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Ankit Kumar Tyagi
Assistant Manager-PPC
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Ankit Kumar Tyagi

Assistant Manager-PPC
4.5+ years experienced PPC Analyst and Certified Digital Marketing Professional with a track record of spearheading digital marketing teams to drive online traffic and accelerate the bottom line across multiple organizations. Highly skilled in deploying the latest tools and methodologies for PPC Campaigns & Social Media Paid Campaigns. Adept at championing e-marketing initiatives to maximize marketing RoI & bolster brand visibility.
Digital Web Solutions Pvt Ltd
Digital Vidya
Noida, Uttar Pradesh, India

Professional Background

  • Current status
  • Profession
  • Fields
  • Work experience
    4-6 years (4-6 years relevant)
  • Management
    I've had experience in managing 5-10 people
  • Skills
    Conversion Rate Optimization
    Search Engine Optimization
    Landing Page Optimization
    Social Media Management
    Social Media Marketing
  • Languages
    English
    Intermediate
    Hindi
    Native or Bilingual
  • Highest level of education

Job search preferences

  • Desired job type
    Full-time
    Interested in working remotely
  • Desired positions
    Assistant Team Leader
  • Desired work locations
  • Freelance
    Part-time freelancer

Work Experience

Assistant Manager-PPC

Apr 2023 - Present
•Strategize and Implement Paid Campaigns (Google Ads, Facebook Ads) •Managing a Team of 3 People •Conversion Rate Optimization. •Landing Page Optimization A/B Testing • Lead generation •Web Analytics Google Analytics - Event Tracking, Custom Variables, Custom Reports, Setting Goals, E-Commerce Tracking, A/B Testing, etc. •Aligned strategies with business goals and deliverables •User Engagement - Push Noti cation, Exit Intents

Assistant Team Leader

Feb 2022 - Apr 2023
1 yr 3 mos
•Strategize and Implement Paid Campaigns (Google Ads, Facebook Ads) •Managing 4-5 crore monthly ad spend •Managing a Team of 4 People •Conversion Rate Optimization. •Landing Page Optimization A/B Testing • Lead generation •Web Analytics Google Analytics - Event Tracking, Custom Variables, Custom Reports, Setting Goals, E-Commerce Tracking, A/B Testing, etc. •Aligned strategies with business goals and deliverables •User Engagement - Push Noti cation, Exit Intents

Digital Marketing Executive

Jan 2020 - Feb 2022
2 yrs 2 mos
• Handled 7 Projects with different niches Education, Finance, E-commerce, Video Converter • Strategize and Implement Paid Campaigns (Google Ads, Facebook Ads) • Optimize the Google Adwords campaign and generate leads, • Improve the lead Quality Search Engine Optimization (SEO) • Search Engine Optimization (SEO) • Search engine algorithms and ranking strategies. • Conversion Rate Optimization. • Landing Page Optimization A/B Testing • Site Health Management (Google Search Console) • User Engagement

Digital Marketing Executive

May 2019 - Jan 2020
9 mos
• Strategize and Implement Paid Campaigns (Google, Facebook) • Search Engine Optimization (SEO) • Search engine algorithms and ranking strategies. • Conversion Rate Optimization. • Landing Page Optimization A/B Testing • Email Marketing - Running & Analyse email Marketing Campaigns, A/B Testing • Lead generation • Web Analytics Google Analytics - Event Tracking, Custom Variables, Custom Reports, Setting Goals, A/B Testing, etc. • Site Health Management (Google Search Console) • User Engagement - Push Noti cation, Exit Intents •Handle Total SEO, SEM of https://www.travelkida.com and https://www.aaghaazehaj.com •Rank 100 keywords On SERP, Improve website rank (Alexa, Moz) •Optimize the Google Adwords campaign and generate leads, Improve the lead quality •Handle Company's Linkedin Pro le and increase followers 9 to 100 in just 1 Month

Sales Executive

Aug 2017 - May 2019
1 yr 10 mos
•Meet with Opthalmologist and Hospital owner to sail Opthalmic Medical Devices and Surgical equipment.Mostly work on cold calling. •Negotiating all contracts with prospective clients. •Helping determine pricing schedules for quotes, promotions, and negotiations. •Preparing weekly and monthly reports. •Giving sales presentations to a range of prospective clients. •Coordinating sales efforts with marketing programs. •Understanding and promoting company programs. • Give Product Demo

Education

Other
Digital Marketing
2019 - 2020
Master of Business Administration (MBA)
Marketing
2015 - 2017
Mathematics
2010 - 2013