CakeResume Talent Search

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4-6 years
6-10 years
10-15 years
More than 15 years
Avatar of (Ike)Wen-Cheng Huang.
Avatar of (Ike)Wen-Cheng Huang.
Past
行銷企劃專員 (約聘實習) @新加坡商邁盛絡國際企業有限公司 Maxonrow
2019 ~ 2019
主管特別助理、財務分析/財務人員、行銷企劃人員、活動企劃人員、網站行銷企劃
Within one month
特助。 工作經歷 行銷企劃專員 (約聘實習) Maxonrow_邁盛絡國際企業有限公司 七月八月 2019 Taipei, Taiwan 1.依公司或顧客需求,做大型事件 行銷 規劃及執行、資料分析及市場調查 2.規劃公司或顧客對外的 行銷 活動與媒體活動,並對其效益進行分析與建議 3
Word
Excel
PowerPoint
Unemployed
Ready to interview
Full-time / Interested in working remotely
10-15 years
國立政治大學
Marketing
Avatar of 孫晉嘉.
Avatar of 孫晉嘉.
Past
行銷&電商營運 @傑西寶寶_鴻奕休閒文化股份有限公司
2023 ~ 2024
Marketing
Within one month
管營運支出與收入 學歷 國立屏東大學 行銷與流通管理 •行銷本科畢業,職場經驗多與行銷密切相關,至今累計超過十年的行銷學知識經驗。 專案 品牌公益活動策劃 希恩之家過年送暖 活動議題行銷 傑西盃-寶寶吃播大賽 Podcast社群行銷 一杯咖啡聊
Google Analytics
Google Ads
Facebook Ads
Unemployed
Ready to interview
Full-time / Interested in working remotely
4-6 years
國立屏東大學
行銷與流通管理
Avatar of 蔡宜芬.
Avatar of 蔡宜芬.
Past
行銷企劃兼廣告投手 @鴻星數位
2019 ~ 2023
行銷專員,數位行銷人員,廣告企劃人員
Within one month
蔡宜芬 社群行銷・Google.Meta廣告投手・文案企劃・電商行銷企劃・口碑行銷・線上客服・IG自媒體 ・樂觀開朗,正向思考,勇於創新,積極學習。 ・5年行銷資歷,經歷品牌端轉向廣告代理商,擁有豐富的行銷實戰經驗。 ・擅長分析資料,企劃具吸引力的行銷素材與文
Word
Canva
Excel
Unemployed
Ready to interview
Full-time / Remote Only
4-6 years
國立屏東科技大學 National Pintung University of Science and Technology
食品科學
Avatar of the user.
Avatar of the user.
Past
Marketing @PT Telkom Indonesia
2014 ~ 2023
Staff Administrasi
Within one month
Communication
Unemployed
Ready to interview
Full-time / Interested in working remotely
6-10 years
PKBM AL FATAH
IPS
Avatar of LinhGiang.
Avatar of LinhGiang.
Marketing Specialist @Thang Long Real Group
2023 ~ Present
Chuyên viên Marketing
Within one month
Linh Giang Senior Marketing Executive Bình Thạnh, TP. Hồ Chí [email protected] Hi! Tôi là một marketer có năng lực với gần 10 năm kinh nghiệm trong lĩnh vực Marketing. Mong muốn tìm công việc tại Thành Phố Đà Nẵng. Đôi nét chính về tôi: Kinh nghiệm làm việc trong ngành Tiêu dùng nhanh (FMCG), Hospitality, Bất động sản tại các doanh nghiệp lớn. Kinh nghiệm trong việc xây dựng các kế hoạch Marketing tích hợp, Marketing tại điểm bán theo định hướng và mục tiêu thương hiệu. Kinh nghiệm quản lý
PowerPoint
Word
Excel
Employed
Ready to interview
Full-time / Interested in working remotely
6-10 years
Đại học Tài chính - Marketing
Marketing
Avatar of the user.
Avatar of the user.
Past
Marketing @Sepreken Kitchen and Bar
2018 ~ 2022
Sales and Marketing Specialist
Within one month
Word
Canva
Excel
Unemployed
Ready to interview
Full-time / Interested in working remotely
6-10 years
STIE YKPN Yogyakarta
management
Avatar of the user.
Avatar of the user.
Past
Marketing Specialist – Product Promotion Manager @Milksha迷客夏
2020 ~ 2023
PM、社群經理人、行銷企劃、公關
Within one month
PowerPoint
Microsoft Office
Communication
Unemployed
Ready to interview
Full-time / Interested in working remotely
6-10 years
國立中正大學(National Chung Cheng University)
政治學系(國際關係)
Avatar of Kruthika Vadhera.
Avatar of Kruthika Vadhera.
Marketing Manager @Moksha Wellness Pvt. Ltd.
2023 ~ 2024
Content Creator、Digital Marketing Specialist、Social Media Marketing Specialist
Within one month
Kruthika Vadhera Senior Marketing Manager with 6+ years in digital marketing, specializing in Advertising and Social Media Marketing. Proven track record in executing innovative campaigns that elevate brand presence. Skilled in using data-driven insights and tools like Google Analytics, Google Search Console, SEMRush, and CRM tools to drive growth. Currently pursuing a Master's in Digital Marketing and seeking a part-time student job in Berlin to contribute strategic vision and expertise in enhancing brand visibility. Berlin, Deutschland https://www.linkedin.com/in/kruthika-vadhera/ Work Experience
Media Planning & Buying
Word
Excel
Studying
Ready to interview
Part-time / Interested in working remotely
6-10 years
Shree Bhagwan Mahaveer Jain College
Finance
Avatar of 吳潤函 Stefano Wu.
Avatar of 吳潤函 Stefano Wu.
Past
行銷企劃(巢家居) @日日商業股份有限公司
2018 ~ 2023
品牌專案企劃、網路行銷企劃、數位行銷企劃
Within one month
吳潤函 Stefano Wu 行銷企劃 Taipei, Taiwan 從事行銷與銷售近7年經驗,擅長整合行銷策略,深耕產品行銷及品牌推廣領域。從文案、影片、直播、社群、異業合作,到展覽活動各種方式,讓產品更多元且有效的曝光。 同時負責過B2B電商通路與團購開發與操作,從聯繫提
Word
PowerPoint
Excel
Unemployed
Ready to interview
Full-time / Interested in working remotely
6-10 years
天主教輔仁大學 FU JEN CATHOLIC UNIVERSITY
義大利語文學系
Avatar of chiehan.chan.
Avatar of chiehan.chan.
Past
行銷企劃專員 @三小文創有限公司
2022 ~ 2023
品牌宣傳及媒體公關人員、 行銷企劃人員、活動企劃人員、傳播媒體企劃人員
Within one month
專長 技能 社群及內容行銷 社群行銷: 運用社交媒體平台建立品牌聲譽、提高曝光度,並與目標受眾建立良好互動關係。 內容行銷: 運用文字、圖像和,吸引目標受眾、提高品牌知名度和促進銷售 (FB 粉專、IG、網頁貼文撰寫) 行銷策略整合 跨渠道整合: 結合
Microsoft Office
行銷 / 公關 / 媒體 (例:Growth Hacker,內容行銷,社群經營)
展場設計規劃
Unemployed
Ready to interview
Full-time / Interested in working remotely
6-10 years
實踐大學
行銷管理學系

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Definition of Reputation Credits

Technical Skills
Specialized knowledge and expertise within the profession (e.g. familiar with SEO and use of related tools).
Problem-Solving
Ability to identify, analyze, and prepare solutions to problems.
Adaptability
Ability to navigate unexpected situations; and keep up with shifting priorities, projects, clients, and technology.
Communication
Ability to convey information effectively and is willing to give and receive feedback.
Time Management
Ability to prioritize tasks based on importance; and have them completed within the assigned timeline.
Teamwork
Ability to work cooperatively, communicate effectively, and anticipate each other's demands, resulting in coordinated collective action.
Leadership
Ability to coach, guide, and inspire a team to achieve a shared goal or outcome effectively.
Within one month
行銷副理
Logo of 愛卡拉互動媒體股份有限公司.
愛卡拉互動媒體股份有限公司
2021 ~ Present
Taipei City, 台灣
Professional Background
Current status
Employed
Job Search Progress
Ready to interview
Professions
Marketer, Brand Marketer, Marketing Director
Fields of Employment
Computer Networking, AdTech / MarTech, Marketing / Communications
Work experience
4-6 years
Management
I've had experience in managing 1-5 people
Skills
Google Analytics
Sales & Marketing
Photoshop
PowerPoint
Word
SEO
Content Marketing
Editing
Content Writing
keyword planning
Google Data Studio
Canva – Designing Tool
Ahrefs
SEO Copywriting
B2B Marketing
B2C Marketing
website planning
GA4
Google Drive
Excel
Microsoft Office
Communication
Looker Studio
Budget Management
Marketing Strategy
Marketing Communication
Languages
English
Professional
Chinese
Native or Bilingual
Job search preferences
Positions
品牌專案企劃、網路行銷企劃、數位行銷企劃
Job types
Full-time
Locations
台灣台北
Remote
Interested in working remotely
Freelance
Yes, I freelance in my spare time
Educations
School
臺北市立大學
Major
英語教學系
Print

林孟嫻 (Naomi Lin)
超過 5 年整合行銷與專案策略經驗,善於跨部門溝通、協作與專案管理,以邏輯和創意超越一切挑戰。
Contact: [email protected]

【專業能力】 
  • 英語能力:多益 955 分,曾任台大英語辯論賽裁判 
  • 產品與市場數據分析:GA4, Ahrefs, SimilarWeb, Hotjar, Google Looker Studio 圖表串接與分析
  • 行銷策略與規劃:行銷 KPI 制定、預算管理與規劃、SEO 與內容行銷、數位廣告規劃與分析 (Google Ads, Meta Ads)、
    網站規劃與內容設計、廣告素材設計 (Canva)、EDM 行銷 (Mailchimp)、實體 & 線上活動規劃與主辦
作經歷】
愛卡拉互動媒體股份有限公司KOL Radar ( 亞太最大 AI 網紅平台 )|行銷副理|
2021.03 - 在職中 
( 2023.02 升為行銷主任、2024.02 升為行銷副理 ) 
  • 負責 KOL Radar 整體行銷,替品牌導入 1.8 萬+ 筆品牌企業名單,創造近千萬商業名單價值。 
    • 行銷策略與跨部門合作:分析產品、受眾與市場痛點,並規劃成效追蹤與分析機制,定期與 6 部門 (業務、
      產品、公關等 )團隊跨部門會議,全面掌握市場狀況、並優化行銷整體策略、有效整合跨部門資源。
    • 廣告策略與規劃:零到一負責五國 ( 台、新、馬、越、泰 ) 全年預算規劃、KPI 制定、市場分析與素材製作,
      投放平台包含 Google、Meta (FB/IG)、LinkedIn 等,使廣告名單數 YoY 成長 590%、CPL YoY 降低 35%。
    • SEO 與官網規劃:使用 GA4、GDS、Tableau 等工具分析關鍵字趨勢、SEO 與官網成效,並負責官網 SEO
      的整體策略與 KPI 規劃,與產品、設計、公關等多部門溝通與協作,半年使官網 PV 成長 55%。
    • 媒體與外部夥伴開發:擔任品牌窗口,與數位時代、美麗佳人、媽媽寶寶等知名媒體洽談、合作大型數據與採訪
      專案,並談進與 Shopline、Cyberbiz 等外部組織的活動合作,免費創造 30+ 篇媒體曝光與業務開發機會。
    • 品牌實體與線上活動:主辦 10+ 場線上下活動,包含兩場 300-400+ 人的品牌實體座談會。負責活動規劃、
      講者邀請、行銷宣傳、報名流程設計與管理等所有項目,帶領 10 人團隊執行活動,活動滿意度超過九成。
    • 產業數據白皮書與媒體合作:製作 10+ 份針網紅與社群洞察報告,執行趨勢研究、數據分析、報告製作、
      行銷宣傳等所有流程,導入近萬筆品牌企業名單 ( 創造約 500 萬+ 名單價值 )。
貝殼放大股份有限公司 ( 亞洲最大群眾集資顧問公司 )|集資專員|2019.05 - 2020.08
  • 主導社會議題、文化創意等多件海內外集資的整體行銷與策略,總集資金額超過 860 萬,累積超過 3,000 位贊助人。
    • 專案策劃與跨部門協作:擔任集資案窗口與負責人,進行受眾及產品市場研究、制定整合性行銷策略與 KPI、
      規劃集資各階段目標與回饋方案,並與公關、產品、設計、影音、廣告團隊跨部門溝通、協作。
    • 市場調研及預熱:問卷進行市場預熱與調查調查,同時創建 Chatbot 和 FB 社團以集結有感受眾。
      曾替性平組織以 CPA $0.25、問卷完成率 37% 的成績獲得 3,700+ 份行銷名單
    • 網站企劃與文案:企劃並撰寫集資網站,與工程及設計跨部門合作,並使用 GA 及 Hotjar 分析用戶行為,
      以進行 UI 及 UX 優化 (
      網頁一網頁二)。

宏林跨媒體整合行銷公司 ( 全方位行銷代理商 )|專案企劃與文案執行|2018.03 - 2019.04 

  • 負責國際級電商、快時尚、餐飲業等客戶之 360 度行銷企劃,執行近百萬的行銷預算。 
    • 品牌與行銷企劃:分析客戶 USP 與目標客群,以設定品牌風格與行銷調性。曾以節慶貼文替數位媒體
      提升 300% 的粉專自然觸及(貼文);也為眼鏡品牌設計官網,獲得粉絲好評網站)。
AmazingTalker ( 台灣最大線上家教平台 )|SEO 與內容行銷實習生|2017.09 - 2018.01 

  • 制定 SEO 策略並規劃官網內容,2 個月提升官網 13%(2 萬+)自然月流量。 
    • 關鍵字研究與策略:以 Ahrefs 及 Google Ads 分析目標族群的慣用關鍵字、搜尋習慣與熱度。
    • 官網內容企劃:設計符合使用者需求和 SEO 策略的優質內容,佔據 20+ 個 Google 熱門關鍵字前三頁。
【學習經歷】
臺北市立大學 英語教育學系 ( 書卷獎得主 )|2013.09 – 2018.01
  • 書卷獎得主:排名 1/30,總 GPA 3.8,並自主跨校修習台大與北商大的英語商務課程 
  • 美國交換生:喬治亞學院與州立大學,修習行銷相關課程(2017.08 – 2017.12)

MENG HSIEN (Naomi) LIN

 "5+ years of experience in digital marketing and branding. A dedicated team player and problem-solver."

Contact: [email protected]


【Professional Skills】 

  • English Proficiency: TOEIC 955 / Invited Debate Coach at NTU English Debate Competition 
  • Web Data & User Analysis: GA4, Ahrefs, SimilarWeb, Hotjar, Google Looker Studio (Data Visualization & Analysis)
  • Marketing Planning & Strategy: KPI Planning, Budget Management, SEO & Content Markting, Online Ad Planning, Website Planning, Visual Design (Canva), EDM Marketing (Mailchimp), Online & Offline Event Management

Work Experience】

 iKala KOL Radar (Asia-Pacific's Largest Influencer Platform)|2021.03 - Present |   Deputy Marketing Manager (Promoted from Supervisor in 2023.02)

  • Marketing Strategy and Cross-Team Collaboration: Analyzed product and market pain points. Led cross-functional meetings with Sales, Product, and PR teams to optimize marketing strategies and integrate cross-functional resources.
  • Ad Planning & Management: Managed the annual budget planning, advertising strategy, content production, and performance analysis across 5 countries (Taiwan, Singapore, Malaysia, Vietnam, Thailand) on platforms including Google, Meta, LinkedIn. Achieved a YoY growth of 590% in lead gen and a YoY reduction of 35% in cost per lead (CPL). 
  • SEO and Website Planning: Utilized GA4, GDS, and Tableau to analyze and optimize SEO and website performance. Collaborated with PM, RD, Designer, and PR teams to achieved a 55% increase in website PV (Page Views) in 6 months.
  • Media and Corp Partner Development: Developed and managed relationships with media partners (include BusinessNext, Marie Claire, etc) and corporate partners (include Shopline and Cyberbiz) to get 30+ free press releases.
  • Online and Offline Events: Managed 10+ events, including 2 offline seminars with 300-400+ attendees. Managed
    all aspects of event planning and execution. Both events achieved an impressive customer satisfaction rate of 90%.
  • Whitepapers & Media Collaborations: Produced 10+ influencer marketing insight reports. Executed trend research,
    data analysis, report creation, and marketing promotion. Generated nearly 10K+ marketing leads. 
  Backer-Founder (Asia's Largest Crowdfunding Company) | 2019.05 - 2020.08 
  Project Specialist 
  • Crowdfunding Campaigns: Planned and executed crowdfunding campaigns for clients ranging from social enterprises
    to NGOs and startups, raising over NT$ 8.6+ million from 3,000+ global sponsors.
  • Customer Success & Campaign Management: Served as the point person and trusted partner with customers, conducted market research and designed brand and marketing strategy, reward structure and pricing, advertising, and customer service planning. Designed pre-launch testing campaigns to collect consumer responses and built a marketing list of 3,700+ project subscribers (CPA USD $0.25) for client.
  • Website Planning & Performance Analysis: Planned and wrote copy for websites. Collaborated with designers and engineers to build websites (link 1, link 2). Analyzed user behavior with GA and Hotjar for UI and UX optimization.
  Honlin Cross Media Group (Integrated Marketing Agency)2018.03 - 2019.04

  Project Planner & Copywriter

  • Market Research & Proposals: Conducted comprehensive market research and analyzed corporate websites using Ahrefs, Meltwater, and SimilarWeb for diverse clients, spanning E-commerce, Fast Fashion, and the Food Industry.
  AmazingTalker (Taiwan's Largest Tutor Matching Platform)|2017.09 - 2018.01
  SEO & Content Marketing Intern

  • SEO Strategies & Content Marketing: Analyzed keywords using Ahrefs and Google Ads. Planned and crafted SEO based content, increasing website's traffic by 20,000+ (13%) monthly visits in 2 months. 
【Education Background】
  University of Taipei (Bachelor of Arts, English Instruction)2013.09 - 2018.01
  • Overall GPA: 3.8 (Received Academic Excellence Award)
  • Exchange Student Program: Georgia College and State University (2017.08 – 2017.12)

Resume
Profile

林孟嫻 (Naomi Lin)
超過 5 年整合行銷與專案策略經驗,善於跨部門溝通、協作與專案管理,以邏輯和創意超越一切挑戰。
Contact: [email protected]

【專業能力】 
  • 英語能力:多益 955 分,曾任台大英語辯論賽裁判 
  • 產品與市場數據分析:GA4, Ahrefs, SimilarWeb, Hotjar, Google Looker Studio 圖表串接與分析
  • 行銷策略與規劃:行銷 KPI 制定、預算管理與規劃、SEO 與內容行銷、數位廣告規劃與分析 (Google Ads, Meta Ads)、
    網站規劃與內容設計、廣告素材設計 (Canva)、EDM 行銷 (Mailchimp)、實體 & 線上活動規劃與主辦
作經歷】
愛卡拉互動媒體股份有限公司KOL Radar ( 亞太最大 AI 網紅平台 )|行銷副理|
2021.03 - 在職中 
( 2023.02 升為行銷主任、2024.02 升為行銷副理 ) 
  • 負責 KOL Radar 整體行銷,替品牌導入 1.8 萬+ 筆品牌企業名單,創造近千萬商業名單價值。 
    • 行銷策略與跨部門合作:分析產品、受眾與市場痛點,並規劃成效追蹤與分析機制,定期與 6 部門 (業務、
      產品、公關等 )團隊跨部門會議,全面掌握市場狀況、並優化行銷整體策略、有效整合跨部門資源。
    • 廣告策略與規劃:零到一負責五國 ( 台、新、馬、越、泰 ) 全年預算規劃、KPI 制定、市場分析與素材製作,
      投放平台包含 Google、Meta (FB/IG)、LinkedIn 等,使廣告名單數 YoY 成長 590%、CPL YoY 降低 35%。
    • SEO 與官網規劃:使用 GA4、GDS、Tableau 等工具分析關鍵字趨勢、SEO 與官網成效,並負責官網 SEO
      的整體策略與 KPI 規劃,與產品、設計、公關等多部門溝通與協作,半年使官網 PV 成長 55%。
    • 媒體與外部夥伴開發:擔任品牌窗口,與數位時代、美麗佳人、媽媽寶寶等知名媒體洽談、合作大型數據與採訪
      專案,並談進與 Shopline、Cyberbiz 等外部組織的活動合作,免費創造 30+ 篇媒體曝光與業務開發機會。
    • 品牌實體與線上活動:主辦 10+ 場線上下活動,包含兩場 300-400+ 人的品牌實體座談會。負責活動規劃、
      講者邀請、行銷宣傳、報名流程設計與管理等所有項目,帶領 10 人團隊執行活動,活動滿意度超過九成。
    • 產業數據白皮書與媒體合作:製作 10+ 份針網紅與社群洞察報告,執行趨勢研究、數據分析、報告製作、
      行銷宣傳等所有流程,導入近萬筆品牌企業名單 ( 創造約 500 萬+ 名單價值 )。
貝殼放大股份有限公司 ( 亞洲最大群眾集資顧問公司 )|集資專員|2019.05 - 2020.08
  • 主導社會議題、文化創意等多件海內外集資的整體行銷與策略,總集資金額超過 860 萬,累積超過 3,000 位贊助人。
    • 專案策劃與跨部門協作:擔任集資案窗口與負責人,進行受眾及產品市場研究、制定整合性行銷策略與 KPI、
      規劃集資各階段目標與回饋方案,並與公關、產品、設計、影音、廣告團隊跨部門溝通、協作。
    • 市場調研及預熱:問卷進行市場預熱與調查調查,同時創建 Chatbot 和 FB 社團以集結有感受眾。
      曾替性平組織以 CPA $0.25、問卷完成率 37% 的成績獲得 3,700+ 份行銷名單
    • 網站企劃與文案:企劃並撰寫集資網站,與工程及設計跨部門合作,並使用 GA 及 Hotjar 分析用戶行為,
      以進行 UI 及 UX 優化 (
      網頁一網頁二)。

宏林跨媒體整合行銷公司 ( 全方位行銷代理商 )|專案企劃與文案執行|2018.03 - 2019.04 

  • 負責國際級電商、快時尚、餐飲業等客戶之 360 度行銷企劃,執行近百萬的行銷預算。 
    • 品牌與行銷企劃:分析客戶 USP 與目標客群,以設定品牌風格與行銷調性。曾以節慶貼文替數位媒體
      提升 300% 的粉專自然觸及(貼文);也為眼鏡品牌設計官網,獲得粉絲好評網站)。
AmazingTalker ( 台灣最大線上家教平台 )|SEO 與內容行銷實習生|2017.09 - 2018.01 

  • 制定 SEO 策略並規劃官網內容,2 個月提升官網 13%(2 萬+)自然月流量。 
    • 關鍵字研究與策略:以 Ahrefs 及 Google Ads 分析目標族群的慣用關鍵字、搜尋習慣與熱度。
    • 官網內容企劃:設計符合使用者需求和 SEO 策略的優質內容,佔據 20+ 個 Google 熱門關鍵字前三頁。
【學習經歷】
臺北市立大學 英語教育學系 ( 書卷獎得主 )|2013.09 – 2018.01
  • 書卷獎得主:排名 1/30,總 GPA 3.8,並自主跨校修習台大與北商大的英語商務課程 
  • 美國交換生:喬治亞學院與州立大學,修習行銷相關課程(2017.08 – 2017.12)

MENG HSIEN (Naomi) LIN

 "5+ years of experience in digital marketing and branding. A dedicated team player and problem-solver."

Contact: [email protected]


【Professional Skills】 

  • English Proficiency: TOEIC 955 / Invited Debate Coach at NTU English Debate Competition 
  • Web Data & User Analysis: GA4, Ahrefs, SimilarWeb, Hotjar, Google Looker Studio (Data Visualization & Analysis)
  • Marketing Planning & Strategy: KPI Planning, Budget Management, SEO & Content Markting, Online Ad Planning, Website Planning, Visual Design (Canva), EDM Marketing (Mailchimp), Online & Offline Event Management

Work Experience】

 iKala KOL Radar (Asia-Pacific's Largest Influencer Platform)|2021.03 - Present |   Deputy Marketing Manager (Promoted from Supervisor in 2023.02)

  • Marketing Strategy and Cross-Team Collaboration: Analyzed product and market pain points. Led cross-functional meetings with Sales, Product, and PR teams to optimize marketing strategies and integrate cross-functional resources.
  • Ad Planning & Management: Managed the annual budget planning, advertising strategy, content production, and performance analysis across 5 countries (Taiwan, Singapore, Malaysia, Vietnam, Thailand) on platforms including Google, Meta, LinkedIn. Achieved a YoY growth of 590% in lead gen and a YoY reduction of 35% in cost per lead (CPL). 
  • SEO and Website Planning: Utilized GA4, GDS, and Tableau to analyze and optimize SEO and website performance. Collaborated with PM, RD, Designer, and PR teams to achieved a 55% increase in website PV (Page Views) in 6 months.
  • Media and Corp Partner Development: Developed and managed relationships with media partners (include BusinessNext, Marie Claire, etc) and corporate partners (include Shopline and Cyberbiz) to get 30+ free press releases.
  • Online and Offline Events: Managed 10+ events, including 2 offline seminars with 300-400+ attendees. Managed
    all aspects of event planning and execution. Both events achieved an impressive customer satisfaction rate of 90%.
  • Whitepapers & Media Collaborations: Produced 10+ influencer marketing insight reports. Executed trend research,
    data analysis, report creation, and marketing promotion. Generated nearly 10K+ marketing leads. 
  Backer-Founder (Asia's Largest Crowdfunding Company) | 2019.05 - 2020.08 
  Project Specialist 
  • Crowdfunding Campaigns: Planned and executed crowdfunding campaigns for clients ranging from social enterprises
    to NGOs and startups, raising over NT$ 8.6+ million from 3,000+ global sponsors.
  • Customer Success & Campaign Management: Served as the point person and trusted partner with customers, conducted market research and designed brand and marketing strategy, reward structure and pricing, advertising, and customer service planning. Designed pre-launch testing campaigns to collect consumer responses and built a marketing list of 3,700+ project subscribers (CPA USD $0.25) for client.
  • Website Planning & Performance Analysis: Planned and wrote copy for websites. Collaborated with designers and engineers to build websites (link 1, link 2). Analyzed user behavior with GA and Hotjar for UI and UX optimization.
  Honlin Cross Media Group (Integrated Marketing Agency)2018.03 - 2019.04

  Project Planner & Copywriter

  • Market Research & Proposals: Conducted comprehensive market research and analyzed corporate websites using Ahrefs, Meltwater, and SimilarWeb for diverse clients, spanning E-commerce, Fast Fashion, and the Food Industry.
  AmazingTalker (Taiwan's Largest Tutor Matching Platform)|2017.09 - 2018.01
  SEO & Content Marketing Intern

  • SEO Strategies & Content Marketing: Analyzed keywords using Ahrefs and Google Ads. Planned and crafted SEO based content, increasing website's traffic by 20,000+ (13%) monthly visits in 2 months. 
【Education Background】
  University of Taipei (Bachelor of Arts, English Instruction)2013.09 - 2018.01
  • Overall GPA: 3.8 (Received Academic Excellence Award)
  • Exchange Student Program: Georgia College and State University (2017.08 – 2017.12)