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Product Marketing Specialist_0553
Job Description
| Join our team as a Product Marketing Specialist where innovation meets market trends! This role is ideal for those passionate about gaming and PC hardware, adept in market analysis, product development, and aiming to increase product market share. If you're skilled in creating educational content, coordinating across departments, and eager to drive our products to new heights, we're looking for you! 【KEY RESPONSIBILITIES】 ▸ Market Research & Analysis: Conduct comprehensive overseas market research and industry competition analysis. Perform market survey analysis for product marketing and new product development. ▸ Product Positioning & Brand Management: Investigate product trends to assist in positioning; establish, promote, and manage existing brands and the company's overall image. ▸ Marketing Strategy Planning: Assist in planning product marketing strategies, develop marketing projects, and supervise execution results. Provide essential sales tools (e.g., product catalogs, comparisons, benefit analysis). ▸ Cross-Departmental Coordination: Ensure smooth execution of product marketing strategies by efficiently coordinating with other departments. ▸ Product Training & Education: Plan and execute product training materials to boost product sales effectiveness. ▸ Content Creation: Writing product marketing copy in Chinese and English, and creating visual content for presentations. A keen sense of artistry and design is also required for drafting graphical or video assets. ▸需出差，時間約：1個月內 |
Requirements
【ESSENTIAL QUALIFICATIONS】
▸ Proactive, resilient, cooperative, diligent, responsible, with excellent communication, coordination, and teamwork abilities.
▸ Clear logical thinking, independent operation, crisis management, and proactive problem-solving skills.
▸ Strong adaptability and communication skills, with a knack for working across teams.
▸ Proficiency in English (TOEIC 850+) and Chinese.
【PREFERRED QUALIFICATIONS】
▸ Experience in product-related market marketing planning and presentation skills.
▸ Computer DIY skills and interest in 3C product marketing.
▸ PM experience in the electronics/information industry.
▸ Experience in gaming or the esports industry.
【APPLICATION】
Please submit your [online portfolio], highlighting your expertise in Product Marketing, project execution, and other relevant capabilities.
About us
全球科技領導品牌─技嘉科技 GIGABYTE，致力於「創新科技，美化人生 Upgrade Your Life」的企業使命，經營範圍涵蓋家用、商用、電競、雲端等多元科技領域。技嘉以持續前進的品牌動能，掌握眾多突破性的專利技術，並結合 5G、AI、AIoT 布局雲端智能，積極打造高效能、高品質與超耐久的科技解決方案。同時，我們堅守回饋和關懷社會的經營理念，鏈結永續發展目標，矢志為全人類帶來更美好的生活。
