CakeResume Job Search

We are looking for a (Sr.) B2B Digital Marketing Specialist that works with us to increase lead generation results and optimize lead conversion performance. You will work in a challenging B2B marketing team and enable the team for more precise marketing outcomes. Responsibilities ．Executes digital marketing experience including SEO/SEM, database marketing, email, social media, and display advertising campaigns ．Measures and reports performance of all digital marketing campaigns and assesses agai

MMdc數位內容投資中心，是以用戶與數據為核心的內容策畫團隊。為客戶擬定數位品牌內容佈局策略、實踐品牌競爭力的重要角色。歡迎你帶著你的數位行銷專業，與MMdc一起協同客戶成長，目標導向

Responsibilities ● Carrying out keyword research using software such as aHrefs, SEMrush, and Google Keyword Planner to optimize web content ● Tracking website performance and generating insights/optimization plans such as organic traffic, conversion rates, and time spent on the page using platforms such as Google Analytics and Similarweb ● Monitoring and reporting on search trends and SEO performance using Google Trends ● Performing competitor analysis to identify content gaps and areas for impr

【工作內容】 1.擬訂行銷發展策略並協調跨部門合作，達成業務增長目標。 2.關注同業與競品相關的趨勢和動向。 3.社群帳號經營。 4.研究分析行銷數據工具，找到增強流量及轉換的方案