Aaron H. Braun, the CEO of the hedge fund named Willow Creek Capital Management graduated from the University of California at Berkeley in 1982. He began investing in the mid-1970’s, while he was still a student. Since he founded Willow Creek Capital Management, Aaron H. Braun has been the sole shareholder of WCCM and all related entities. As the CEO of the company, he remains involved in all higher-level strategic decisions affecting the investment management businesses of the company. His first job in the investment management arena was in Silicon Valley, from 1982 to 1984. From 1984 to 1987, he started working as a “sell side” analyst at Robertson, Colman & Stephens. From 1989 to 1992 Aaron H. Braun was responsible for launching two new funds. Aaron H. Braun chooses a new approach to restructuring consulting with Willow Creek Capital Management. The professional investment management activities of Aaron H. Braun span for over 28 years. For about 23 years, he is managing Willow Creek Capital Management activities. Since he founded the investment management fund, in 1994, he is still actively involved in all marketing and client service activities and determines the overall firm policy and strategic direction, while managing the execution of the firm's business plan on a daily basis. At all times since inception, he has been the sole shareholder and all related entities.