產品行銷專員,Product Marketing Specialist, ColorPro

• Responsible for comprehensive product communication strategies and plans for creative development, social media, PR initiatives and paid media aligned with the company’s marketing and business goals
• Conduct and arrange global product launch campaigns and following product promotion​
• Support global launch events, exhibitions and regional vertical campaigns
• Plan, execute and optimize product-oriented marketing plan including budget allocation, content creation and performance tracking ​
• Create compelling product messaging and marketing collateral, including brochures, datasheets, case studies, presentations, and sales tools to drive customer engagement

Work closely with regional marketing teams to develop and deliver product promotion materials and provide ongoing product support

• 2+ years of proven work experience in brand or product marketing ​
• ​Fluency in both Mandarin and English (written and spoken)
• Strong understanding of the professional monitors market, customer needs, and competitive landscape
• Excellent communication and presentation skills, with the ability to effectively convey complex product information to diverse audiences​
• Highly organized and detail-oriented, with strong project management skills and the ability to manage multiple priorities simultaneously
• Ability to work effectively both independently and in a team environment, collaborating with cross-functional teams
• An understanding of B2B and B2C electronics is a plus​

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https://viewsonic.teamdoor.io/s/fXY9V6xZ