CakeResume Job Search

Develop and implement the overall marketing strategy and plan to achieve company goals and objectives Conduct market research and competitor analysis to identify customer needs, market trends, and opportunities for growth Define target market segments and develop customer personas to guide marketing campaigns and product positioning Create and execute integrated marketing campaigns across various channels, including digital marketing, social media, email marketing, content marketing, and events

The ideal candidate will be responsible for creating marketing content and distributing it effectively. You will help us create a strong brand presence with innovative promotional offerings, online and offline marketing campaigns, and marketing events. You will collaborate with the sales team to ensure that your marketing efforts support their sales efforts. Finally, your analytical skills will assist you as your monitor and report on the success of your marketing efforts. Responsibilities Stren

Menulis, edit, dan optimimisasi deskripsi serta gambar produk yang akan/sudah di post di ecommerce. Menetapkan standard best practices untuk produk listing, pembuatan content, dan distribusi. Bekerja sama dengan tim marketing, design , dan admin marketplace terkait promo, product listing , pembuatan content, customer chat, ulasan, diskusi, dan distribusi. Memposting, pengaturan, monitoring dan optimisasi iklan baik di ecommerce maupun google ads atau media marketing lain untuk meningkatkan sales

Develop and execute marketing strategies to drive sales growth and meet company objectives. Identify target markets and customer segments to create tailored marketing campaigns. Conduct market research and competitor analysis to identify trends and opportunities. Collaborate with the sales team to align marketing efforts with sales objectives. Create and manage engaging content for various marketing channels, including social media, email campaigns, and website. Monitor and analyze marketing cam

Collaborate with Brand Specialist to make good social media content. Understand how to creating good content according to the platform. Do live story in Instagram every day to demonstrate products. Generate REALLY INTERESTING content for social media. Capable to make creative short videos, long videos, or even content writing. Do Live Streaming 2 hours/day

Initiate, execute and analyze monthly and quarterly marketing plan to drive the sales. Initiate and execute social media plan and create content accordingly. Initiate and execute IG/FB advertisement plan, and optimize the performance. Make monthly marketing report including sales analysis and marketing activity performance, and initiate sales improvement plan. Collaborate with Creative team to generate social media content, including shooting photos and videos. Present and demonstrate products i

Initiate and execute KOL plans for Eileen Grace, SHRD, Miss Daisy, Polynia, Mamaway, Chess, etc. Use numbers to evaluate and analyze the performance of KOL. Collaborate with Brand Specialist Team and drive the sales from KOL management. Obtain free exposure from KOL by providing products Do IG Live to help drive the sales if needed. Approach media to get free exposure

Engage in live streaming sessions, creating entertaining and engaging content for the audience. Interact with viewers during live streams by responding to comments, answering questions, and incorporating audience suggestions. A good understanding of brand’s identity, values, target audience, and product knowledge Continuously analyze live streaming performance metrics, such as viewership, engagement, and user feedback, and make adjustments to improve content quality and viewership. Stay up-to-da

- Melakukan riset terhadap asset digital klien maupun kompetitornya - Melakukan riset preferensi audiens dan riset terkait - Mengembangkan, mengimplementasikan, dan mengatur strategi media sosial (content plan) yang sesuai dan konsisten dengan identitas brand, melalui semua platform media sosial - Mengelola dan mengawasi konten media sosial - Membuat perencanaan menyeluruh untuk activity yang dapat meningkatkan engagement follower - Berkomunikasi dengan para followers di media sosial (menjawab k

Develop and execute public relations strategies. Plan and create press releases. Respond to inquiries and media interviews. Develop media relations. Plan, conduct, and edit content for owned media. Develop and implement recruitment branding initiatives. Manage the planning and execution of events and other initiatives within our community. Manage the website.