Managing Community (VIParents), Social Media, Editor (Web) & Partnership team

As an Influencer Partnership & Community Manager at TheAsianParent, I have the privilege of overseeing Southeast Asia's largest mom community, VIParents. Our mission is to empower mothers to become influencers and generate additional income from the comfort of their homes. In this role, I primarily focus on: - VIParents Community Management: I am responsible for overseeing the day-to-day operations of VIParents, including managing social media channels and Telegram groups, ensuring a vibrant and supportive community for moms. - Sales Team Support: I play a pivotal role in supporting our sales team by providing strategic insights and rate consultation, assisting in selling VIParents as an ideal platform for brands and agencies looking to connect with our influential mom community. - Curating Parenting Influencers: I curate and manage an extensive roster of parenting influencers, ensuring we have a diverse and impactful pool of voices to collaborate with. - Event Planning & Community Engagement: To nurture and enhance the VIParents community, I strategize, plan, and execute engaging events and activities that foster a sense of belonging and boost member participation. At TheAsianParent, we are committed to making a difference in the lives of mothers across Southeast Asia by providing them with opportunities to thrive as influencers and earn from home. I am proud to be part of this mission-driven team and excited to continue growing and empowering our community.

In my role as Assistant Digital Manager at Danone SN, I play a crucial part in supporting our Brand Manager in effectively navigating the digital landscape. My responsibilities encompass: - Digital Campaign Management: Collaborating closely with our Brand Manager, I am responsible for overseeing and managing digital campaigns for all SGM sub-brands. This involves working in tandem with agencies to craft comprehensive digital strategies that cover various aspects, including social media, influencer marketing, website development, and publisher partnerships. - Agency Liaison: I serve as the primary point of contact between our organization and digital agencies. My role involves facilitating communication, ensuring alignment with our objectives, and overseeing the execution of strategies to deliver impactful results. - Budget Management: I take charge of budget allocation and management for our digital initiatives. This includes meticulous planning, monitoring, and optimization to ensure efficient resource utilization while maximizing ROI. In my role at Danone SN, I am dedicated to driving our digital efforts forward, leveraging the power of digital marketing to enhance brand visibility, engage our audience, and achieve our business goals.

As an Account Manager at Flock Creative Network, I have the privilege of managing and orchestrating successful campaigns for our esteemed client, Samsung. My key responsibilities include: Budget Management: I am responsible for meticulous campaign budgeting and allocation, which includes preparing quotations, managing budgets, and handling invoices to ensure financial efficiency and transparency. Client Relationship Management: I serve as the primary point of contact between our client, Samsung, and our internal team of strategists, creatives, and content creators. I facilitate seamless communication, from campaign briefings to execution and reporting, ensuring that client objectives are met and expectations exceeded. Collaboration with Paid Ads Agency: To optimize our campaign's creative timeline, I collaborate closely with our paid advertising agency, ensuring that creative assets are delivered on time and in alignment with campaign goals. Timeline Management: I take charge of overseeing the campaign's execution to ensure it adheres to the established timeline, delivering timely and impactful results for our client, Samsung. Working with Flock Creative Network has provided me with invaluable experience in managing high-profile campaigns and fostering strong client relationships. I'm dedicated to delivering excellence in every aspect of my role,

In my role as Influencer Specialist Manager at Getcraft, I lead a high-performing team of four specialists, overseeing various aspects of influencer marketing. My responsibilities encompass: - Team Leadership: I have the privilege of managing and mentoring a talented team of Influencer Specialists, guiding their growth and performance. This includes managing their capacity and workload effectively. - Project Oversight: I take charge of project management within the team, ensuring that campaigns are executed smoothly and deliver exceptional results for our clients. - Continuous Training: To foster personal and professional growth, I provide regular training to my team, equipping them with the latest industry insights, soft skills, and best practices. - Conflict Resolution: I am proficient in resolving disputes and challenges that may arise during the course of a project or campaign, ensuring smooth project delivery. - Sales Support: I collaborate closely with the sales team, offering valuable insights and recommendations for creators, campaign strategies, and learnings from previous campaigns to enhance future project success. - Workflow Optimization: In a bid to enhance efficiency, I initiated the creation of a team playbook, enabling my team to gain a deeper understanding of our workflow. I also proactively manage workflow improvements between divisions when necessary. My tenure at Getcraft has allowed me to make a significant impact on influencer marketing strategies and team dynamics. I am dedicated to driving success for my team, our clients, and our organization as a whole.

In my role as Customer Excellence Manager / Account Manager at GetCraft, I've successfully managed diverse responsibilities contributing to our clients' success and operational excellence. My key areas of focus include: - Team Leadership: As the head of the Customer Excellence Team, I've led and mentored a team of 2-4 professionals, nurturing their project management skills, soft skills, and personal development. My commitment to their growth has empowered them to excel in their roles. - Conflict Resolution: I play a pivotal role in assisting my team in navigating and resolving disputes, ensuring that projects run smoothly and maintain a positive client experience. - Operational Playbook: Collaborating closely with the director, I contributed to the development of a comprehensive team playbook and campaign workflow. This invaluable resource empowers both our team members and clients with a clear understanding of project processes and expectations. Additionally, I actively participate in improving inter-divisional workflow when necessary. - Payment Coordination: I oversee the coordination of creator payments, ensuring timely and accurate disbursements. Highlighted Projects: Lead for Grab Campaigns: I had the privilege of serving as the lead for Grab campaigns, both at the HQ and regional levels. This role required a high level of strategic thinking and client relationship management. Tokopedia by Me Project: I successfully handled 250 micro-influencers, resulting in the production of 1500 content pieces. This project achieved a remarkable 2% CTR, demonstrating my proficiency in influencer management and campaign optimization. Spotify Podcast Campaign: I orchestrated GetCraft's first Spotify podcast campaign, which garnered an impressive 1,693,191 podcast listeners. The client's satisfaction with the results led to continued collaboration, as they expressed a strong desire for more projects with us.

GetCraft is a leading creative content vendor marketplace, where we not only connect clients with talented vendors but also offer comprehensive project management services within our operations team. In my role as a Senior Customer Excellence / Account Executive, I am dedicated to ensuring that our clients' expectations are not only met but exceeded. My responsibilities encompass: Diverse Project Management: I have successfully managed a wide range of projects, including content creations spanning articles, design, photography, and video production, as well as collaborations with publishers and influencers. Client-Facing: I serve as the primary point of contact for our valued clients, facilitating clear and effective communication to understand and manage their expectations throughout the project lifecycle. Project Oversight: My role involves meticulous project management, including adjusting project briefs, creating and adhering to project timelines, and providing proactive solutions to any challenges that may arise. Effective Communication: I am responsible for maintaining seamless communication between our Production Specialists and clients, ensuring that project deliverables align with the client's vision and goals. Comprehensive Reporting: I provide in-depth reporting to clients, offering insights into project progress, key performance indicators, and areas for improvement. Clients: My portfolio includes esteemed clients such as Panasonic, Barclays, Gojek, Grab, Tokopedia, Shopback, Emway, Spotify, Santos, Danone, 3M, and many more.

In my role as a Visual Merchandiser at Jade Boutique, I have the privilege of curating captivating in-store displays across our four locations. My responsibilities encompass: Creative In-Store Displays: I am tasked with creating compelling in-store displays for new arrivals, expertly styling mannequins, and arranging clothing displays to engage customers and drive sales. Additionally, I curate music playlists that enhance the overall shopping experience. Sales Enhancement: My focus is on leveraging visual merchandising techniques to boost sales through enticing and visually appealing in-store displays. As a Digital Media Officer at Jade Boutique, I take charge of our digital presence and content development, including: Social Media Content Strategy: Collaborating closely with our graphic designer, I meticulously plan, produce, and analyze weekly social media content for platforms like Instagram, encompassing both engaging stories and timeline posts. ROI Analysis: I review the impact of our social media content on sales and conduct ROI analysis to ensure our digital efforts are aligned with business objectives. Website Development Project Officer: I lead Jade's website development project, ensuring that vendors adhere to schedules and deliver high-quality work. Content Management: I am responsible for creating and uploading website content through Content Management Systems (CMS), ensuring our online presence remains dynamic and engaging. In my dual role at Jade Boutique, I am committed to elevating the in-store shopping experience through creative visual merchandising while also strategically enhancing our digital presence. I'm passionate about driving sales and delivering exceptional customer experiences both in-store and online.

In my role as a Creative Assistant at Hard Rock FM, I was entrusted with the exciting task of conceptualizing creative ideas for both commercial and in-house content, spanning both on-air and off-air platforms. My diverse range of responsibilities included: Program Production: I served as the producer for the regular program, Drive N Jive, where I contributed as a content creator, scriptwriter, and scheduler for announcers, ensuring the seamless execution of the program. Copywriting: I excelled in copywriting, transforming client-provided content into captivating audio commercials, including adlibs and spots, aimed at engaging and resonating with our audience. Project Management: As a Project Officer, I executed various on-air programs and off-air events, responsible for content creation and meticulous program implementation. Live Report: My role also encompassed serving as a reporter, covering a wide range of events and current issues for our on-air audience, ensuring they remained informed and engaged.

Creative/Production Asst for Black In News TV Program - Create content plan and proposal for every episodes. - Schedule Planning for every content shoot, make sure freelance crew needed & host are in the available. - Writing rundown & script for every episodes. - Maintain relationship with interviewee / shooting place

I'm a part of social media team of this movie, we create weekly editorial plan, create a buzz to the movie, working with partner, create social media content.