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Avatar of Birthe Ong Cheng.
Birthe Ong Cheng
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Birthe Ong Cheng

Recent grad with strong interdisciplinary skills in analytics and communication. Has diverse work experiences in the tech and design industry. Known for thinking out of the box. Has a dedicated drive for learning and problem-solving. Passions include Human Computer Interaction, skiing, design, and bread.
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Sage Corps
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Northwestern University
Taipei, Taiwan

Professional Background

  • Current status
    Unemployed
  • Profession
    Marketing Strategy Planner
  • Fields
    Advertising
  • Work experience
    1-2 years (1-2 years relevant)
  • Management
  • Skills
    illustrator
    english
    專案管理
    html + css + javascript
    Python
    SQL
    Google Analytics
    Facebook Ads
    Microsoft Office
    Digital Marketing
    Change Management
    UI/UXDesign
  • Languages
    English
    ・
    Native or Bilingual
    Chinese
    ・
    Native or Bilingual
    French
    ・
    Intermediate
  • Highest level of education
    Bachelor

Job search preferences

  • Desired job type
    Full-time
    ・
    Interested in working remotely
  • Desired positions
    Marketing Strategist
  • Desired work locations
    Taipei, Taiwan
    ・
    Toronto, ON, Canada
    ・
    Vancouver, BC, Canada
    ・
    New York, NY, USA
  • Freelance
    Non-freelancer

Work Experience

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Digital Marketing Intern

Sage Corps
Jun 2018 - Aug 2018
・
3 mos
Introduced data-driven email marketing strategy that boosted email open rate 3.5x within 2 months and drove customer acquisitions. Planned, executed, and analyzed marketing campaigns on social media. Grew Instagram reach +10% and increased Facebook engagement 1.88x.
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Student Brand Ambassador

Adobe
Sep 2017 - Mar 2018
・
7 mos
Successfully built new partnerships with student organizations and university administrators to secure funding for student Adobe accesses. Advocated for Adobe tools and boosted trial downloads by 30% within one quarter.
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UI/UX Design Intern

Meedan
Jan 2017 - Mar 2017
・
3 mos
Designed and implemented Chrome extension for translation platform in JavaScript. Led project management: strengthened collaboration between engineering and design teams. Successfully boosted productivity by incorporating Scrum.

Education

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Northwestern University

Bachelor of Science (BS)
・
Learning Sciences and Organizational Change, Computer Science Minor, Design Certificate
2015 - 2019
Activities and societies
Vice President of EPIC Entrepreneurship Student Group Adobe Student Brand Ambassador Global Engagement Summit - Finance and Fundraising Women in Computing - Outreach International Student Association - External Relations