• Plan and execute digital marketing campaigns, generating a demand for the company products that can be measured through click rate, web traffic, conversion and other digital metrics. • Develop understanding of the online customer journey and utilising the knowledge gained to effectively influence customers at each stage. • Grow brand awareness through digital marketing activity to target key groups. • Create a rolling marketing plan aligned with brand identity, marketing calendar, product launch, seasonal windows and campaigns. • Manage and develop the company website including web design, home page, category landing pages, product pages, information and customer support. Aim to continuously improve in design, SEO, navigation and user experience. • Lead digital projects that improve customer experience and conversion e.g. product tours, compare tools, app development. • Lead the digital presence • Managing the advertising platforms as well as the content engine. • Identify key digital influencers to work with to support the overall brand communication strategy - be the key liaison with ambassadors, influencers and affiliates. • Responsible for the digital marketing budget, supporting the Brand Marketing team in ensuring advertising and promotional spend is spent effectively. • Use data analytics for decision-making and reporting of key digital metrics traffic, bounce rate, dwell time/page views, customer demographics, customer behavior and Return on Ad spend. • Drive digital marketing via new and exciting initiatives, activation's and channels - always on programme, rich content, data driven targeting and paid media channel optimization • Creating engaging online content to drive traffic, engagement, leads and data. • Designing, building and maintaining presence on social media. • Evaluating customer research, market conditions and competitor data. • Measuring and reporting on the performance of all digital marketing campaigns and assess against ROI goals.

• Plan and execute all digital marketing, including SEO/SEM, marketing database, email, social media and display advertising campaigns • Design, build and maintain our social media & digital channel presence • Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs) • Identify trends and insights, and optimize digital marketing campaign

As a Graphic Designer, I responsible for: • To design the letterheads, logos, logotypes, trademarks, stylemarks, and other characteristic images that represent the company, organization or a private agency. I was worked for a small, medium, and large sized organizations including the corporate companies • To catch up with the ongoing trends and work styles of the graphic designing field • To make sure that the services are delivered to the clients within the time frame discussed in the contracts of the undertaken projects • To find out innovative and creative designing ideas and present them in an effective way to the customers • To make changes in the graphic designing projects and amend as per the needs and expectations of the customers • To communicate the arrangements and budgets of the projects to the clients that will help them to take the necessary decisions regarding the approval or rejection of the projects • To hold the responsibility of appropriately translating the business objectives and aims of the clients to help the clients to formulate a plan that will assist them to ensure a smooth working of the project As a Digital Specialist / Content Creator, I responsible for: • To develop, implement and manage our social media strategy • To design digital media campaigns aligned with business goals • To coordinate the creation of digital content (e.g. website, blogs, press releases, infographics, videos and podcasts) • Stay up to date with the latest social media best practices and technologies • Suggest strategies and methods for improvement • To monitor SEO and user engagement and suggest content optimization • To monitor ROI and KPIs • To measure the success of every social media campaign

• Responsible for social media content ideation, content creation, data engagement analytics • To analyze social media insights to compare with business goals alignment • Creating packaging design for new product launch • Pre & post-production digital marketing strategy (audio & videography) • Managing product placement at marketplace in various platform (Shopee, Tokopedia, Bukalapak, Blibli) • Managing website, blog, company profile, and company e-commerce

Responsible for: • Facilitating Board of Directors to conduct Short-term & Long-term Strategy • Monitoring Strategy Implementation • Monitoring Key Performance Indicators • Monitoring Project Teams • Reporting Performance Monitoring to Board of Directors Corporate Rebranding Experience: • Creating logo design, infographic design, corporate identity & other visual content • Creating content for internal corporate news & advertorial • Creating Company ID Card New Design for more than 4000 employees

• To maintain all required paperwork according to required policies and procedures • To maintain all procedure manual and ensure efficient corporate procedures for same and prepare quarterly reports for same • To ensure compliance to all statutes and analyze accounting systems and evaluate all tax controls to assist to reduce taxes • To submit all results according to all internal procedures and evaluate all issues to provide assistance to all clients

As Instrument Technician, I responsible for troubleshooting process flow, callibration control valve, on-off valve, pressure & level transmitter. I was involved with Paper Machine 5 Project on wiring of electrical & electronic installation of Distribution Control System (DCS) panel, callibration instrument devices, pre-commisioning & commisioning paper machine, and supervising production process.