CakeResume Talent Search

July 2019 – July 2020, Taipei, Taiwan Responsible for driving projects from concept to completion at a branding agency started by a former Acer marketing director and designer. • Communicated with clients and ensured requirements were delivered to our designers • Wrote content for clients, including blog articles, press releases, website copy, social media advertisements, and more • Created beautiful marketing proposals using text and images to win new business • Executed a PR strategy for the in-house skincare brand: www.gabiskin.com • Wrote educational content on marketing and branding challenges Public Relations Supervisor, Acer Inc., December 2017 – July 2019

I am Google certified in Adwords, with a newly renewed certification. I have used a variety of advertising platforms from Facebook to Reddit. I am capable of utilizing the information from analytics and split-testing in order to ensure the best possible outcome and ROI for campaigns. Social Media I have extensive experience managing multiple social media accounts simultaneously for businesses of all sizes. My social media management skills include branding, content curation, repurposing of existing content for sharing, and analytics. Public Relations I am skilled in all aspects of public relations, from press releases

Media Strategist Hausser Developed and executed comprehensive social media strategies to increase brand awareness, engagement Collaborated with cross-functional teams to ensure alignment of social media efforts with overall marketing objectives. MaretDesember 2023 JAKARTA Social Media Strategist Social Media Agency For several years, I have worked as a freelance social media strategist for various brands and social media agencies. - Developed and executed comprehensive social media strategies to increase brand awareness, engagement, and conversion rates. - Created compelling copy for social media posts, advertisements, blogs, and website content, consistently maintaining brand voice and messaging. - Monitored social media trends

Sep 2015 ~ NovBrand position and internal/external communication through various tools including press conference, social media, events, advertisement etc - Annual major project arrangement: 20th anniversary celebration & Cancer Treatment Center launch, with over 600+ attendees, 20+ media exposures, 5+ local communities and city government’s involvements - Increase media exposure by 200% through press conference, media gathering, and press release executions One for All Public Relations Consultants , Senior Account Executive, Dec 2013 ~ JulMedia relationship consultants and execution across technology and e-commerce industries, customers includes Ericsson, - MediaTek, Aruba Networks, Jabra, and Rakuten. Successfully generated 360+ media

for various projects, including advertisements, social media posts, and promotional materials. Edit videos for marketing campaigns, events, and client presentations, ensuring high-quality production standards and brand consistency. Collaborate with clients and internal teams to conceptualize and execute creative solutions that meet project objectives and exceed expectations. Media and Creatives • The Lighthouse Church Abuja SeptemberPresent Oversee all media and creative projects for the church, including graphic design, video production, and social media management. Collaborate with church leadership to develop and implement creative strategies for engaging the congregation and reaching new members. Manage a team of

業有限公司) (Taiwan, Taipei), MayAug 2018 Sales and marketing manager Responsible for BeautyBlender(make up tools), OFRA(cosmetics) short and long-term marketing strategy and plan including trade, public relations. digital campaigns, electronic commerce and collaboration events in Taiwan and oversea. - Annual Marketing strategy, execution - Social media(digital content, campaign, advertisement) - Event(ex, press event, pop up store) - Creating a symbiotic relationship between media channels(cosmetics) - Communication with EC channel and execution - Communication with retailer Elite PR Group (楷模公共關係顧問股份有限公司) (Taiwan, Taipei) ，Jun

RACHEL VALERIE FERNANDEZ Led marketing and branding campaigns to launch new initiatives. Built-up awareness and community outreach results show a 45% increase in donations and more than 100% following on LinkedIn for social service agency. Achieved a 30% increase in lead generation using effective through-the-line activities such as print advertisements, social and digital media platforms (LinkedIn and Facebook) and email marketing for private education institutions. A strategic, innovative and open-minded individual, majoring in Marketing with a can-do spirit, works well with key stakeholders, superiors and colleagues to drive results and performance.