*Lead design team to create innovative products and win global design awards including IF, Red Dot, CES innovation award, The travel Retail Awards, Independent Best Buy. *Collaborate with Marketing team and direct Moshi animation CF. *Direct new brand and product line for coffee industry. *Established Moshi Cafe within half year then win 4.5 star from 200+ comments. (google maps) *2019 A'design Gold award (Avanti Air) *2018-2019 Reddot Winner (Ionbank 3K, Avanti Air, Smart LED) *Lecturer at TPDC 2021 (The biggest brand/product development communication event in TW) *Jury member of Taiwan International Student Design Competition (TISDC 2021). *Jury member of industrial design graduate project, NCKU, 2019-2020.

*Standardized product development workflows, design guidelines, and verification processes to enhance development efficiency and avoid repeat errors. *Guide the designers in the development of styles that support the seasonal design concepts and fulfill the needs of product planning. *Established interior design concept for Moshi flagship store. *Planned successful Ionbank series. *Built Moshi's first Bluetooth headphone Avanti Air.

*Built up successful iPhone case iGlaze and Armour which sold over 3 million units per year. (2011-2015) *Introduced anthropometric data into ergonomics development for headphones (Avanti) and related products. *Keyboard Luna launched on Apple online store and had a cameo in Marvel's Captain America: The Winter Soldier (2012)