of sharing useful content such as blogs or videos with web viewers who relate to your brand, can be one of the most successful digital marketing methods for your personal brand, but only with a solid strategy in place. With the abundance of types of content and channels to distribute content on, it’s easy to get overwhelmed. Here are 5 simple techniques to positively use content marketing to boost your personal brand and extend... Read more
Career Development2024-03-06
Pada dasarnya, ada dua jenis bisnis yaitu Business to Business (B2B) dan Business to Customer (B2C). Apa itu B2B dan B2C? B2B artinya transaksi bisnis antara satu perusahaan dan perusahaan lainnya. Sebaliknya, B2C adalah transaksi bisnis antara perusahaan dan pelanggan secara langsung. Mungkin kamu masih kurang paham dengan bedanya B2B dengan B2C. Tidak perlu khawatir! Di artikel CakeResume ini, kita akan membahas lebih dalam tentang B2B adalah dan contohnya. Daftar isi: Definisi B2B Sales Perbedaan B2B dan B2C Contoh B2B... Read more
Resume & CV2020-11-09
The goal of a marketing job is to package values of a product and sell it to the right person. Writing a resume is just the same skill you need as a marketer. If you can write a wonderful resume to promote yourself, your ability of marketing is well proved and demonstrated. Let’s start! Overview What should be on a marketer’s resume? How to choose the right resume template? Marketing resume examples & templates (Downloadable!) 3 bonus tips for... Read more
News & Updates2024-03-06
Tiga dari empat jobseeker mempertimbangkan employer brand sebuah perusahaan sebelum mereka mengajukan lamaran pekerjaan ( LinkedIn ). Di era ini, menarik dan mempertahankan kandidat unggul telah menjadi tantangan utama bagi banyak perusahaan. Oleh karena itu, employer branding menjadi salah satu kunci sukses bagi HR untuk merekrut tim-tim yang berkualitas dan berkinerja tinggi. Dengan menggambarkan nilai-nilai perusahaan secara jelas, mempromosikan budaya kerja inklusif, serta membangun reputasi yang kuat, perusahaan-perusahaan dapat menciptakan kesan yang mendalam di mata jobseeker dalam persaingan talent... Read more
Job Search Tips2021-04-16
It takes more than resumes and hard work to launch an ideal job and develop your career nowadays. You also need a strong and diverse professional network, and LinkedIn helps you with that. Overview What is LinkedIn? How to use LinkedIn and why it’s useful Top 5 tips to build a job-winning LinkedIn profile Make sure you take advantage of LinkedIn as a tool to impress recruiters, attract business opportunities, learn industry trends and boost your career. Read... Read more
Portfolio2023-03-23
Daftar isi: Kenapa Membuat Portofolio Fotografi Online Cara Membuat Portofolio Fotografer (Photography Portfolio) Contoh-contoh Portofolio Fotografer Ingin mendapatkan pekerjaan sebagai fotografer lebih mudah? Ingin mengembangkan bisnis fotografi kamu? Atau kamu ingin membangun personal branding dirimu sebagai seorang fotografer? Nah, membuat portofolio adalah jawabannya! Salah satu cara terbaik untuk menarik klien atau rekruter adalah dengan membuat portofolio fotografi. Kamu harus bisa membuat portofolio yang bisa menarik perhatian mereka. Ada beberapa cara membuat portofolio fotografi, salah satunya adalah portofolio fotografi online... Read more
Resume & CV2024-03-06
Digital Marketing adalah bidang pekerjaan yang sedang tren dan sudah tidak asing lagi di era teknologi ini. Apabila kamu memiliki minat dalam membangun brand awareness, mempromosikan suatu produk atau service, menjangkau banyak customer, hingga meningkatkan penjualan melalui strategi marketing secara digital, pekerjaan ini bisa menjadi pilihan yang tepat untuk kamu berkarir di masa depan. Posisi pekerjaan ini banyak diincar dari berbagai kalangan kandidat. maka dari itu, CV yang kamu buat juga harus menarik dan berkesan. Hal ini akan membantumu untuk... Read more
Resume & CV2024-03-06
Digitalisasi merubah demand rekruter terhadap skill yang dimiliki jobseeker . Rekruter mencari kandidat yang memiliki berbagai macam digital skill. Oleh karena itu, memiliki digital skill seperti social media management , data analytics , programming , editing , web design , atau kemahiran dan pemahaman dasar dalam dunia digital membuat kamu berharga di mata rekruter. Melek terhadap dunia digital dan teknologi bisa meningkatkan kemungkinan kamu untuk mendapatkan pekerjaan daripada kandidat lainnya. Tetapi, punya digital skill saja gak cukup kalau kamu tidak bisa mendemonstrasikan skill tersebut. Kamu harus... Read more
Portfolio2021-09-01
In this article, you will learn about: What is an online portfolio? How to build a professional work portfolio What to include in an online portfolio (+tips for 15 different portfolio types) Summary/Key takeaways Just like how arguments are more persuasive with supporting evidence, resumes and job applications are also more appealing with portfolios. But some may ask, what is a portfolio ? By definition, a portfolio is a document of various materials compiled, that showcases both your personal and... Read more