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Definition of Reputation Credits
李俊逸 Phoenix Lee
Sales Manager
Taipei City, Taiwan
工作經歷
業務經理 • Amorepacific_愛茉莉太平洋股份有限公司
一月 2022 - 八月 2023
雪花秀Sulwhasoo 百貨專櫃業務管理：
百貨專櫃營運策略規劃與執⾏
・管理全台百貨專櫃，年度業績2億
・制訂品牌銷售策略，掌握業績達成進度
・控管各項資源投注，追求品牌利潤極大化
・領導業務團隊，協調與其他部門的合作關係
業務副理 • Amorepacific_愛茉莉太平洋股份有限公司
一月 2020 - 十二月 2021
Etude House 零售通路業務管理：
百貨專櫃及⾨市營運策略規劃與執⾏
・管理全台百貨及街邊⾨市，年度業績1億
・制訂銷售計劃，設計促銷⽅案，掌握業績達成進度，管控費⽤及庫存
・設定⾨市執行方針，並優化各項⾨市流程
・新型態商業模式開發合作–導入外送平台及⽀付平台合作計畫
・品牌CRM計畫推展，負責新會員制度建構及優化
業務主任 • Nestle Taiwan
八月 2017 - 十月 2019
NDG多趣酷思膠囊咖啡
零售通路銷售(2017/8~2018/3; 2019/5~2019/11):
百貨專櫃及通路業績規劃
・百貨通路直營及經銷櫃共管理25家，年度業績4,000萬
・建構人員教育訓練制度流程化管理
・導入專櫃顧客CRM制度，超過萬名顧客資料納入系統
・負責HOLA、TK3C家電通路品牌經營，年度業績2,000萬
B2B通路開發經營(2018/4~2019/4):
辦公室通路銷售開發、經銷商客情維繫與管理
・北中南共10家經銷商，年度業績4,000萬
・2018年通路業績成長20%
・2018年電信業者合作計畫，全年累積銷售超過3,000台，單月最高紀錄為500台
・2019年辦公室咖啡招募計畫
業務主任 • 台灣高絲股份有限公司 (日商KOSE)
七月 2014 - 四月 2017
專櫃業績計畫與執行: 負責高絲及黛珂品牌所轄區域專櫃業績、BA管理與招募、通路商品出貨洽談、市場活動發想與執行
・共負責北北基共13家專櫃、25位BA，年度業績5,000萬
・2015年度區域年度目標達成100%，前年比103%
・2016年帶領重點店忠孝SOGO，週年慶業績達成100%
・2016年度區域年度目標達成95%，前年比100%
營業管理員 • 新光三越百貨股份有限公司 台北南西店
四月 2011 - 四月 2013
管理運動休閒業種: 樓面事務執行、樓面業績管理、客訴處理、廠商洽談
・2012年獨立負責特賣活動檔期，招商9家，業績達成率102%
Work Experience
Sales Manager • Amorepacific Taiwan - Sulwhasoo
Jan 2022 - Aug 2023
Sulwhasoo offline sales management :
Sales strategy arrangement and execution.
・Managing brand all department store counters in Taiwan, sales target is 200 million in 2022.
・Setting sales plans and monitoring the progress, always prepare action plans for any time.
・Controlling investment spending and maximizing brand profit.
・Consolidating resources between online and offline channels.
Sales Assistant Manager • Amorepacific Taiwan - Etude House
Jan 2020 - Dec 2021
Etude House retail sales management :
Planed sales strategies and execution.
・Managed all retail stores and BAs in Taiwan, including department store counters and road shops, with an annual target performance of 100 million.
・Set sales plans and promotion schemes, monitored the progress of sales, controlled expenses and inventory.
・Set store operation policies and optimized store processes.
・Developed new business model in cooperation with delivery platforms and payment platforms.
・Executed brand CRM project, responsible for the construction and optimization of the new membership system.
Sales Supervisor • Nestle Taiwan - Nescafe Dolce Gusto
Aug 2017 - Oct 2019
Key account managing of the department store and home appliances store channel (2017/8~2018/3; 2019/5~2019/11):
Planed and optimized the retail channel sales strategies.
・Managed 25 counters of all retail channels. Sales performance was about 40 million yearly.
・Drafted a training manual and set standard operating procedures for Brand Ambassadors.
・Introduced and implemented a CRM system on department stores' counters, managing more than 10,000 consumers' data.
・Took in charge of channel sales management of HOLA and TK3C.
Managing B2B channel (2018/4~2019/4):
Developed B2B channel sales performance, negotiated and coordinated with 10 distributors.
・2018, B2B channel organic growth was 20%.
・2018, Initiated a co-op plan with telecom, recruited more than 3,000 capsule coffee machine users, and the best month achieved 500 new recruitment.
・2019, Initiated and executed Office Recruitment project.
Sales Supervisor • KOSE Taiwan - KOSE and Decorte
July 2014 - Apr 2017
Managed KOSE and Decorte department stores' counters and shops： Strengthened sales performance, recruited and managed BA, initiated and implemented the market event.
・Managed 13 counters and 25 BAs in Taipei, New Taipei City, and Keelung. Sales performance was about 50 million yearly.
・2015, sales achievement 100%, yoy 103%.
・2016, led most key counter ZhongXiao SOGO with sales achievement 100% at anniversary sale.
・2016, sales achievement 95%, yoy 100%.
Business Specialist • SKM Nanxi - Leisure and Lifestyles
Apr 2011 - Apr 2013
Managed counters of the Leisure and Lifestyle industry : in charge of counter management, sales performance, consumer complaints, and negotiation with brands, such as Nike, Adidas, Puma. Managed their sales performance to achieve the target, had discussions with brand contact windows about their sales plan, aligned with the channel marketing calendar, and coordinated all marketing resources from other internal departments.
・Implemented seasonal sales event, sales achievement 102%.
李俊逸 Phoenix Lee
Sales Manager
Taipei City, Taiwan
工作經歷
業務經理 • Amorepacific_愛茉莉太平洋股份有限公司
一月 2022 - 八月 2023
雪花秀Sulwhasoo 百貨專櫃業務管理：
百貨專櫃營運策略規劃與執⾏
・管理全台百貨專櫃，年度業績2億
・制訂品牌銷售策略，掌握業績達成進度
・控管各項資源投注，追求品牌利潤極大化
・領導業務團隊，協調與其他部門的合作關係
業務副理 • Amorepacific_愛茉莉太平洋股份有限公司
一月 2020 - 十二月 2021
Etude House 零售通路業務管理：
百貨專櫃及⾨市營運策略規劃與執⾏
・管理全台百貨及街邊⾨市，年度業績1億
・制訂銷售計劃，設計促銷⽅案，掌握業績達成進度，管控費⽤及庫存
・設定⾨市執行方針，並優化各項⾨市流程
・新型態商業模式開發合作–導入外送平台及⽀付平台合作計畫
・品牌CRM計畫推展，負責新會員制度建構及優化
業務主任 • Nestle Taiwan
八月 2017 - 十月 2019
NDG多趣酷思膠囊咖啡
零售通路銷售(2017/8~2018/3; 2019/5~2019/11):
百貨專櫃及通路業績規劃
・百貨通路直營及經銷櫃共管理25家，年度業績4,000萬
・建構人員教育訓練制度流程化管理
・導入專櫃顧客CRM制度，超過萬名顧客資料納入系統
・負責HOLA、TK3C家電通路品牌經營，年度業績2,000萬
B2B通路開發經營(2018/4~2019/4):
辦公室通路銷售開發、經銷商客情維繫與管理
・北中南共10家經銷商，年度業績4,000萬
・2018年通路業績成長20%
・2018年電信業者合作計畫，全年累積銷售超過3,000台，單月最高紀錄為500台
・2019年辦公室咖啡招募計畫
業務主任 • 台灣高絲股份有限公司 (日商KOSE)
七月 2014 - 四月 2017
專櫃業績計畫與執行: 負責高絲及黛珂品牌所轄區域專櫃業績、BA管理與招募、通路商品出貨洽談、市場活動發想與執行
・共負責北北基共13家專櫃、25位BA，年度業績5,000萬
・2015年度區域年度目標達成100%，前年比103%
・2016年帶領重點店忠孝SOGO，週年慶業績達成100%
・2016年度區域年度目標達成95%，前年比100%
營業管理員 • 新光三越百貨股份有限公司 台北南西店
四月 2011 - 四月 2013
管理運動休閒業種: 樓面事務執行、樓面業績管理、客訴處理、廠商洽談
・2012年獨立負責特賣活動檔期，招商9家，業績達成率102%
Work Experience
Sales Manager • Amorepacific Taiwan - Sulwhasoo
Jan 2022 - Aug 2023
Sulwhasoo offline sales management :
Sales strategy arrangement and execution.
・Managing brand all department store counters in Taiwan, sales target is 200 million in 2022.
・Setting sales plans and monitoring the progress, always prepare action plans for any time.
・Controlling investment spending and maximizing brand profit.
・Consolidating resources between online and offline channels.
Sales Assistant Manager • Amorepacific Taiwan - Etude House
Jan 2020 - Dec 2021
Etude House retail sales management :
Planed sales strategies and execution.
・Managed all retail stores and BAs in Taiwan, including department store counters and road shops, with an annual target performance of 100 million.
・Set sales plans and promotion schemes, monitored the progress of sales, controlled expenses and inventory.
・Set store operation policies and optimized store processes.
・Developed new business model in cooperation with delivery platforms and payment platforms.
・Executed brand CRM project, responsible for the construction and optimization of the new membership system.
Sales Supervisor • Nestle Taiwan - Nescafe Dolce Gusto
Aug 2017 - Oct 2019
Key account managing of the department store and home appliances store channel (2017/8~2018/3; 2019/5~2019/11):
Planed and optimized the retail channel sales strategies.
・Managed 25 counters of all retail channels. Sales performance was about 40 million yearly.
・Drafted a training manual and set standard operating procedures for Brand Ambassadors.
・Introduced and implemented a CRM system on department stores' counters, managing more than 10,000 consumers' data.
・Took in charge of channel sales management of HOLA and TK3C.
Managing B2B channel (2018/4~2019/4):
Developed B2B channel sales performance, negotiated and coordinated with 10 distributors.
・2018, B2B channel organic growth was 20%.
・2018, Initiated a co-op plan with telecom, recruited more than 3,000 capsule coffee machine users, and the best month achieved 500 new recruitment.
・2019, Initiated and executed Office Recruitment project.
Sales Supervisor • KOSE Taiwan - KOSE and Decorte
July 2014 - Apr 2017
Managed KOSE and Decorte department stores' counters and shops： Strengthened sales performance, recruited and managed BA, initiated and implemented the market event.
・Managed 13 counters and 25 BAs in Taipei, New Taipei City, and Keelung. Sales performance was about 50 million yearly.
・2015, sales achievement 100%, yoy 103%.
・2016, led most key counter ZhongXiao SOGO with sales achievement 100% at anniversary sale.
・2016, sales achievement 95%, yoy 100%.
Business Specialist • SKM Nanxi - Leisure and Lifestyles
Apr 2011 - Apr 2013
Managed counters of the Leisure and Lifestyle industry : in charge of counter management, sales performance, consumer complaints, and negotiation with brands, such as Nike, Adidas, Puma. Managed their sales performance to achieve the target, had discussions with brand contact windows about their sales plan, aligned with the channel marketing calendar, and coordinated all marketing resources from other internal departments.
・Implemented seasonal sales event, sales achievement 102%.