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江哲銘
數位品牌行銷主管
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江哲銘
數位品牌行銷主管
1:發展正循環的數位商業模式 >營銷不進則退,我能創造獲利跳躍與營收升級,生生不息。 2:透過我,將掌握時代下高效媒材(影片),讓營收降本增效超越想像。 >能執行爆流量的影片操作: 前置拍攝:團隊與設備建置分配、爆紅選題、腳本企劃、現場拍攝與控場 後製剪接:媒材剪接、特效置入,音效優化 流量操作:廣告roas/roi優化,串接平台與社群高成長,異業合作 銷售操作:高轉化率影片,直播帶貨,平台銷售 3:當然,數位通路賣場(如momo等),也可以做到最優的業績操作。 4:我還可以... >複製營收成功模式,擴大營銷價值鏈.整體增值擴大轉型也是必然結果..
琉園股份有限公司
國立台灣藝術大學 National Taiwan University of Arts
台灣新北市
Professional Background
Current status
Unemployed
Profession
Marketing Director
・
CBO, Chief Brand Officer
・
CMO, Chief Marketing Officer
Fields
Luxury
・
Consumer Goods
・
Cosmetics
Work experience
10-15 years (10-15 years relevant)
Management
I've had experience in managing 5-10 people
Skills
品牌行銷
影片前後置
phtoshop
攝影
Premiere
Excel
After Effects
Languages
Chinese
・
Native or Bilingual
Highest level of education
Bachelor
Job search preferences
Desired job type
Full-time
・
Interested in working remotely
Desired positions
數位品牌行銷主管
Desired work locations
Freelance
Work Experience
電商品牌營銷主管
琉園股份有限公司
・
Full-time
Aug 2018
-
Present
職責: 品牌行銷數位規劃與執行轉型,帶領團隊執行影片展示與宣傳及製作 官網建置與社群運營執行 統籌各類通路平台的營運與銷售操作 成績: 以影音展示藝品創造前所未有的轉化率提升 常態取得平台活動On檔直播銷售,佳績不斷 於通路半年內從D級轉A級業績廠商 每年均業績相較於去年最少提高130%
電商品牌營銷管理師
昕淇科技股份有限公司
・
Full-time
Jul 2016
-
Mar 2018
・
1 yr 9 mos
執行跨境電商平台各種品牌運作 品牌形象/視覺規劃/影片指導與製作 商品開發 / 行銷曝光 / 客戶追銷 / 財會績效 / 物流管理 /
行銷部經理
大鑫資訊股份有限公司
・
Full-time
Oct 2014
-
Mar 2016
・
1 yr 6 mos
電子商務規劃與經營: 商業模式策畫/品牌規劃制定/數位影音監製 數位行銷計畫/經營執行/人力培訓/進度管理
產品經理
富邦媒體科技股份有限公司(momo購物網)
・
Full-time
Mar 2013
-
Sep 2014
・
1 yr 7 mos
職責: 擔任以下館長 肉品/海鮮/冷凍菜餚/蔬菜水果/零食/飲料/進口飲料/及三大虛擬專館 執行行銷操作與導流規劃 統籌廠商端協助資源整合,配合行銷超越業績 成績: 年總業績攀升至約12.6億(10館),與去年同期比整體提高均約236% 單館部分單月428萬手後七個月調整營運,月均約1370多萬達三倍以上 創造A級廠商效能達yoy達230% 每年均業績相較於去年最少提高130%
Education
國立台灣藝術大學 National Taiwan University of Arts
Bachelor of Arts (BA)
・
工藝設計
2002 - 2006
私立復興商工職業學校
High School Diploma
・
美術
1995 - 1998