Develop targeted marketing plans with a coherent integration of marketing tactics, event and partnership activities to achieve business goals. Lead the integrated project/program to improve the store operation, including external newsletters, collateral and customer communication. Initiate the new partnership program opportunities to do the creative co-op campaign. Effectively deliver results of marketing objectives within the designated and agreed budgets.

July 2017 - August 2020 Amway , Taiwan Sr.Marketing Supervisor Responsible for Amway Queen cookware category marketing and communication. Effectively manage supporting team : 2 members New product launch , incl. strategic planning , training , communication and promotional activities. Communicate and follow up on the product quality/service issues with related internal/external parties Cooking related physical & online experience development : Physical experience : Amway cooking studio Amcook Studio program : B2B target , provide cooking experience event for Amway distributor & general customer Online engagement : Amcook Fb fan club & Amcook recipe site : provide Amway cookware and product related , Fb fan club acts as a social playground to attract non-Amway members. Remarkable projects : - New product launch - Amway Queen cookware mini set 2020 May , a combination to fit modern needs after last generation launch in ago Sales performance : 1st month launch achieves 136 % of target , 2nd month achieves 98% of target. New launch total revenue May to June reach NT$8.4M - Amcook studio launch 2020 Feb : to create physical cooking experience Open ceremony live stream view : 330 , 000 people - Amcook Fb fan club 2019 March : social playground to engage with non-Amway member Average monthly performance : Fan number grow : 200-400 people/month Engagement rate : 12% benchmark 7-8% Amway , Taiwan Business Opportunity Supervisor Responsible for Amway brand awareness and favorability , recruitment target , renewal rate achievement , distributor experience satisfaction Develop , review , and implement new business strategies , cross work with muti-department Marketing/Corporate Relation/Customer Experience Third party cooperation - create new touching points with potential clients. Remarkable projects : - Amway Business opportunity favorability upgrade : planning and planning and execution. Result : 2018 Amway Business opportunity with 5 % enhancement , Amway distributor image with 7 % enhancement. On 2019 , compare with same period last year 2018 Q1 vs 2019 Q1 , recruitment % grow 5% -Cross-sector cooperation : KOL , Cheers

Key Client : Suntory Taiwan, Luxgen, Microsoft Taiwan, Google Taiwan Project Oriented : Development, production and delivery of projects from proposal right up to delivery Base on advertising needs, working with AD planner/creative team to devise campaign which meets the brief and budget Effectively manage supporting team : 2 members Meets operational standards by contributing financial information to strategic plans and reviews; implementing production, productivity, quality, and customer - service standards resolving problems

Crossed Department Training Rotation among function in hotel