Social media specialist

As a Social Media Specialist, you will play a key role in shaping our company's digital footprint through strategic social media initiatives and content management. You will be responsible for developing and implementing marketing strategies that increase brand awareness, improve marketing efforts, and increase sales.

Responsibilities:

• Content Creation: Develop engaging content for various social media platforms including but not limited to Facebook, Twitter, Instagram, and LinkedIn. This includes writing posts, creating graphics, and producing videos.
• Strategy Development: Create and implement a comprehensive social media strategy that aligns with the company's business goals.
• Analytics Monitoring: Regularly analyze and report on the performance of social media campaigns and the engagement of followers. Use data to refine future tactics.
• Community Engagement: Monitor, respond to, and engage with users on social platforms in a manner that promotes brand community presence and customer satisfaction.
• Trend Awareness: Stay up-to-date with the latest social media trends and tools, and adapt strategies accordingly to keep the company at the forefront of digital marketing.
• Collaboration: Work closely with other departments (marketing, sales, customer service) to manage reputation, identify key players, and coordinate actions.

• Education and Experience: Bachelor’s degree in Marketing, Communications, or a related field. Proven experience as a social media specialist or similar role.
• Technical Skills: Proficiency with social media platforms, tools, and best practices. Experience with social media analytics and content management systems.
• Communication Skills: Excellent writing, editing, and verbal communication skills.
• Creativity: Strong creative abilities with a knack for identifying target audience preferences and crafting engaging content.

1. Initial Screening: Candidates will first submit their resumes and cover letters. Selected candidates will be contacted for a brief initial screening call to discuss their background and the role.
2. First Interview: Successful candidates will proceed to the first formal interview via video conferencing, where they will meet with the hiring manager. This session will delve into their professional experiences, language skills, and understanding of the role.
3. Technical Assessment: Depending on the role, a language proficiency test or a task-specific assessment may be administered to evaluate the candidate's practical skills and language abilities.
4. Final Interview: Finalists will have a video interview with senior management. This stage focuses on cultural fit, career aspirations, and motivation.
5. Offer and Onboarding: The selected candidate will receive a job offer. Upon acceptance, remote onboarding procedures will be initiated, including training and introductions to the team via video calls.