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various online channels operation, data observation (Google analytics, Facebook, Instagram), membership growth and social media maintenance, brand marketing strategy planning and execution. OPI Taiwan, Senior digital Marketing, Feb 2015 ~ Jun 2017 Official website operation, marketing strategy formulation, social media operation, visual coordination, data observation (Google analytics, Facebook, Instagram), CRM maintenance, cross-brand cooperation. Cite Publishing Ltd., Advertising planning and editing, Nov 2014 ~ Feb 2015 Holding brand lectures, advertising editing and writing, product planning and shooting. Rakuten Taiwan, Social Media Marketing, Jul 2014 ~ Oct 2014 Website project PM, responsible for website system planning and maintenance, event site

for digital marketing and Email campaigns. Set-up a marketing automation system (CRM + email + Social Media). Ensure marketing message is conveyed clearly and delivered properly to prospects. Strong analytical ability to evaluate end-to-end customer experience across multiple channels. Coordinate and monitor the maintenance, integrity, and security of several databases. Asst. Team Lead - SMM at Sovereign Health Group MarchJun 2018 Developed and implemented marketing analytics and ROI tracking. Set-up a marketing automation system (CRM + email + Social Media). Tracked industry trends and adapted company language to match