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On
4-6 years
6-10 years
10-15 years
More than 15 years
Past
廣告企劃副理 @台北數位廣告股份有限公司2019 ~ 2024
・
Sales Account Manager/ Project Manager/ Pre-sales/ Solution Architect
Within one month
告策略 服務過的客戶類型，成效型客戶與品牌客戶的比例約為80:20。透過上、中、下行銷漏斗的廣告目標互相配合，操作達成廣告目標，其中所含廣告目標制定、數據流動追蹤、 廣告程式碼GTM埋設、 受眾的規劃 與 設定 、網站結合廣告數據的分析與觀察
Unemployed
・
Ready to interview
Full-time / Interested in working remotely
4-6 years
世新大學 Shih Hin University
・
口語傳播系
Past
廣告設計 @雷搜特國際行銷有限公司2022 ~ 2024
・
平面設計、廣告設計
Within one month
有教育產業.廣告設計業.宗教產業設計.醫療業。 【職場經驗】 先前歷經設計工作包含： ●雷搜特國際行銷有限公司擔任廣告美編設計，屬性為廣告行銷產業。設計包括網路投放廣告貼文、LOGO視覺商標設計、行銷宣傳海報、網頁視覺規劃設計，涉略
Unemployed
・
Ready to interview
Full-time / Interested in working remotely
6-10 years
國立台北教育大學 National Taipei University of Education
・
藝術與造形設計學系
Past
文案／設計／廣告 自由工作者 @自由職業2022 ~ Present
・
社群經營、行銷企劃、內容編輯、文字編輯、文字撰寫、廣告文案、出版編輯
Within one month
動規劃數位傳播企劃，包括論壇操作、網紅合作、廣告投放、網路活動 ・擬定加盟連鎖的廣告企劃及執行 創意總監 • 投石機數位廣告股份有限公司 九月六月 2021 ・根據客戶目標分析廣告策略及提案 ・發想廣告創意及撰寫文案 ・廣告企劃及執行 ・整合領導
Unemployed
・
Ready to interview
Full-time / Remote Only
4-6 years
中原大學 Chung Yuan Christian University
・
商業設計學系
Unemployed
・
Ready to interview
Full-time / Remote Only
4-6 years
國立屏東科技大學 National Pintung University of Science and Technology
・
食品科學Unemployed
・
Ready to interview
Part-time / Interested in working remotely
6-10 years
輔仁大學
・
影像傳播學系
Past
工程師 @TTI_智同科技股份有限公司2010 ~ 2024
・
平面/商業廣告設計師、廣告/行銷/企劃人員
Within one month
Una Chien 從事平面設計工作超過 20 年，其中參與零組件工程師工作超過 9 年。關於Bom ERP系統作業嫻熟，工作態度積極且有效率，並善於溝通與合作。 New Taipei City, Taiwan 工作經歷 工程師 • TTI_智同科技股份有限公司 五月一月 2024 零組件工程師 智同科技股份有限公
Unemployed
・
Ready to interview
Full-time / Interested in working remotely
More than 15 years
銘傳大學 Ming Chuan University
・
商業設計學系Past
產品經理PM Product Manager @轉客來策略行銷顧問有限公司2020 ~ 2024
・
PM, 數據分析師, 廣告優化師
Within one month
Unemployed
・
Ready to interview
Full-time / Interested in working remotely
6-10 years
Fu Jen Catholic University
・
企業管理學系
Past
Account Manager @Influenxio 圈圈科技有限公司2022 ~ 2023
・
行銷、活動、產品企劃；公關、廣告行銷等資深專員或中階行企主管
Within one month
告投放 在Dérive網拍服飾中擔任廣告投放師，主要以貼文廣告及流量廣告為主，並透過Google Analytics數據分析工具達到轉換率的提升，廣告平均CTR 4.6%和CPC $1.6。 • Google廣告投放(自學) 主要以關鍵字搜尋廣告為主，廣告平均 CTR 6.1%和CPC $3.7。 • 攝影(活動紀
Unemployed
・
Ready to interview
Full-time / Interested in working remotely
4-6 years
輔仁大學
・
大眾傳播
Past
Account manager @iSPOT Media 艾斯博媒體股份有限公司2023 ~ 2024
・
資深數位行銷專員、資深電商行銷專員
Within one month
盆搜尋廣告，投放期間更改搜尋廣告出價模式為轉換出價，10 月中 CPC 花費衝高，之後馬上調整出價模式到 CPC。 3. 觀察整體廣告花費及收益狀況，以 PMAX 廣告成效最為優異， 花費與搜尋廣告相比還低，但收益高，ROAS表現亮眼。 4. 因 10 月廣告優化顯著
Unemployed
・
Ready to interview
Full-time / Interested in working remotely
4-6 years
中華醫事科技大學
・
資訊管理
Past
專案經理 @二三設計有限公司2023 ~ 2023
・
Project Manager、PM、專案經理、網站企劃、產品企劃
Within one month
告、Google ad廣告、聯播網、EDM行銷、口碑行銷等工具在內的數位行銷策略。 4.規劃專案預算和決定預算支出、成本控管 5.負責廣告預算控管與廣告成效分析、並提出優化方案。 6.撰寫網路廣告及 EDM 文案 7.危機管理與風險評估、解決較複雜的顧
Unemployed
・
Ready to interview
Full-time / Interested in working remotely
6-10 years
淡江大學 Tamkang University
・
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Definition of Reputation Credits
Technical Skills
Specialized knowledge and expertise within the profession (e.g. familiar with SEO and use of related tools).
Problem-Solving
Ability to identify, analyze, and prepare solutions to problems.
Adaptability
Ability to navigate unexpected situations; and keep up with shifting priorities, projects, clients, and technology.
Communication
Ability to convey information effectively and is willing to give and receive feedback.
Time Management
Ability to prioritize tasks based on importance; and have them completed within the assigned timeline.
Teamwork
Ability to work cooperatively, communicate effectively, and anticipate each other's demands, resulting in coordinated collective action.
Leadership
Ability to coach, guide, and inspire a team to achieve a shared goal or outcome effectively.
Professional Background
Current status
Employed
Job Search Progress
Ready to interview
Professions
Marketer, Brand Marketer, Marketing Director
Fields of Employment
Computer Networking, AdTech / MarTech, Marketing / Communications
Work experience
4-6 years
Management
I've had experience in managing 1-5 people
Skills
Languages
English
・
Professional
Chinese
・
Native or Bilingual
Job search preferences
Positions
品牌專案企劃、網路行銷企劃、數位行銷企劃
Job types
Full-time
Locations
台灣台北
Remote
Interested in working remotely
Freelance
Yes, I freelance in my spare time
Educations
School
臺北市立大學
Major
英語教學系
林孟嫻 (Naomi Lin)
超過 5 年整合行銷與專案策略經驗，善於跨部門溝通、協作與專案管理，以邏輯和創意超越一切挑戰。
Contact: [email protected]
【專業能力】
- 英語能力：多益 955 分，曾任台大英語辯論賽裁判
- 產品與市場數據分析：GA4, Ahrefs, SimilarWeb, Hotjar, Google Looker Studio 圖表串接與分析
- 行銷策略與規劃：行銷 KPI 制定、預算管理與規劃、SEO 與內容行銷、數位廣告規劃與分析 (Google Ads, Meta Ads)、
網站規劃與內容設計、廣告素材設計 (Canva)、EDM 行銷 (Mailchimp)、實體 & 線上活動規劃與主辦
愛卡拉互動媒體股份有限公司：KOL Radar ( 亞太最大 AI 網紅平台 )｜行銷副理｜
2021.03 - 在職中 ( 2023.02 升為行銷主任、2024.02 升為行銷副理 )
2021.03 - 在職中 ( 2023.02 升為行銷主任、2024.02 升為行銷副理 )
- 負責 KOL Radar 整體行銷，替品牌導入 1.8 萬+ 筆品牌企業名單，創造近千萬商業名單價值。
- 行銷策略與跨部門合作：分析產品、受眾與市場痛點，並規劃成效追蹤與分析機制，定期與 6 部門 (業務、
產品、公關等 )團隊跨部門會議，全面掌握市場狀況、並優化行銷整體策略、有效整合跨部門資源。 - 廣告策略與規劃：零到一負責五國 ( 台、新、馬、越、泰 ) 全年預算規劃、KPI 制定、市場分析與素材製作，
投放平台包含 Google、Meta (FB/IG)、LinkedIn 等，使廣告名單數 YoY 成長 590%、CPL YoY 降低 35%。 - SEO 與官網規劃：使用 GA4、GDS、Tableau 等工具分析關鍵字趨勢、SEO 與官網成效，並負責官網 SEO
的整體策略與 KPI 規劃，與產品、設計、公關等多部門溝通與協作，半年使官網 PV 成長 55%。 - 媒體與外部夥伴開發：擔任品牌窗口，與數位時代、美麗佳人、媽媽寶寶等知名媒體洽談、合作大型數據與採訪
專案，並談進與 Shopline、Cyberbiz 等外部組織的活動合作，免費創造 30+ 篇媒體曝光與業務開發機會。 - 品牌實體與線上活動：主辦 10+ 場線上下活動，包含兩場 300-400+ 人的品牌實體座談會。負責活動規劃、
講者邀請、行銷宣傳、報名流程設計與管理等所有項目，帶領 10 人團隊執行活動，活動滿意度超過九成。 - 產業數據白皮書與媒體合作：製作 10+ 份針網紅與社群洞察報告，執行趨勢研究、數據分析、報告製作、
行銷宣傳等所有流程，導入近萬筆品牌企業名單 ( 創造約 500 萬+ 名單價值 )。
貝殼放大股份有限公司 ( 亞洲最大群眾集資顧問公司 )｜集資專員｜2019.05 - 2020.08
- 主導社會議題、文化創意等多件海內外集資的整體行銷與策略，總集資金額超過 860 萬，累積超過 3,000 位贊助人。
宏林跨媒體整合行銷公司 ( 全方位行銷代理商 )｜專案企劃與文案執行｜2018.03 - 2019.04
- 負責國際級電商、快時尚、餐飲業等客戶之 360 度行銷企劃，執行近百萬的行銷預算。
- 制定 SEO 策略並規劃官網內容，2 個月提升官網 13%（2 萬+）自然月流量。
- 關鍵字研究與策略：以 Ahrefs 及 Google Ads 分析目標族群的慣用關鍵字、搜尋習慣與熱度。
- 官網內容企劃：設計符合使用者需求和 SEO 策略的優質內容，佔據 20+ 個 Google 熱門關鍵字前三頁。
【學習經歷】
臺北市立大學 英語教育學系 ( 書卷獎得主 )｜2013.09 – 2018.01
- 書卷獎得主：排名 1/30，總 GPA 3.8，並自主跨校修習台大與北商大的英語商務課程
- 美國交換生：喬治亞學院與州立大學，修習行銷相關課程（2017.08 – 2017.12）
MENG HSIEN (Naomi) LIN
"5+ years of experience in digital marketing and branding. A dedicated team player and problem-solver."
Contact: [email protected]
【Professional Skills】
- English Proficiency: TOEIC 955 / Invited Debate Coach at NTU English Debate Competition
- Web Data & User Analysis: GA4, Ahrefs, SimilarWeb, Hotjar, Google Looker Studio (Data Visualization & Analysis)
- Marketing Planning & Strategy: KPI Planning, Budget Management, SEO & Content Markting, Online Ad Planning, Website Planning, Visual Design (Canva), EDM Marketing (Mailchimp), Online & Offline Event Management
【Work Experience】
iKala KOL Radar (Asia-Pacific's Largest Influencer Platform)｜2021.03 - Present | Deputy Marketing Manager (Promoted from Supervisor in 2023.02)
- Marketing Strategy and Cross-Team Collaboration: Analyzed product and market pain points. Led cross-functional meetings with Sales, Product, and PR teams to optimize marketing strategies and integrate cross-functional resources.
- Ad Planning & Management: Managed the annual budget planning, advertising strategy, content production, and performance analysis across 5 countries (Taiwan, Singapore, Malaysia, Vietnam, Thailand) on platforms including Google, Meta, LinkedIn. Achieved a YoY growth of 590% in lead gen and a YoY reduction of 35% in cost per lead (CPL).
- SEO and Website Planning:
Utilized GA4, GDS, and Tableau to analyze and optimize SEO and website performance. Collaborated with PM, RD, Designer, and PR teams to achieved a 55% increase in website PV (Page Views) in 6 months.
- Media and Corp Partner Development: Developed and managed relationships with media partners (include BusinessNext, Marie Claire, etc) and corporate partners (include Shopline and Cyberbiz) to get 30+ free press releases.
- Online and Offline Events: Managed 10+ events, including 2 offline seminars with 300-400+ attendees. Managed
all aspects of event planning and execution. Both events achieved an impressive customer satisfaction rate of 90%. - Whitepapers & Media Collaborations: Produced 10+ influencer marketing insight reports. Executed trend research,
data analysis, report creation, and marketing promotion. Generated nearly 10K+ marketing leads.
Backer-Founder (Asia's Largest Crowdfunding Company) | 2019.05 - 2020.08
Project Specialist
- Crowdfunding Campaigns: Planned and executed crowdfunding campaigns for clients ranging from social enterprises
to NGOs and startups, raising over NT$ 8.6+ million from 3,000+ global sponsors. - Customer Success & Campaign Management: Served as the point person and trusted partner with customers, conducted market research and designed brand and marketing strategy, reward structure and pricing, advertising, and customer service planning. Designed pre-launch testing campaigns to collect consumer responses and built a marketing list of 3,700+ project subscribers (CPA USD $0.25) for client.
- Website Planning & Performance Analysis: Planned and wrote copy for websites. Collaborated with designers and engineers to build websites (link 1, link 2). Analyzed user behavior with GA and Hotjar for UI and UX optimization.
Honlin Cross Media Group (Integrated Marketing Agency)｜2018.03 - 2019.04
Project Planner & Copywriter
- Market Research & Proposals: Conducted comprehensive market research and analyzed corporate websites using Ahrefs, Meltwater, and SimilarWeb for diverse clients, spanning E-commerce, Fast Fashion, and the Food Industry.
SEO & Content Marketing Intern
- SEO Strategies & Content Marketing: Analyzed keywords using Ahrefs and Google Ads. Planned and crafted SEO based content, increasing website's traffic by 20,000+ (13%) monthly visits in 2 months.
【Education Background】
University of Taipei (Bachelor of Arts, English Instruction)｜2013.09 - 2018.01
University of Taipei (Bachelor of Arts, English Instruction)｜2013.09 - 2018.01
- Overall GPA: 3.8 (Received Academic Excellence Award)
- Exchange Student Program: Georgia College and State University (2017.08 – 2017.12)
林孟嫻 (Naomi Lin)
超過 5 年整合行銷與專案策略經驗，善於跨部門溝通、協作與專案管理，以邏輯和創意超越一切挑戰。
Contact: [email protected]
【專業能力】
- 英語能力：多益 955 分，曾任台大英語辯論賽裁判
- 產品與市場數據分析：GA4, Ahrefs, SimilarWeb, Hotjar, Google Looker Studio 圖表串接與分析
- 行銷策略與規劃：行銷 KPI 制定、預算管理與規劃、SEO 與內容行銷、數位廣告規劃與分析 (Google Ads, Meta Ads)、
網站規劃與內容設計、廣告素材設計 (Canva)、EDM 行銷 (Mailchimp)、實體 & 線上活動規劃與主辦
愛卡拉互動媒體股份有限公司：KOL Radar ( 亞太最大 AI 網紅平台 )｜行銷副理｜
2021.03 - 在職中 ( 2023.02 升為行銷主任、2024.02 升為行銷副理 )
2021.03 - 在職中 ( 2023.02 升為行銷主任、2024.02 升為行銷副理 )
- 負責 KOL Radar 整體行銷，替品牌導入 1.8 萬+ 筆品牌企業名單，創造近千萬商業名單價值。
- 行銷策略與跨部門合作：分析產品、受眾與市場痛點，並規劃成效追蹤與分析機制，定期與 6 部門 (業務、
產品、公關等 )團隊跨部門會議，全面掌握市場狀況、並優化行銷整體策略、有效整合跨部門資源。 - 廣告策略與規劃：零到一負責五國 ( 台、新、馬、越、泰 ) 全年預算規劃、KPI 制定、市場分析與素材製作，
投放平台包含 Google、Meta (FB/IG)、LinkedIn 等，使廣告名單數 YoY 成長 590%、CPL YoY 降低 35%。 - SEO 與官網規劃：使用 GA4、GDS、Tableau 等工具分析關鍵字趨勢、SEO 與官網成效，並負責官網 SEO
的整體策略與 KPI 規劃，與產品、設計、公關等多部門溝通與協作，半年使官網 PV 成長 55%。 - 媒體與外部夥伴開發：擔任品牌窗口，與數位時代、美麗佳人、媽媽寶寶等知名媒體洽談、合作大型數據與採訪
專案，並談進與 Shopline、Cyberbiz 等外部組織的活動合作，免費創造 30+ 篇媒體曝光與業務開發機會。 - 品牌實體與線上活動：主辦 10+ 場線上下活動，包含兩場 300-400+ 人的品牌實體座談會。負責活動規劃、
講者邀請、行銷宣傳、報名流程設計與管理等所有項目，帶領 10 人團隊執行活動，活動滿意度超過九成。 - 產業數據白皮書與媒體合作：製作 10+ 份針網紅與社群洞察報告，執行趨勢研究、數據分析、報告製作、
行銷宣傳等所有流程，導入近萬筆品牌企業名單 ( 創造約 500 萬+ 名單價值 )。
貝殼放大股份有限公司 ( 亞洲最大群眾集資顧問公司 )｜集資專員｜2019.05 - 2020.08
- 主導社會議題、文化創意等多件海內外集資的整體行銷與策略，總集資金額超過 860 萬，累積超過 3,000 位贊助人。
宏林跨媒體整合行銷公司 ( 全方位行銷代理商 )｜專案企劃與文案執行｜2018.03 - 2019.04
- 負責國際級電商、快時尚、餐飲業等客戶之 360 度行銷企劃，執行近百萬的行銷預算。
- 制定 SEO 策略並規劃官網內容，2 個月提升官網 13%（2 萬+）自然月流量。
- 關鍵字研究與策略：以 Ahrefs 及 Google Ads 分析目標族群的慣用關鍵字、搜尋習慣與熱度。
- 官網內容企劃：設計符合使用者需求和 SEO 策略的優質內容，佔據 20+ 個 Google 熱門關鍵字前三頁。
【學習經歷】
臺北市立大學 英語教育學系 ( 書卷獎得主 )｜2013.09 – 2018.01
- 書卷獎得主：排名 1/30，總 GPA 3.8，並自主跨校修習台大與北商大的英語商務課程
- 美國交換生：喬治亞學院與州立大學，修習行銷相關課程（2017.08 – 2017.12）
MENG HSIEN (Naomi) LIN
"5+ years of experience in digital marketing and branding. A dedicated team player and problem-solver."
Contact: [email protected]
【Professional Skills】
- English Proficiency: TOEIC 955 / Invited Debate Coach at NTU English Debate Competition
- Web Data & User Analysis: GA4, Ahrefs, SimilarWeb, Hotjar, Google Looker Studio (Data Visualization & Analysis)
- Marketing Planning & Strategy: KPI Planning, Budget Management, SEO & Content Markting, Online Ad Planning, Website Planning, Visual Design (Canva), EDM Marketing (Mailchimp), Online & Offline Event Management
【Work Experience】
iKala KOL Radar (Asia-Pacific's Largest Influencer Platform)｜2021.03 - Present | Deputy Marketing Manager (Promoted from Supervisor in 2023.02)
- Marketing Strategy and Cross-Team Collaboration: Analyzed product and market pain points. Led cross-functional meetings with Sales, Product, and PR teams to optimize marketing strategies and integrate cross-functional resources.
- Ad Planning & Management: Managed the annual budget planning, advertising strategy, content production, and performance analysis across 5 countries (Taiwan, Singapore, Malaysia, Vietnam, Thailand) on platforms including Google, Meta, LinkedIn. Achieved a YoY growth of 590% in lead gen and a YoY reduction of 35% in cost per lead (CPL).
- SEO and Website Planning:
Utilized GA4, GDS, and Tableau to analyze and optimize SEO and website performance. Collaborated with PM, RD, Designer, and PR teams to achieved a 55% increase in website PV (Page Views) in 6 months.
- Media and Corp Partner Development: Developed and managed relationships with media partners (include BusinessNext, Marie Claire, etc) and corporate partners (include Shopline and Cyberbiz) to get 30+ free press releases.
- Online and Offline Events: Managed 10+ events, including 2 offline seminars with 300-400+ attendees. Managed
all aspects of event planning and execution. Both events achieved an impressive customer satisfaction rate of 90%. - Whitepapers & Media Collaborations: Produced 10+ influencer marketing insight reports. Executed trend research,
data analysis, report creation, and marketing promotion. Generated nearly 10K+ marketing leads.
Backer-Founder (Asia's Largest Crowdfunding Company) | 2019.05 - 2020.08
Project Specialist
- Crowdfunding Campaigns: Planned and executed crowdfunding campaigns for clients ranging from social enterprises
to NGOs and startups, raising over NT$ 8.6+ million from 3,000+ global sponsors. - Customer Success & Campaign Management: Served as the point person and trusted partner with customers, conducted market research and designed brand and marketing strategy, reward structure and pricing, advertising, and customer service planning. Designed pre-launch testing campaigns to collect consumer responses and built a marketing list of 3,700+ project subscribers (CPA USD $0.25) for client.
- Website Planning & Performance Analysis: Planned and wrote copy for websites. Collaborated with designers and engineers to build websites (link 1, link 2). Analyzed user behavior with GA and Hotjar for UI and UX optimization.
Honlin Cross Media Group (Integrated Marketing Agency)｜2018.03 - 2019.04
Project Planner & Copywriter
- Market Research & Proposals: Conducted comprehensive market research and analyzed corporate websites using Ahrefs, Meltwater, and SimilarWeb for diverse clients, spanning E-commerce, Fast Fashion, and the Food Industry.
SEO & Content Marketing Intern
- SEO Strategies & Content Marketing: Analyzed keywords using Ahrefs and Google Ads. Planned and crafted SEO based content, increasing website's traffic by 20,000+ (13%) monthly visits in 2 months.
【Education Background】
University of Taipei (Bachelor of Arts, English Instruction)｜2013.09 - 2018.01
University of Taipei (Bachelor of Arts, English Instruction)｜2013.09 - 2018.01
- Overall GPA: 3.8 (Received Academic Excellence Award)
- Exchange Student Program: Georgia College and State University (2017.08 – 2017.12)