Mercedes-Benz Taiwan Ltd. is established in January 2002. Business scope includes sales, customer services, and brand management of Mercedes-Benz passenger cars and trucks, Mercedes-Benz Select used cars, and smart cars.
Since Mercedes-Benz was introduced to Taiwan in 1969, it has successfully built a leading position in the imported luxury car segment. The company also founded a completely owned subsidiary company, Mercedes-Benz Financial Services Taiwan Ltd. providing comprehensive automobile financing, leasing and insurance services.
Being the leader of imported luxury car in Taiwan, Mercedes-Benz Taiwan actively devotes in corporate social responsibility, which scope includes people development, work environment, compliance and integrity, social engagement (including cultural sponsorship “StarEvents” & “StarDreams”, where philanthropy is carried), and environmental protection.
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台灣賓士股份有限公司 ( Mercedes-Benz Taiwan, Ltd. ) 成立於2002年1月,在台業務包含 Mercedes-Benz 乘用車與重型商用車、 Mercedes-Benz Select 原廠精選中古車以及 smart 汽車之銷售、服務與品牌經營。
Mercedes-Benz 品牌自 1969 年引進台灣後,成功建立豪華進口車領導品牌地位,台灣賓士透過強大經銷體系建立起堅實的客戶忠誠度。台灣賓士授權經銷商:Mercedes-Benz 乘用車與原廠精選中古車包括中華賓士、台隆賓士,台明賓士、賓航賓士、裕賓賓士、聯立賓士、中彰賓士、賓泓賓士、德冠賓士共九家。Mercedes-Benz 重型商用車為裕益汽車與金賓汽車。smart 汽車則由中華賓士獨家經銷。台灣賓士授權經銷商展示中心與服務廠遍佈全台,並成立進口車界最大新車整備中心及第一座自有保稅倉庫,提供最高品質的產品與專業服務。台灣賓士亦獨資成立子公司—台灣賓士資融股份有限公司 ( Mercedes-Benz Financial Services Taiwan Ltd. ) ,提供多元化汽車財務規劃、租賃與保險服務。
身為台灣豪華進口車龍頭,台灣賓士積極實踐企業社會責任,著眼於員工發展、幸福職場、合規誠信、社會參與(包含文化贊助「星盛事」及社會公益「星夢想」)、環境保護 ( Mercedes 福爾摩沙森林:世界第一座中海拔台灣原生樹木保護園區)。自我期許成為豪華汽車產業標竿企業公民。