CakeResume Talent Search

expenditure for existing clients in 2023, with regular ad spending soaring to $58 million. • Secured $2.5 million in revenue from new media initiatives, predominantly leveraging LINE ecosystem tools which constituted 85% of this success and earned a third-place rank in overall company performance. • Guided the digital transformation to one furniture industry company, dramatically boosting its market presence. By optimizing media exposure for premium segments, engaging LINE memberships effectively, strategically pricing products, and orchestrating targeted promotional activities, we accomplished a turnover of over a million dollars within the first year. • Assisted a biotech company

Wan-Ling (Lyn), Chen CAREER SUMMARY 7 years of diverse data and AI experience in engineering and advisory roles across varied industries. Provided end-to-end advisory on data and AI solutions, covering data platforms, lakehouse architecture, data security & LLM. Led PoCs delivery, solution design, and workshop execution for clients' digital transformation. Managed data architecture across 70 global offices, demonstrating adaptability in complex data landscapes. Actively participated in projects addressing board portfolios such as data and AI, security, and automation. Achieved a 76.6% revenue boost through strategic volume monetization. Goal-oriented, curious

products. Taipei City,TW E-mail: [email protected] Work Experience OneDegree / Sr. Product Designer , Aug 2022 ~ Oct 2023 Develop new pet-insurance product for tortoise and bird ; from 0-1 design process, market research, collaborate with Product Manager and Engineering team. Lead the transformation of development process, migrating design from Sketch to Figma. Improve the development time and cost efficiency. Optimize product features : claim flow and plan selection, improve user-flow base on A/B testing. Mentoring intern designers in design team. 17LIVE Inc. / Sr.

Russell Chang Job Title Taipei City, Taiwan 13+ years digital marketing & CRM experience, including FMCG industry Suntory Wellness (BRAND’S Brand) MarTech supplier Appier, Digital agency OMD . With HKTW regional market exposure, proficient in Growth Marketing and eCommerce (Brand.com/3 rd party e-retailer). Solid skill in Mar-tech tool (DSP, MA, DMP, CDP) and Analytic tool (GA). Proven achievement in business transformation project in Suntory Wellness (BRAND’S Brand), and build Appier’ s Account management team from scratch. 8+ years in managerial role. With entrepreneurship, good team player, willing