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4-6 năm
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Taipei, Taiwan
Avatar of Hsin-Ping Lin.
Avatar of Hsin-Ping Lin.
UX Design Freelancer @Toptal
2021 ~ Hiện tại
Senior UI/UX Designer
Trong vòng một năm
. Identified and evaluated inefficient business practices then recommend alternative business solutions Developed design systems and functional specifications for use by the pre-sales team, the marketing team, product managers, designers and developers Designed Localz Configuration Portal to simplifying onboarding and set up of new customers. Designed for Localz Collection products to make in-store click and collect seamless for Woolworth group customers and retail staff, including the attendant app, the customer web portal for check-in, and the business dashboard Designed Localz field service products so consumers could receive day of service communications and tra...
Sketch
Zeplin
ui design
Đã có việc làm
Full-time / Quan tâm đến làm việc từ xa
6-10 năm
Monash University
Master of Information Technology
Avatar of the user.
Avatar of the user.
Assistant Merchandising Manager @Prada (Shanghai) Commercial Co., Ltd. China
2019 ~ 2020
採購經理
Trong vòng sáu tháng
word
excel
english
Đã có việc làm
Full-time / Quan tâm đến làm việc từ xa
6-10 năm
Parsons the New School for Design
Associate in Applied Science Fashion Marketing
Avatar of the user.
Avatar of the user.
游泳教練 @自營
2014 ~ Hiện tại
游泳課程顧問/教練
Hơn một năm
excel
word
powerpoint
Đã có việc làm
Full-time / Quan tâm đến làm việc từ xa
6-10 năm
台北市立大學
水上運動學系
Avatar of 鄭惟晨.
Avatar of 鄭惟晨.
Past
Sr. UI designer @Influenxio 圈圈科技有限公司
2020 ~ 2023
Product Designer (UI/UX)
Trong vòng một năm
鄭惟晨 Sr. UI designer TW [email protected] 作品集檔案下載 過去我經歷過時裝產業、媒體業、軟體業及科技製造業,對於各產業設計流程及方法皆能完整應用,且具 有良好的跨公司與跨部門團隊合作經驗及能力,也能快速的適應緊湊的工作流程及充滿創
Adobe Creative Suite
Design Thinking
GUI
Thất nghiệp
Full-time / Quan tâm đến làm việc từ xa
6-10 năm
實踐大學
媒體傳達設計系(3D動畫組)

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Definition of Reputation Credits

Technical Skills
Specialized knowledge and expertise within the profession (e.g. familiar with SEO and use of related tools).
Problem-Solving
Ability to identify, analyze, and prepare solutions to problems.
Adaptability
Ability to navigate unexpected situations; and keep up with shifting priorities, projects, clients, and technology.
Communication
Ability to convey information effectively and is willing to give and receive feedback.
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Ability to prioritize tasks based on importance; and have them completed within the assigned timeline.
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Ability to work cooperatively, communicate effectively, and anticipate each other's demands, resulting in coordinated collective action.
Leadership
Ability to coach, guide, and inspire a team to achieve a shared goal or outcome effectively.
Trong vòng sáu tháng
Data Scientist, Data Engineer
Logo of 中國信託商業銀行股份有限公司.
中國信託商業銀行股份有限公司
2021 ~ Hiện tại
台灣台北市
Professional Background
Tình trạng hiện tại
Đã có việc làm
Tiến trình tìm việc
Bật trạng thái tìm việc
Professions
Data Scientist, Machine Learning Engineer
Fields of Employment
Ngân hàng, Trí tuệ nhân tạo/ Máy học, AdTech/ MarTech
Kinh nghiệm làm việc
4-6 năm
Management
Chưa có
Kỹ năng
Python
R
MSSQL
Scala
Linux
PyTorch
Tensorflow (Keras)
AWS
GCP
Spark
Tensorflow
pyspark
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English
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Vị trí
AI工程師、機器學習工程師、深度學習工程師、資料科學家、Machine Learning Engineer、Deep Learning Engineer、Data Scientist
Loại hình công việc
Full-time
Địa điểm
台灣台北, 台灣新北市
Làm việc từ xa
Quan tâm đến làm việc từ xa
Freelance
Đúng, tôi là một freelancer nghiệp dư.
Học vấn
Trường học
政治大學
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統計
In
E3uoaqcxyy6dppaet0kg

許立農 | Hsu, Li-Nung


Data Scientist、Data Engineer
Taipei
[email protected]

Education

National Chenchi University, MS, Statistics, 2015 – 2017

  • GPA : 3.84 / 4.0
  • Master Thesis: Entropy Based Feature Selection, Professor Pei-Ting, Chou
    • Objective: Build a similarity matrix based on Mutual Entropy under Hierarchical Clustering. Afterwards, select clustered features as the final selection.
    • Compare the model with other feature selection methods like RF, Lasso, F-score.

Igtt7bfqhad2uml5y0ki

National Chen-Kung University, BS, Mathematics, 2011 – 2015


Kxc0f0caus5l9rwo4qji

Skills


Programing

  • Python
  • Scala
  • R
  • MSSQL


Data-related Tools

  • Tensorflow (Keras)
  • PyTorch
  • Spark
  • Docker
  • Scikit-Learn
  • Pandas


Cloud Platform

  • AWS
  • GCP


Language

  • English: TOEFL 98 / 120

Work Experience

CTBC Bank, Model Development Department, Data Scientist

2021.12 – present

  • About the department:
    • Responsible for developing models related to bank recommendations and risks, including projects such as coupon recommendations, account opening marketing lists, and fraud detection.
  • Job responsibilities:
    • Throughout the entire project lifecycle, my primary responsibilities included model design, model training, end-to-end process development, feature design, performance tracking, and method research.
Lqnpwfiwbu3f99i6zod4

Fraud Alert Project

  • Objective:
    • Predicting potential fraudulent accounts based on transaction data, restricting transactions in advance to prevent harm.
  • Responsibilities/Achievements:
    • Development and deployment of credit card and financial features.
    • Managing the data flow process from receiving variables to model predictions, identifying risk factors, and updating alert lists.
    • Implemented Autoencoder + contrastive learning to achieve a 1.81% improvement in model effectiveness.

Coupon Recommendation

  • Objective:
    • Personalized coupon recommendations for mobile banking users to increase click-through rates and redemption rates.
  • Responsibilities/Achievements:
    • Utilized multi-task learning to simultaneously predict click-through behavior and coupon redemptions, resulting in a 14% increase in click-through rate and a 74% increase in redemption rate.
    • Created performance tracking reports to monitor online model performance and provide insights to Business Units.

Financial Product Recommendations

  • Objective:
    • Tailored financial product recommendations for mobile banking users to enhance click-through rates without compromising conversion rates.
  • Responsibilities/Achievements:
    • Applied multi-task learning to jointly learn click-through and conversion behaviors, fine-tuned model architecture, achieving a 90% outperformance against competitor models in online testing.

Marketing List for Digital Savings Accounts

  • Objective:
    • Optimized conversion rates for marketing lists related to digital savings accounts
  • Responsibilities/Achievements:
    • successfully raising conversion rates from 0.23% to 1.16%

Work Experience

CLICKFORCE, Data Engineer Supervisor, 2020.1 – 2021.11

  • About the company:
    • As a top domestic digital advertisement company, CLICKFORCE cooperates with over 900 web media and over 400 mobile media to build a huge advertising environment. CLICKFORCE considers data-driven solution as the core concept of the company, and dedicates to help advertisers to achieve their commercial goals.
    • At 2020, CLICKFORCE won 2 awards at Agency & Advertiser of the Year.
    • Successfully acquire the exclusive advertising agency qualification for Tokyo 2020 Olympics in Taiwan.
  • Job responsibilities:
    • Optimize ad performance from all aspects, including the system, target audience tags, etc.
    • Do researches for new ML model (recommender model, NLP model) or architecture which is suitable for our system.
    • Develop data-related products or projects.
    • Analyze data to help improve our system or inspect whether the demands from business side is doable.
Lqnpwfiwbu3f99i6zod4

Real-time AD Recommender System

  • Objective:
    • Building a real-time ad recommender system to upgrade our ad server and get better performance.
  • Responsibilities:
    • Figure out what kind of recommender system components that is suitable for our ad system.
    • Build a tower-like and feature-cross model refer to other famous recommender system model.
    • Responsible for system engineering, which includes data preprocessing, embedding generates, memory cache, cold start, model API, etc.

Interest Tags

  • Objective:
    • Build interest tags for ads to help ad optimizers choose their target audience.
  • Responsibilities:
    • Create the features from what articles they saw, what website they viewed, and what ads they interacted.
    • Deal with 20 million rows data and 120 million inference samples.
    • Build ML model to predict each user's behavior on certain ads.
    • Using Spark through AWS EMR to accelerate the speed of producing tags.
  • Achievements:
    • Raise CTR performance up to 200-300% of the original tags depends on different tags, and gain more impression while maintain better performance.
    • After accomplishing this project, we terminated the cost on purchasing interest tags from other company, and successfully turned the original cost into revenue by providing profitable data.

First Party Cookie Mapping

  • Objective:
    • Deal with the Google 3rd party Cookie issue, figure out a method to map numerous 1st party Cookies to a user.
  • Responsibility:
    • Transform this problem into a ML mission. Design the label of the data, figure out what feature we can get or produce and whether the feature is useful for the goal.
    • Apply XGboost on this mission.
    • Build a small test to prove this method works.
  • Achievement:
    • 70% of precision.
    • One of the solution of our company while the cancelation of 3rd party Cookie happen.

Invoice Data Application

  • Objective:
    • Develop invoice data application.
  • Responsibility:
    • Responsible for fine-tuning BERT to predict category for each product.
    • Produce invoice data report to brands or business unit. It demonstrates the sales volume across different channel, what kind of products are frequently bought together, and also shows comparison of target brand to the other brands.
  • Achievements:
    • Produce an invoice data report product.
    • Produce invoice tags for ad system.

Other Experience

E.Sun AI 2020 Summer Competition, 2020.7 – 2020.8

  • Objective:
    • Extract names of money laundering suspects from an article.
  • Responsibilities:
    • Crawl the articles from different media, and parse them by using Selenium, Requests, and Beautiful Soup.
    • Construct 2-step model: First, identify whether the article is related to money laundering. Second, extract the suspects' names.
    • Build model serving API by Tensorflow Serving.
    • Build REST API for preprocessing request data and return the prediction.
  • Achievement:
    • 23rd place among 409 teams.

Youtube Data-Driven Marketing System, Institute for Information Industry, 2019.8 – 2019.11

  • Objectives:
    • Use the title and the description of videos to automatically classify videos.
    • Use the title and the description of videos to identify whether a video is sponsored.
    • Give suggestions for Youtubers or companies who desire to sponsor in a video based on data analysis.
  •  Responsibilities:
    • Apply Google API and write Python functions to get structured raw data.
    • Train word vectors using Gensim based on Wiki's open data. 
    • Use the frequency of each sentence as a criteria to eliminate useless words.
    • Tune LSTM, Conv1D, BERT on the NLP mission.
    • Use EDA methods to see the insights of the data under different classes and different sponsored status.
  • Achievement:
    • 71% accuracy in classifying video’s type.
    • 89% accuracy in detecting sponsored content.

E.Sun Real Estate Price Prediction Competition, 2019.7 – 2019.8

  • Objective:
    • Use the real estate training data to build a model and predict the real estate price within 10% residual.
  • Responsibilities:
    • Apply XGBoost, LGBM and other ML models to train the model.
    • Collect the outputs as new features from each ML model and add them into the original data set to enhance the performance of the final model.
  • Achievement:
    • 150th place out of 1200 teams.


KKTV Data Game,2017.5 – 2017.6

  • Objective:
    • Predict the next video a user watch in the next time interval.
  • Responsibilities:
    • Extract different features from raw data, such as the latest video, the video which got the longest viewing time, the video which got the largest number of viewing.
    • Use the user viewing data to construct a similarity matrix of each video as additional features.
  • Achievement:
    • 10th place out of 50 teams.


MRT Open Data Competition, 2017.4 – 2017.5

  • Objective:
    • Study the changes of passenger volume of MRT by surrounding geometric data.
  • Responsibilities:
    • Apply bisection method to build the edges between MRT stations.
    • Combine other geometric data based on these borders.
    • Use Lasso feature selection method to explore the importance of each feature.
    • Add noises into features to check the features are not randomly selected.
  • Achievement:
    • Certificate of Honorable Mention.


Resume
Hồ sơ của tôi
E3uoaqcxyy6dppaet0kg

許立農 | Hsu, Li-Nung


Data Scientist、Data Engineer
Taipei
[email protected]

Education

National Chenchi University, MS, Statistics, 2015 – 2017

  • GPA : 3.84 / 4.0
  • Master Thesis: Entropy Based Feature Selection, Professor Pei-Ting, Chou
    • Objective: Build a similarity matrix based on Mutual Entropy under Hierarchical Clustering. Afterwards, select clustered features as the final selection.
    • Compare the model with other feature selection methods like RF, Lasso, F-score.

Igtt7bfqhad2uml5y0ki

National Chen-Kung University, BS, Mathematics, 2011 – 2015


Kxc0f0caus5l9rwo4qji

Skills


Programing

  • Python
  • Scala
  • R
  • MSSQL


Data-related Tools

  • Tensorflow (Keras)
  • PyTorch
  • Spark
  • Docker
  • Scikit-Learn
  • Pandas


Cloud Platform

  • AWS
  • GCP


Language

  • English: TOEFL 98 / 120

Work Experience

CTBC Bank, Model Development Department, Data Scientist

2021.12 – present

  • About the department:
    • Responsible for developing models related to bank recommendations and risks, including projects such as coupon recommendations, account opening marketing lists, and fraud detection.
  • Job responsibilities:
    • Throughout the entire project lifecycle, my primary responsibilities included model design, model training, end-to-end process development, feature design, performance tracking, and method research.
Lqnpwfiwbu3f99i6zod4

Fraud Alert Project

  • Objective:
    • Predicting potential fraudulent accounts based on transaction data, restricting transactions in advance to prevent harm.
  • Responsibilities/Achievements:
    • Development and deployment of credit card and financial features.
    • Managing the data flow process from receiving variables to model predictions, identifying risk factors, and updating alert lists.
    • Implemented Autoencoder + contrastive learning to achieve a 1.81% improvement in model effectiveness.

Coupon Recommendation

  • Objective:
    • Personalized coupon recommendations for mobile banking users to increase click-through rates and redemption rates.
  • Responsibilities/Achievements:
    • Utilized multi-task learning to simultaneously predict click-through behavior and coupon redemptions, resulting in a 14% increase in click-through rate and a 74% increase in redemption rate.
    • Created performance tracking reports to monitor online model performance and provide insights to Business Units.

Financial Product Recommendations

  • Objective:
    • Tailored financial product recommendations for mobile banking users to enhance click-through rates without compromising conversion rates.
  • Responsibilities/Achievements:
    • Applied multi-task learning to jointly learn click-through and conversion behaviors, fine-tuned model architecture, achieving a 90% outperformance against competitor models in online testing.

Marketing List for Digital Savings Accounts

  • Objective:
    • Optimized conversion rates for marketing lists related to digital savings accounts
  • Responsibilities/Achievements:
    • successfully raising conversion rates from 0.23% to 1.16%

Work Experience

CLICKFORCE, Data Engineer Supervisor, 2020.1 – 2021.11

  • About the company:
    • As a top domestic digital advertisement company, CLICKFORCE cooperates with over 900 web media and over 400 mobile media to build a huge advertising environment. CLICKFORCE considers data-driven solution as the core concept of the company, and dedicates to help advertisers to achieve their commercial goals.
    • At 2020, CLICKFORCE won 2 awards at Agency & Advertiser of the Year.
    • Successfully acquire the exclusive advertising agency qualification for Tokyo 2020 Olympics in Taiwan.
  • Job responsibilities:
    • Optimize ad performance from all aspects, including the system, target audience tags, etc.
    • Do researches for new ML model (recommender model, NLP model) or architecture which is suitable for our system.
    • Develop data-related products or projects.
    • Analyze data to help improve our system or inspect whether the demands from business side is doable.
Lqnpwfiwbu3f99i6zod4

Real-time AD Recommender System

  • Objective:
    • Building a real-time ad recommender system to upgrade our ad server and get better performance.
  • Responsibilities:
    • Figure out what kind of recommender system components that is suitable for our ad system.
    • Build a tower-like and feature-cross model refer to other famous recommender system model.
    • Responsible for system engineering, which includes data preprocessing, embedding generates, memory cache, cold start, model API, etc.

Interest Tags

  • Objective:
    • Build interest tags for ads to help ad optimizers choose their target audience.
  • Responsibilities:
    • Create the features from what articles they saw, what website they viewed, and what ads they interacted.
    • Deal with 20 million rows data and 120 million inference samples.
    • Build ML model to predict each user's behavior on certain ads.
    • Using Spark through AWS EMR to accelerate the speed of producing tags.
  • Achievements:
    • Raise CTR performance up to 200-300% of the original tags depends on different tags, and gain more impression while maintain better performance.
    • After accomplishing this project, we terminated the cost on purchasing interest tags from other company, and successfully turned the original cost into revenue by providing profitable data.

First Party Cookie Mapping

  • Objective:
    • Deal with the Google 3rd party Cookie issue, figure out a method to map numerous 1st party Cookies to a user.
  • Responsibility:
    • Transform this problem into a ML mission. Design the label of the data, figure out what feature we can get or produce and whether the feature is useful for the goal.
    • Apply XGboost on this mission.
    • Build a small test to prove this method works.
  • Achievement:
    • 70% of precision.
    • One of the solution of our company while the cancelation of 3rd party Cookie happen.

Invoice Data Application

  • Objective:
    • Develop invoice data application.
  • Responsibility:
    • Responsible for fine-tuning BERT to predict category for each product.
    • Produce invoice data report to brands or business unit. It demonstrates the sales volume across different channel, what kind of products are frequently bought together, and also shows comparison of target brand to the other brands.
  • Achievements:
    • Produce an invoice data report product.
    • Produce invoice tags for ad system.

Other Experience

E.Sun AI 2020 Summer Competition, 2020.7 – 2020.8

  • Objective:
    • Extract names of money laundering suspects from an article.
  • Responsibilities:
    • Crawl the articles from different media, and parse them by using Selenium, Requests, and Beautiful Soup.
    • Construct 2-step model: First, identify whether the article is related to money laundering. Second, extract the suspects' names.
    • Build model serving API by Tensorflow Serving.
    • Build REST API for preprocessing request data and return the prediction.
  • Achievement:
    • 23rd place among 409 teams.

Youtube Data-Driven Marketing System, Institute for Information Industry, 2019.8 – 2019.11

  • Objectives:
    • Use the title and the description of videos to automatically classify videos.
    • Use the title and the description of videos to identify whether a video is sponsored.
    • Give suggestions for Youtubers or companies who desire to sponsor in a video based on data analysis.
  •  Responsibilities:
    • Apply Google API and write Python functions to get structured raw data.
    • Train word vectors using Gensim based on Wiki's open data. 
    • Use the frequency of each sentence as a criteria to eliminate useless words.
    • Tune LSTM, Conv1D, BERT on the NLP mission.
    • Use EDA methods to see the insights of the data under different classes and different sponsored status.
  • Achievement:
    • 71% accuracy in classifying video’s type.
    • 89% accuracy in detecting sponsored content.

E.Sun Real Estate Price Prediction Competition, 2019.7 – 2019.8

  • Objective:
    • Use the real estate training data to build a model and predict the real estate price within 10% residual.
  • Responsibilities:
    • Apply XGBoost, LGBM and other ML models to train the model.
    • Collect the outputs as new features from each ML model and add them into the original data set to enhance the performance of the final model.
  • Achievement:
    • 150th place out of 1200 teams.


KKTV Data Game,2017.5 – 2017.6

  • Objective:
    • Predict the next video a user watch in the next time interval.
  • Responsibilities:
    • Extract different features from raw data, such as the latest video, the video which got the longest viewing time, the video which got the largest number of viewing.
    • Use the user viewing data to construct a similarity matrix of each video as additional features.
  • Achievement:
    • 10th place out of 50 teams.


MRT Open Data Competition, 2017.4 – 2017.5

  • Objective:
    • Study the changes of passenger volume of MRT by surrounding geometric data.
  • Responsibilities:
    • Apply bisection method to build the edges between MRT stations.
    • Combine other geometric data based on these borders.
    • Use Lasso feature selection method to explore the importance of each feature.
    • Add noises into features to check the features are not randomly selected.
  • Achievement:
    • Certificate of Honorable Mention.