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2018 ~ Present
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2022 ~ Present
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輔仁大學 Fu Jen Catholic University
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活動總監 @實踐家教育集團
2013 ~ Present
行銷、活動、產品企劃;公關、廣告行銷等資深專員或中階行企主管
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關細節 3.道具服裝租借、跑帶剪接等 MayNov 2009 助理 國際合作交流協會 1.行程帶領 2.景點說明介紹、當地語言交流 3.顧客服務,包含飯店訂房、廳安排、交通工具提供等 4.告知客注意事項以及該準備的證件文件 5.處理顧客緊急狀
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中國文化大學 Chinese Culture University
觀光事業學系

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顧問公司活動總監
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實踐家教育集團
2013 ~ Present
台灣新北市
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中國文化大學 Chinese Culture University
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觀光事業學系
Print

武驥     Andy Wu

我是一位熱愛工作帶來各方面的滋養及成就感的人。

滿腦子總是充滿各種想像及創意的點子。

樂於學習、體驗新事物與接受挑戰;喜歡充實生活,簡單來說就是讓自己一刻不得閒,以致不小心就習慣多重任務的工作模式,但仍講求效率

喜歡嘗試並接納各種挑戰及困難,在學習過程中找到精髓,不斷的進化、前進。

最自豪的是毅力,一旦決定要做就會全力以赴。

  0939-101696

  [email protected]

台灣台北市

技能/ Skills


  圖像/影音設計

我熟悉繪圖、剪輯軟體,具有獨立設計影音的技能!我曾經製作過50+的宣傳圖以及10+的影片。

-Adobe Illustrator

-Adobe Photoshop

-Adobe Premiere

-Adobe After Effects

-Edius

  文案撰寫

擁有起承轉合的文案手法並擅長為產品敘述故事,累積4年內容行銷經驗,於短時間替顧客官網及銷售業面提升流量。

-Word

-Powerpoint

-Excel

-社群文案撰寫


  活動策畫與執行

辦理超過100場的線上、線下活動與講座,熟悉企劃撰寫與籌備流程。曾主辦過跨年百人論壇連續三年,提升公司公關知名度高達50%

社群行銷

具有近4年的社群軟體經營經驗,曾經使一個粉專半年內成長150%的追蹤數。而且同時經營4個紛絲專業,我也隨時關注時事新興話題觀察。

-Facebook 廣告操作

-Line@ 社群操作


  溝通協調/合作

身為活動總監,我有過豐富的經驗凝聚不同背景、學科的夥伴聚焦專案上。同時我接觸領域廣泛,能夠在不同部門的團隊間溝通協調,也能從解決問題的角度使團隊運作更加有效。

  活動主持

曾主持過大大小小活動開場主持與串場,都有專業且豐富的經驗。 

工作經歷

Oct 2013 - NOW

行銷企劃人員  實踐家教育集團 

1. 依據公司策略與發展制定平台線上線下營銷計畫。
2. 平台商品行銷企劃及專案管理。
3. 跨部門溝通與協調。
4. 引進外部商業資源合作。
5.網站、網頁、社群、廣告banner、EDM、PTT模板等視覺設計
6.能獨立提案視覺風格與創意發想
7.具有多元豐富的設計風格與成熟敏捷的表現能力,注重細節
8.具備責任感和工作熱忱,抗壓性高、溝通能力良好,能獨立作業並掌握進度
9.支援線下活動,執行主管交辦事項 

Feb 2012 - Sep 2013

執行企劃  三立電視台

1.構想節目型態、撰寫腳本、發通告

2.執行節目相關細節

3.道具服裝租借、跑帶剪接等

Sep 2010 - Jan 2012

執行企劃  友松娛樂 

1.構想節目型態、撰寫腳本、發通告

2.執行節目相關細節

3.道具服裝租借、跑帶剪接等

May 2009- Nov 2009

助理  國際合作交流協會 

1.行程帶領

2.景點說明介紹、當地語言交流

3.顧客服務,包含飯店訂房、餐廳安排、交通工具提供等

4.告知旅客注意事項以及該準備的證件文件

5.處理顧客緊急狀況

Sep 2007 - Jun 2008

專案助理  中國文化大學

1.計畫書編輯,撰寫,資料收集等

2.協助執行研究計畫內容、文獻收集、研究調查設計資及料收集與分析等作業

3.處理校園與系所內相關日常事務流程

4.其他教授交辦事項

Jul 2004 - Dec 2005

內場吧台人員  天仁茗茶 

1.提供顧客諮詢,推薦或者推銷各種飲料

2.進行飲料的調製、甜點擺盤3.研發新式的飲品

Sep  2003 - Jun  2004

領隊導遊  各大旅行社

1.行程帶領

2.景點說明介紹、當地語言交流

3.顧客服務,包含飯店訂房、餐廳安排、交通工具提供等

4.告知旅客注意事項以及該準備的證件文件

5.處理顧客緊急狀況

學歷

Sep 2006 - Jun 2010

Private Chinese Culture University 

Master of Tourism Business

Sep 2001 - Jun 2006

Private Chinese Culture University

Bachelor of Tourism Business

影片作品精選一:財富羅盤桌遊推廣片


影片作品精選二:企業家微課程宣傳影片


影片作品精選三:線上課程宣傳影片



平面設計精選

自傳

我從小生長在一個純樸幸福的家庭,家庭成員共有5位,包含一位爺爺、我的父母親、一位妹妹與我。父親是從事理髮業,母親則是一位職業婦女從事電子業,所以家裡父母常常都不在家,從小就是和爺爺互相照應。深受成長環境的影響,使我在看事情以及待人處事上,總是不斷督促、鞭策自己從中求進步。我的家人總是支持我去完成我所想要達成的目標。 

我大學就讀中國文化大學,主修是觀光事業學系,在就學期間有參加和自身科系相關的領隊社團,帶過一年的團,來訓練自身的談吐技巧,及面對群眾的臨場反應,也為了增進自身外語口說能力,參加過文化大學英語話劇表演的選拔,榮幸獲得了“最佳現場戲劇獎”, 具備一定外語能力,是在職場競爭的基本要求。在外語能力方面,我的英文程度大致有中等水準,足以應付一般的溝通或讀寫,為了使自己的英文又更上一層樓,我又接下國際合作交流協會的打工機會,在裡面接待外國來的大使,主要是以照顧他們在台一切生活起居為主,也使我消除了和外國人交談英文的恐懼,也認識了各式各樣不同國家的官員,是一段相當國際化的工作經驗,後來因國際合作交流協會的緣故,讓我也接到了國防大學英文助教的工作,配合著外國老師的教學來使國防大學學生樂於開口說英文,也讓我了解到管理一個班級的難處及經驗,又是全程英文的班級,更是讓我學到許多與人應對進退的方法。 我明白做人比做事來得更加重要,懂得圓融處世的人,不但人緣好,做事時也容易獲得他人的支持!

 一退伍後即進入了電視媒體產業,在電視媒體產業我學到相當多,包括了人際關係的圓融,以及獨立克服重重難關的應變能力和危機處理,也參與協辦過大大小小的活動,像是金曲獎以及紅白藝能大賞等國家大型盛會,在這之中更領悟到團隊合作溝通的重要性,之後也很幸運的被挖角到三立電視台,從事前製與後製的工作,特別是在影像處理的方面,基本的剪接技巧與運用,讓我更上一層樓。 

第二份工作來到實踐家教育集團顧問公司, 我更想貼近消費者並且了解消費者的需求以及分析整個市場。如同行銷,需要洞悉市場需求,讓消費者有興趣進而了解與購買,開始學習網路行銷,包含Facebook行銷以及一頁式文案等行銷技巧,和自修一些平面設計的創作能力,包含Illustrator、Photoshop等...,由於公司為顧問公司的性質,我也開始舉辦超過百場的大大小小的大型典禮與論壇,累積許多豐富的活動前置、執行和後製的經驗與臨場應變能力。

在這競爭激烈的社會,我雖然不是最好的,但我肯吃苦、肯學習、配合度高、抗壓性高以及還有積極的態度。我的學歷代表的我的過去,但我肯吃苦、肯學習等的積極態度才是我人生的態度,希望貴公司能給予我一個機會,進入貴公司一起努力、全力以赴,謝謝。 



Autobiography

I grew up in a simple and happy family with 5 family members, including a grandfather, my parents, a sister and me. My father is in the hairdressing industry, and my mother is a professional woman in the electronics industry. Therefore, my parents are often away from home, and they have been taking care of each other with my grandfather since childhood. Deeply influenced by the growing environment, I always urge myself to make progress in seeing things and dealing with people. My family always supports me in accomplishing what I want to achieve.


I am a student at the Chinese Culture University, majoring in the Department of Tourism. During my studies, I participated in a team leader club related to my department and led a group for a year to train my speaking skills and respond to the masses on the spot. , and in order to improve his speaking ability in foreign languages, he participated in the selection of English drama performances in Cultural University, and was honored to win the "Best Live Drama Award". Having a certain foreign language ability is a basic requirement for competition in the workplace. In terms of foreign language proficiency, my English proficiency is generally at an intermediate level, which is sufficient for general communication or reading and writing. In order to improve my English to a higher level, I took a part-time job opportunity from the International Cooperation and Exchange Association to host foreign countries. The ambassadors who came here are mainly to take care of their daily life in Taiwan. They also relieved me of the fear of speaking English with foreigners. I also got to know officials from various countries. It is quite an international work experience. Later, due to the International Cooperation and Exchange Association, I also received the job of an English teaching assistant at the National Defense University, and cooperated with the teaching of foreign teachers to make the students of the National Defense University willing to speak English, and also let me understand the difficulties and experience of managing a class , and the whole English class, it also taught me many ways to deal with people's advance and retreat. I understand that being a person is more important than doing things. People who know how to live in harmony are not only popular, but also easy to get the support of others when doing things!


 Immediately after I was discharged from the army, I entered the TV media industry. I learned a lot in the TV media industry, including the harmony of interpersonal relationships, the resilience and crisis management to overcome many difficulties independently. It is a large-scale national event such as the Golden Melody Award and the Red and White Performing Arts Awards. During this, I realized the importance of teamwork and communication. Later, I was fortunate to be recruited to Sanli TV station to engage in pre-production and post-production work, especially in In terms of image processing, basic editing skills and application have brought me to a higher level.


The second job came to the DOERS education group consulting company, I want to get closer to consumers and understand the needs of consumers and analyze the entire market. For example, peer marketing requires insight into market needs, so that consumers are interested in understanding and purchasing, and begin to learn online marketing, including Facebook marketing and one-page copywriting and other marketing skills, and self-study some graphic design creative abilities, including Illustrator, Photoshop, etc. ..., due to the nature of the company as a consulting company, I have also started to hold more than 100 large and small large-scale ceremonies and forums, accumulating a lot of rich experience in pre-event, execution and post-production and on-the-spot adaptability.


In this competitive society, although I am not the best, I am willing to endure hardships, willing to learn, highly cooperative, highly resistant to pressure and have a positive attitude. My academic qualifications represent my past, but my positive attitude of being willing to endure hardships and study is my attitude in life. I hope your company can give me a chance to join your company and work hard and go all out. Thank you.


Resume
Profile

武驥     Andy Wu

我是一位熱愛工作帶來各方面的滋養及成就感的人。

滿腦子總是充滿各種想像及創意的點子。

樂於學習、體驗新事物與接受挑戰;喜歡充實生活,簡單來說就是讓自己一刻不得閒,以致不小心就習慣多重任務的工作模式,但仍講求效率

喜歡嘗試並接納各種挑戰及困難,在學習過程中找到精髓,不斷的進化、前進。

最自豪的是毅力,一旦決定要做就會全力以赴。

  0939-101696

  [email protected]

台灣台北市

技能/ Skills


  圖像/影音設計

我熟悉繪圖、剪輯軟體,具有獨立設計影音的技能!我曾經製作過50+的宣傳圖以及10+的影片。

-Adobe Illustrator

-Adobe Photoshop

-Adobe Premiere

-Adobe After Effects

-Edius

  文案撰寫

擁有起承轉合的文案手法並擅長為產品敘述故事,累積4年內容行銷經驗,於短時間替顧客官網及銷售業面提升流量。

-Word

-Powerpoint

-Excel

-社群文案撰寫


  活動策畫與執行

辦理超過100場的線上、線下活動與講座,熟悉企劃撰寫與籌備流程。曾主辦過跨年百人論壇連續三年,提升公司公關知名度高達50%

社群行銷

具有近4年的社群軟體經營經驗,曾經使一個粉專半年內成長150%的追蹤數。而且同時經營4個紛絲專業,我也隨時關注時事新興話題觀察。

-Facebook 廣告操作

-Line@ 社群操作


  溝通協調/合作

身為活動總監,我有過豐富的經驗凝聚不同背景、學科的夥伴聚焦專案上。同時我接觸領域廣泛,能夠在不同部門的團隊間溝通協調,也能從解決問題的角度使團隊運作更加有效。

  活動主持

曾主持過大大小小活動開場主持與串場,都有專業且豐富的經驗。 

工作經歷

Oct 2013 - NOW

行銷企劃人員  實踐家教育集團 

1. 依據公司策略與發展制定平台線上線下營銷計畫。
2. 平台商品行銷企劃及專案管理。
3. 跨部門溝通與協調。
4. 引進外部商業資源合作。
5.網站、網頁、社群、廣告banner、EDM、PTT模板等視覺設計
6.能獨立提案視覺風格與創意發想
7.具有多元豐富的設計風格與成熟敏捷的表現能力,注重細節
8.具備責任感和工作熱忱,抗壓性高、溝通能力良好,能獨立作業並掌握進度
9.支援線下活動,執行主管交辦事項 

Feb 2012 - Sep 2013

執行企劃  三立電視台

1.構想節目型態、撰寫腳本、發通告

2.執行節目相關細節

3.道具服裝租借、跑帶剪接等

Sep 2010 - Jan 2012

執行企劃  友松娛樂 

1.構想節目型態、撰寫腳本、發通告

2.執行節目相關細節

3.道具服裝租借、跑帶剪接等

May 2009- Nov 2009

助理  國際合作交流協會 

1.行程帶領

2.景點說明介紹、當地語言交流

3.顧客服務,包含飯店訂房、餐廳安排、交通工具提供等

4.告知旅客注意事項以及該準備的證件文件

5.處理顧客緊急狀況

Sep 2007 - Jun 2008

專案助理  中國文化大學

1.計畫書編輯,撰寫,資料收集等

2.協助執行研究計畫內容、文獻收集、研究調查設計資及料收集與分析等作業

3.處理校園與系所內相關日常事務流程

4.其他教授交辦事項

Jul 2004 - Dec 2005

內場吧台人員  天仁茗茶 

1.提供顧客諮詢,推薦或者推銷各種飲料

2.進行飲料的調製、甜點擺盤3.研發新式的飲品

Sep  2003 - Jun  2004

領隊導遊  各大旅行社

1.行程帶領

2.景點說明介紹、當地語言交流

3.顧客服務,包含飯店訂房、餐廳安排、交通工具提供等

4.告知旅客注意事項以及該準備的證件文件

5.處理顧客緊急狀況

學歷

Sep 2006 - Jun 2010

Private Chinese Culture University 

Master of Tourism Business

Sep 2001 - Jun 2006

Private Chinese Culture University

Bachelor of Tourism Business

影片作品精選一:財富羅盤桌遊推廣片


影片作品精選二:企業家微課程宣傳影片


影片作品精選三:線上課程宣傳影片



平面設計精選

自傳

我從小生長在一個純樸幸福的家庭,家庭成員共有5位,包含一位爺爺、我的父母親、一位妹妹與我。父親是從事理髮業,母親則是一位職業婦女從事電子業,所以家裡父母常常都不在家,從小就是和爺爺互相照應。深受成長環境的影響,使我在看事情以及待人處事上,總是不斷督促、鞭策自己從中求進步。我的家人總是支持我去完成我所想要達成的目標。 

我大學就讀中國文化大學,主修是觀光事業學系,在就學期間有參加和自身科系相關的領隊社團,帶過一年的團,來訓練自身的談吐技巧,及面對群眾的臨場反應,也為了增進自身外語口說能力,參加過文化大學英語話劇表演的選拔,榮幸獲得了“最佳現場戲劇獎”, 具備一定外語能力,是在職場競爭的基本要求。在外語能力方面,我的英文程度大致有中等水準,足以應付一般的溝通或讀寫,為了使自己的英文又更上一層樓,我又接下國際合作交流協會的打工機會,在裡面接待外國來的大使,主要是以照顧他們在台一切生活起居為主,也使我消除了和外國人交談英文的恐懼,也認識了各式各樣不同國家的官員,是一段相當國際化的工作經驗,後來因國際合作交流協會的緣故,讓我也接到了國防大學英文助教的工作,配合著外國老師的教學來使國防大學學生樂於開口說英文,也讓我了解到管理一個班級的難處及經驗,又是全程英文的班級,更是讓我學到許多與人應對進退的方法。 我明白做人比做事來得更加重要,懂得圓融處世的人,不但人緣好,做事時也容易獲得他人的支持!

 一退伍後即進入了電視媒體產業,在電視媒體產業我學到相當多,包括了人際關係的圓融,以及獨立克服重重難關的應變能力和危機處理,也參與協辦過大大小小的活動,像是金曲獎以及紅白藝能大賞等國家大型盛會,在這之中更領悟到團隊合作溝通的重要性,之後也很幸運的被挖角到三立電視台,從事前製與後製的工作,特別是在影像處理的方面,基本的剪接技巧與運用,讓我更上一層樓。 

第二份工作來到實踐家教育集團顧問公司, 我更想貼近消費者並且了解消費者的需求以及分析整個市場。如同行銷,需要洞悉市場需求,讓消費者有興趣進而了解與購買,開始學習網路行銷,包含Facebook行銷以及一頁式文案等行銷技巧,和自修一些平面設計的創作能力,包含Illustrator、Photoshop等...,由於公司為顧問公司的性質,我也開始舉辦超過百場的大大小小的大型典禮與論壇,累積許多豐富的活動前置、執行和後製的經驗與臨場應變能力。

在這競爭激烈的社會,我雖然不是最好的,但我肯吃苦、肯學習、配合度高、抗壓性高以及還有積極的態度。我的學歷代表的我的過去,但我肯吃苦、肯學習等的積極態度才是我人生的態度,希望貴公司能給予我一個機會,進入貴公司一起努力、全力以赴,謝謝。 



Autobiography

I grew up in a simple and happy family with 5 family members, including a grandfather, my parents, a sister and me. My father is in the hairdressing industry, and my mother is a professional woman in the electronics industry. Therefore, my parents are often away from home, and they have been taking care of each other with my grandfather since childhood. Deeply influenced by the growing environment, I always urge myself to make progress in seeing things and dealing with people. My family always supports me in accomplishing what I want to achieve.


I am a student at the Chinese Culture University, majoring in the Department of Tourism. During my studies, I participated in a team leader club related to my department and led a group for a year to train my speaking skills and respond to the masses on the spot. , and in order to improve his speaking ability in foreign languages, he participated in the selection of English drama performances in Cultural University, and was honored to win the "Best Live Drama Award". Having a certain foreign language ability is a basic requirement for competition in the workplace. In terms of foreign language proficiency, my English proficiency is generally at an intermediate level, which is sufficient for general communication or reading and writing. In order to improve my English to a higher level, I took a part-time job opportunity from the International Cooperation and Exchange Association to host foreign countries. The ambassadors who came here are mainly to take care of their daily life in Taiwan. They also relieved me of the fear of speaking English with foreigners. I also got to know officials from various countries. It is quite an international work experience. Later, due to the International Cooperation and Exchange Association, I also received the job of an English teaching assistant at the National Defense University, and cooperated with the teaching of foreign teachers to make the students of the National Defense University willing to speak English, and also let me understand the difficulties and experience of managing a class , and the whole English class, it also taught me many ways to deal with people's advance and retreat. I understand that being a person is more important than doing things. People who know how to live in harmony are not only popular, but also easy to get the support of others when doing things!


 Immediately after I was discharged from the army, I entered the TV media industry. I learned a lot in the TV media industry, including the harmony of interpersonal relationships, the resilience and crisis management to overcome many difficulties independently. It is a large-scale national event such as the Golden Melody Award and the Red and White Performing Arts Awards. During this, I realized the importance of teamwork and communication. Later, I was fortunate to be recruited to Sanli TV station to engage in pre-production and post-production work, especially in In terms of image processing, basic editing skills and application have brought me to a higher level.


The second job came to the DOERS education group consulting company, I want to get closer to consumers and understand the needs of consumers and analyze the entire market. For example, peer marketing requires insight into market needs, so that consumers are interested in understanding and purchasing, and begin to learn online marketing, including Facebook marketing and one-page copywriting and other marketing skills, and self-study some graphic design creative abilities, including Illustrator, Photoshop, etc. ..., due to the nature of the company as a consulting company, I have also started to hold more than 100 large and small large-scale ceremonies and forums, accumulating a lot of rich experience in pre-event, execution and post-production and on-the-spot adaptability.


In this competitive society, although I am not the best, I am willing to endure hardships, willing to learn, highly cooperative, highly resistant to pressure and have a positive attitude. My academic qualifications represent my past, but my positive attitude of being willing to endure hardships and study is my attitude in life. I hope your company can give me a chance to join your company and work hard and go all out. Thank you.