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Graphics

Marketing Copywriter

Amy Bosi

Blogs, Newsletters, Emails and Press Releases

Writing Samples

I've worked in the education field for several years as a mentor and as an educator in the Pennsylvania and Florida school systems. 

Additionally, I owned a freelance agency where I helped my real estate clients and small business owner clients implement brand awareness, content development and digital marketing. 

For the past four years, I've worked in both the biotech and healthcare space as a copywriter, collaborating with the company's sales and marketing teams to build brand awareness and lead generation through well-written copy and engaging design.

West Chester University

Indiana University of Pennsylvania

Modernizing Medicine, Inc

. Collaborate with the marketing and sales teams to develop creative strategy and positioning 
 . Own copywriting for company products and services-specifically taglines, subject lines, sales emails, digital ads, call scripts, webinar outreach, and blogs-while adhering to the brand voice 
 . Create automated email campaigns-behavioral, transactional, and engagement-oriented-for targeted segment lists 
 . Boost prospect and client awareness through copy and the design of email banners, GIFS, and CTA buttons

. Developed, implemented, and managed company's social media accounts on platforms such as 
 Facebook, Instagram, LinkedIn, Twitter, etc. 
 . Created plans to communicate key themes and messaging that matched company mission and image 
 . Designed brochures, flyers, newsletters, email graphics, web banners, and other marketing collateral using Adobe Creative Suite 
 . Curated social media content and managed social media calendar 
 . Produced written content for site's landing pages, blog, email campaigns, physician newsletters, client flyers, and monthly newsletters 
 . Wrote press releases and company communications 
 . Collaborated with other marketing team members on marketing strategy 
 . Monitored paid social campaigns results, provided insights, and optimized KPIs 
 . Planned and organized company events with field representatives and third-party vendors 
 Freelance Blogger Parenting, Education, Miscellaneous

Cryo-Cell International

Content Writer & Marketing Specialist

. Utilized my prior real estate sales background to help client maintain their CRM 
 . Managed client's social media platforms and engagement via content development, boosted ads, and analytics 
 . Created marketing campaign videos, wrote scripts for marketing, and invented ideas for audience reach 
 . Wrote content for client's blog and maintained updates to client's business website 
 . Designed marketing material for listing presentations to grow client's business

REMAX

Content Writer & Social Media Coordinator

- Constructed written content based on client'specifications and word count 
 - Conducted research and verified credible sources to include in articles 
 - Proofread articles and ensured content was organized and maximized SEO 
 - Met editorial deadline requirements

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