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許倍瑜
Product Manager | Program Manager | Digital Marketing
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許倍瑜
Product Manager | Program Manager | Digital Marketing
習慣快速變動環境,能與各角色融洽合作;熱愛從無到有的感覺,擁有源源不絕的好奇心;注重細節、善於溝通和團隊合作
帝博雲峰顧問有限公司
Universität Innsbruck
Taipei, 台灣
Professional Background
Current status
Employed
Profession
Digital Marketer
・
Project Manager
Fields
Organization / Management
・
Digital Marketing / Data Marketing
Work experience
4-6 years (4-6 years relevant)
Management
I've had experience in managing 1-5 people
Skills
Word
PowerPoint
Excel
Photoshop
Google Drive
Illustrator
Computer skills
Communication Skills
Event Planning
Languages
Chinese
・
Native or Bilingual
English
・
Professional
German
・
Beginner
Highest level of education
Bachelor
Job search preferences
Desired job type
Full-time
・
Interested in working remotely
Desired positions
PM/產品經理/專案管理
Desired work locations
Taipei City, Taiwan
Freelance
Non-freelancer
Work Experience
產品行銷經理
帝博雲峰顧問有限公司
Oct 2021
-
Present
• 制定三大類別產品行銷策略與行銷漏斗設計,包含品牌曝光、客戶導流及後續數據分析 • 分析網站流量、使用A/B測試,三個月內將網頁瀏覽量提升10%,主要國家美國轉化率提升3% • 決策產品行銷年度計畫,帶領2人團隊執行多支影片製作、網站介面設計
產品經理
同曜有限公司
Nov 2020
-
Oct 2021
・
1 yr 0 mos
• 負責Adidas, Reebok, Escape及Les Mills之健身踏板、跳繩等20+種產品業務,共承接6+張客製化訂單,且將生產進度從2021年初訂定至2022年下半年度 • 制定標準SOP程序,運用工作分析簡化現場作業流程,降低5秒組裝時間,達成每小時增加5台之效能,成功降低2+產品約10%不良率 • 具備跨部門合作溝通能力,統合採購、財務、製程、船務與上游廠商資訊,檢驗可行性,達成客戶要求,有效縮短往返討論時間並提升品質管理
產品行銷經理
諾資有限公司
Apr 2018
-
Nov 2020
・
2 yrs 8 mos
• 主導前期市場及競品分析、產品策略及產品文檔撰寫,擁有從0至1及1至1+的產品經驗 • 負責每年超過NT$ 100 萬以上之產品銷售額,規劃與執行50+個行銷活動與運用Google Analytics,提高目標客戶下單率7%,年度收益成長3% • 經營多種行銷管道,如:7+個電商平台、與5+家大型零售業異業合作、開發60+家男士理髮廳,拓展客戶族群、提升業績20%
Education
Universität Innsbruck
Bachelor’s Degree
・
管理學系
2016 - 2017
・
3.2/4 GPA
Activities and societies
Erasmus Student Network
Description
• 閱讀大量案例,如:BP之管理結構調整、Nike企業社會責任、福斯汽車廢氣排放醜聞,快速統整要旨並有效分析資料,提出自己的假設與想法,並應用 至未來的專案管理 • 精進英語表達能力、高頻率地與跨國學生討論溝通,並與團隊有效合作,熟悉雙語簡報表達
國立臺北大學
Bachelor’s Degree
・
經濟學系
2012 - 2016
・
3.3/4 GPA
Activities and societies
• 籌備全校明星賽之負責人,規劃活動企劃、 執行及宣傳,創下1,000+人次 之觀眾數 • 擔任粉絲專頁「TEDxNTPU」小編,點擊率成長20% • 代表團隊參與「美國及歐洲是否接納難民主題」之英文辯論 • 研究分析歐洲電子產品、豐泰企業家族、至寶光電股份有限公司及裕隆集團 —中華汽車產業等個案 • 撰寫經濟議題之文章,如:財經政策、石油危機及颱風經濟學