Cecilia Shih (施姵均)

Total of 5 years business development experience in finance and cosmetic industry. Skilled in strategic negotiations, sales management, product marketing. Strong numerical analytic skill with a Bachelor of Science (B.S.) focused in Applied mathematics.

Mutual Fund Product Manager

[email protected]


Taipei, Taiwan

Work Experience

Taipei Fubon Bank, Mutual Fund Product Manager, Mar. 2017 - Present

  • Research and analyse mutual fund performance to conduct monthly featured fund lists. (Lipper) 
  • Detect market trends, introduce new products with unique advantages (IPOs, exclusive products), and be responsible for the maintenance of product information in real time.
  • Negotiate with business partners to pursue both maximum profit.
  • Process figures, carry out analysis and produce daily sales reports. (Excel) 
  • Produce monthly sales kits for financial advisors. (PowerPoint)
  • Arrange monthly product trainings with business partners.

The Body Shop, Customer Consultant, Sep. 2015 - Dec. 2016

  • Share sales and product tips with frontline colleagues.
  • Learn competitor products and utilise the information to effectively sell benefits of the products.
  • Demonstrate excellent customer service.
  • Ensure operational and merchandising tasks are completed so as to ensure smooth shop operations.


Birkbeck, University of London , 2015 - 2016

Master's degree, Investment Management

National Kaohsiung Normal University , 2011  - 2015 

Bachelor's degree, Applied Mathematics

Certifications and Skills


  • Google Analytics Individual Qualification (GAIQ) 
  • IBM Data Science 
  • Bloomberg Market Concepts


  • Mathematics
  • Statistic
  • Microsoft Office


  • Mandarin: Native
  • English: Fluent (TOEIC: 955)
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